What is better for traffic Facebook Page or Facebook Group?

by memen
44 replies
Hello mates,

I have a question

I want create a new facebook page or group for my website, its about tourism and i dont know what will be the better option if Facebook Page or a Group with active members, i want use it as main platform for social media traffic, what will be better for reach or promotion?

Maybe create boths?

Some tip will be appreciate.

Have a nice day
#facebook #group #page #traffic
  • Profile picture of the author khaled393
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    • Profile picture of the author jamesbooth93
      In most cases it's best to create both.

      If you're looking to build a community, I'd recommend starting a group. They take much more time and dedication to maintain if you want to to be successful, engaged and growing but you'll build a much closer relationship with your community.

      Facebook pages are better used as a broadcasting tool. Most people who find you will go to your page first. You can use it to direct them to your website or group.
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      • Profile picture of the author Leadsupply
        Originally Posted by jamesbooth93 View Post

        In most cases it's best to create both.

        If you're looking to build a community, I'd recommend starting a group. They take much more time and dedication to maintain if you want to to be successful, engaged and growing but you'll build a much closer relationship with your community.

        Facebook pages are better used as a broadcasting tool. Most people who find you will go to your page first. You can use it to direct them to your website or group.
        Well said. It's just a matter of getting the right point of view. Thanks buddy.
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  • Profile picture of the author Atmaier1989
    A Facebook page is good to get a following first that you can later divert to your group.
    Unless you already have a product and a huge following, a group would remain isolated. You might get some traffic but it does not mean that people will visit or use your website.

    On a side note, as an advice, make sure that your website and Facebook page/group has flawless English as grammatical or such mistakes drive many users away.
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  • Profile picture of the author xianherrera07
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    Page is more formal for a main platform compared to a group.
    But a group is also a great way to create a community for people that has mutual interest
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  • Profile picture of the author Smhack
    It depends on the type of content you are going to use to generate traffic.

    1. If you are going create blogs, videos and infographics to generate traffic, then create a Facebook page and share them in your page. Remember, you can boost your posts from your page but not with groups.
    2. If you are going to create engaging content, then focus on groups.
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  • Profile picture of the author time4vps
    I believe it's the best to have a public fanpage and a private group for the vip members or just a special content you want to share with the most loyal fans. This will make sure that your content reach as many of your costumers as possible, because often fanpage doesn't let you organicly reach all of the people who liked your page, so group should help you to reach even more of your fans.
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  • Profile picture of the author Anaiis
    Hi there. I would create both. Use the Page for all kinds of communications and offers, but use your group page to connect with people privately with specific queries about travel issues, or with folks who have take a common journey, or gone to a common travel destination, or are about to.
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  • Profile picture of the author MaryanneBeck
    Like others I will also suggest you create both. Facebook page will give more exposure to your content first and you can attract more target fans which later you convert into group members to increase engagement.
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  • Profile picture of the author nomaanali
    I would suggest you to create both as it will help you in your social media campaign.
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  • Profile picture of the author greenbirdmedia
    I prefer create both. Both have different benefits

    Facebook Group is better for community where you can get engage with people, grow network relevant to your niche. Where as Facebook page is for build brand loyalty, increase web traffic and much more.
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  • Profile picture of the author boostbrand
    Facebook profile and Facebook page both are better for getting traffic to your website.
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  • Profile picture of the author amutechnologies
    I think both are good for improving website traffic and conversion.
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  • Profile picture of the author Gary77
    Groups are great for building communities and relationships within niche and pages are great for building followers, promoting things or keeping traffic going on your website - including SEO. Create both.
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  • Profile picture of the author Julzybee
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  • Profile picture of the author david2015
    From my own experience, I don't get much traffic from Facebook Group. For Facebook Page, I able to get the targetted traffic I want through facebook post boosting features.
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  • Profile picture of the author cirvinel
    I am in the process of developing both. I started with a page and I am now at a stage where it has nearly three thousand likes. I have noticed that there are similar groups with a good community sense so I am going to make a group in the future based around the market I am in where anybody can post (although it will be moderated by myself) but I will have the benefit of being able to post whatever I want.

    As previous posters have said, a page is like the face of your business on Facebook and a group is more of a community. The use of both means your business can be involved in these digital communities.
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  • Profile picture of the author mohsin qureshi
    I think, create a website, and then connect it with a link of facebook. In the begnning you may tired becasue its work slowly but once you succeed it will be benificial for you.
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  • Profile picture of the author karenwilliams
    Facebook page or Facebook group both have equal importance to get traffic,
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  • Profile picture of the author mindtricks18
    Banned
    Facebook Groups are good to Increase traffic and engagement if you share your facebook page post in groups, you can get better traffic and engagement in your facebook page.
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  • Profile picture of the author Shreyasingh
    Creation of Facebook Page & Facebook Group will both help you to generate traffic or increasing the brand value of your business website but they have individual importance. Facebook page will help you to promote your business only when you invite your friends to like it whereas Facebook group will help you to promote your business among many people who are added in your group and that can help you to reach immense number of people all over the world.
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  • Profile picture of the author accerman
    Both are the best for getting good and positive results.
    You can use group for attracting them online and page for getting traffic offline. It will be the best way to use both of these.
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  • Profile picture of the author action taker
    I would say FB Fanpage first in terms of promotion, then have a FB Group after.
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    • Profile picture of the author djhickory
      Originally Posted by action taker View Post

      I would say FB Fanpage first in terms of promotion, then have a FB Group after.
      read all the other ones, and was about to type this, but you beat me to it,
      make a page, share the post on your page with groups related to niche
      link back to group / page etc
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  • Profile picture of the author nsserve
    Creating both will be better. However, group is to help you crate a relationship with your audience.
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  • Profile picture of the author tkhassan
    Facebook Page is a better choice to get traffic..
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  • Profile picture of the author HelenVendo
    When I had to decide what is better, this article has helped me a lot: Facebook Page vs. Group: Which is Right for Your Organization?
    I've created a page, but after 2 months decided ti create a group too. It works great in complex.
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  • Profile picture of the author RDrekt
    Facebook pages are good if you can advertise it very much easily or using bots.
    Facebook groups are good if you can get active members of groups for getting positive results.
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  • Profile picture of the author KellyRodriquez
    Both facebook page and group are capable of generating traffic, it depends on the way you use this platform.
    Facebook page are public and help you get new prospects that finally can join your groups.
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  • Facebook Page will be a better way to grow your brand website name and keep posting exciting pictures, packages and other information related to traveling. The FB users love to get it than reading the group posts!
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  • Profile picture of the author gsminds
    Hi, the answer is both. Use facebook page to run ads to reach targeted audience and invite them to the group for announcement and interaction.
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  • Profile picture of the author Dany Som
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    • Profile picture of the author skyro
      Page will be a great way for getting the word out about your website and information on what you have to offer. It's a good way to build a good following and great for paid traffic. Group is a great way to build a community about the topic of your interest. It's a great way to get some traffic as well but you have to build a good size group to see any results. I get great traffic and results just posting good content in groups already istablished in my niche.
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  • Profile picture of the author steven1305
    Hi friend,
    I have ever created both of FB fan page and FB group, but i find FB fan page is better than FB group.
    Viral ability of fan page is better than FB group
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  • Profile picture of the author kartik321
    It depends on you page page is good for Brands and group is for engaging the peoples But now a days i think peoples are more intrested in page then group post
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  • Profile picture of the author mathompson
    in my opinion, the facebook group gets more traffic and faster than the facebook page
    because you have to build content, many content for page. if content is not attractive, your effort is out.
    but if you can build two, that is very wonderful
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  • Profile picture of the author Mairaj
    Well both the methods are useful to attract targeted traffic, But Facebook page has more potential to work well as compare to Facebook Groups. Sharing posts on to many FB groups can seriously affect your account. So, while sharing posts on Groups you must read the rules first.
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  • Profile picture of the author sisindia
    I think both are equally important so i will suggest you to creat both facebook page to get traffic and facebook group to get engagement.
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  • Profile picture of the author Vintage Leather
    I have just created a page only, but definitely feel the need to develop a group in addition. Great to be able to interact personally with members.
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  • Profile picture of the author mousumi1
    A page is good but you can't get live conversation like in groups, if you are popular in groups then your page will get more fans, just according to me....
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  • Profile picture of the author TweetSpecialist
    Originally Posted by memen View Post

    Hello mates,

    I have a question

    I want create a new facebook page or group for my website, its about tourism and i dont know what will be the better option if Facebook Page or a Group with active members, i want use it as main platform for social media traffic, what will be better for reach or promotion?

    Maybe create boths?

    Some tip will be appreciate.

    Have a nice day
    I personally think a group will be better. If you can
    1. Create the facebook group page.
    2.Send loads of Facegroup real human members via purchasing huge volume to the group page so that you rank on your search term on facebook. (You can communicate with me about this)
    3. Invite those on your facebook profile also.
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  • Profile picture of the author Whintaked40
    I think you should have both because both of them are good to get traffic for your site but you always need to keep them updated and add good and relevant material and articles.
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  • Profile picture of the author masterjobs
    Group is much better. Reach is higher in the group. I'm owner of both fanpages and groups, and my fanpages has reach about 3-8%, but groups 20-40%. So if you have fanpage with 1K fans and group with 1K members, you will have 7-15 times more traffic from group. Big disadvantage is that you cannot use FB ads to promote your group, so it is more hard to grow.
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  • Profile picture of the author Engineer2Blogger
    From what I know, group interactions are much higher. Try both, you can't lose.
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  • Profile picture of the author keep well
    I think facebook page is better then facebook group.
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  • Profile picture of the author OussamaBusiness
    Anyway , If you want to get traffic in free , You can get traffic with Facebook Groups and use Facebook Poster Program for post
    If you want to get traffic paid , You can monetize your facebook page with facebook ads and start to get traffic with your facebook page
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  • Profile picture of the author Mattdawg841
    You should definitely create both a fan page AND a group!

    The only thing with fan pages however, is that only 1-2% of your fans will see anything you post. So if you have 100 fans, only 1 or 2 of them will actually see your newest post.

    With a group, everyone will see your stuff! However you need to be somewhat careful as a TON of spammers blow up groups with useless crap nobody wants…just saying!

    I hope that helps and good luck
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