What to trust Google shortener analytics or Facebook insights?

1 replies
Hello everybody,
I do social media posting every day on Facebook, Linkedin, Twitter, and Google+. For the last two weeks I've been using google shortener for tracking the engagement to the post I shared.
But when I check Facebook insights it shows 2 clicks on the post and Google shortener analytics shows 26 clicks.

So which data should I use to track?
#analytics #facbook #google #insights #shortner #trust
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  • Profile picture of the author v3nge
    I'm having the same issue. FB shows 1, bitly shows 13, and WP shows 17.
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