How to monetize Facebook publisher videos?

6 replies
Hi All!

One of our publisher clients who we typically help with display / out of page deals is looking to monetize their Facebook video traffic.

They're getting around 20M views a month but it's proving challenging to get viewers to leave Facebook for their main site, which is the obvious monetization solution.

What I'm wondering is; does anyone have experience with alternative monetization methods such as sponsorships similar to how podcasts are currently operating?

Would love to hear any and all idea's that allow us to monetize without forcing viewers off platform!

-BC
#facebook #monetize #publisher #video
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