Game CPI offer on Facebook

0 replies
Hello!

Recently I have started advertising campaigns on Facebook for games and faced a number of problems:

1) It's not my game, so I used the goal Traffic and used tracking link. For games on the IOS, it gave me allowance, but when I tried such campaign for Android, it gave me this message:
Creative subject requires a different purpose: URL application is only supported by the purpose of installation applications. Please either remove the URL for the application, or change the target to install applications.
I tried to change the target on the App installed, but it does not allow me to insert my tracking link, too. Can someone tell what the problem is and whether it is possible to somehow get around it?

2) I have launched a campaign for the game and for it not at all conversions, but there were clicks ant CTR 2-3%. The game is quite popular, ads seems l attractive cause there are clicks. Target is also made for the device, and Target for gamers who like fantasy. Statistics show that only makes clicks children 13-17 years old, as the CPC has put 0,22$. Is the price for adults too small and can not win the auction?
How would you optimize your campaigns for the game to download it from the App Store?

Thanks in advance for your answers.
#cpi #facebook #game #offer

Trending Topics