Great tools for Community Managers

2 replies
Community managers are a key player in the marketing and public relations team of brands or large companies. They are creative marketing agents focused on increasing brand engagement rather than voice for public relations or resolving a crisis In social networks, among many other functions that they fulfill.

Therefore, it is currently one of the professions that perceives competitive wages. In the United States alone, during 2015 it was the highest paid profession, up to an annual salary of $ 68,240, according to Statista.

Now, if you are studying marketing, communication, advertising or any other career related to community managers and you are looking to specialize in this area, we share 9 apps that will be of great help to you.

What's New?
1. BitLy: An url shortener that also allows you to keep track of the statistics of the clicks that have published links.

2. Tagboard: Hashtags are becoming more common in social networks so having a tool that allows you to find the most popular tags, as well as knowing who uses them is of great help.

3. Hootsuit. Managing from a single tool more than one social network is a great help for CM, especially when they must have a control of schedules and type of content for each of the accounts they manage.

Design
1. Canva: It allows to make basic designs for publications in Facebook, or to generate banners, flayers, graphs, etc.

2. Infogr.am. Visual language is the best in social networks, and optimization of information is very important. This tool allows you to generate diagrams, tables and information.

3. iStock's. A bank of images that allows its use without cost.

Engagement
1. Likealyzer. An excellent tool to measure your own engagement and competition on Facebook. It also allows to measure the average of daily publications and the percentage of engagement generated by photos, videos and links.

2. Mention Mapp. You can follow the map of interactions on Twitter, help to find influencers and hashtags.

3. Iconosquare: A tool that allows you to do analytics and measure the engagement of your publications in Instagram, it is also a great help to optimize your strategy in this social network.
#community #great #managers #tools
  • Profile picture of the author AsimoIP
    Thanks for your article! I personally like Intagram to watch vides and learn.
    The form of communication is different from other media sites such as Facebook. It allows you to engage with your customers, share things and communicate with them.
    Statistics shows that marketers value social media marketing-especially visual marketing more highly than ever before.
    Here is another useful tool for detailed Instagram statistics of any account. Also it helps search the most popular posts on Instagram.
    I hope it will be useful!
    {{ DiscussionBoard.errors[10965513].message }}
  • Profile picture of the author mdallen
    I also recommend buzzsumo to find out what content is being shared and who the influencers are. If you want to know what the trends are this is a great tool.
    {{ DiscussionBoard.errors[10965550].message }}

Trending Topics