Advertising that attacks/mocks your competitors

1 replies
What are people's opinions of using video advertising to attack & mock your competitors, where you know you have clear advantages over/points of difference from them?
Our competitors lack the quality of training that we offer & as a result are cheaper.
So we would like to explain to our market base that although you might save money, you will get poorer training from unqualified people.
Alot of people are 'scammed' by these unqualified trainers, because they aren't aware of it up front.

We won't be naming our competitors directly, we intend attacking the industry in general & how so many people are 'hoodwinked'
#advertising #attacks or mocks #competitors
  • Profile picture of the author JimmyBlueEyes
    It all depends on how you do it. If you point out the flaws of their business practises then you will win your audience. But every time I see a video of a company/ politician/ individual "mocking" something that they don't agree with, they immediately lose their credibility.
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