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Social media targeted marketing tips

by lizzy90
10 replies
Hi there,

I wondered if anyone had any tips.

On social media...for paid advertising there is the option to promote your posts via detailed targeting (e.g. by interests)

In your experience is it best to keep the list as short as possible if you want the audience to buy your product? Or is it best to add as many relevant terms to the list?

E.g. if you were to sell a chamomile tea....would you just target those who are interested in chamomile tea or add to the list things like herbal tea, green tea, superfoods etc...

Finally have you had better experience paying for reach/impressions or engagement if you want the user to eventually click and buy from your site?

Many thanks
#marketing #media #social #targeted #tips
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  • Profile picture of the author Jamel Hassell
    The more detailed and targeted your campaign is the more responsive your campaign will be.
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  • Profile picture of the author JohnVianny
    Choose CPM promoted post.

    and choose che chamomile tea, as in the example, and after this create a LOOKALIKE list of the people reached, so you can find people similar without too much widening the targeting
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  • Profile picture of the author michaelkoehler92
    I would run multiple set of ads to see which ones converting better since sometimes detailed targeting might not convert better and normal ads would work better. You cannot say anything about facebook ads.
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  • Profile picture of the author volcanodigital
    Some Important Social Media Marketing Tips are listed below:
    1.Optimize your Content with Links and visuals
    2.Analyze your content
    3. Use Twitter and Facebook to grow business
    4 Update your social media profiles regularly
    5 Use hastags
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  • Profile picture of the author SEOptimization@1
    I would be very specific as per my target - Age, Location, Sex, Interest and so on.

    Use text space with only relevant keywords, use one image with one attractive/relevant punchline.

    I had great results (clicks, leads, converisons) on facebook and Linkedin once I did some campaigns for my customers.

    Good luck
    Steve
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    PARKER2010.COM
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  • Profile picture of the author Careyrussell
    its depends on how you are choosing your contents and how you are analyzing and its about sharing..
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  • Profile picture of the author techwiiz
    Here is a list of the best marketing tactics worth doing today:
    https://www.socialmediaexaminer.com/...rketing-ideas/
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  • Profile picture of the author MrProfit
    If you to sell chamomile tea or anything else, then do conversion ads.

    So that Facebook will optimize your ads for conversion.

    -MrProfit
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    Success is a CHOICE, not a CHANCE!
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  • Profile picture of the author conchitaaragon
    Banned
    Here are best practices for successfully engaging customers and promoting your small business through social media.

    Ask conversation-starter questions. ...
    Share your expertise. ...
    Provide value. ...
    Enhance the rewards for virtual check-ins. ...
    Create a Pinterest board.
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  • Profile picture of the author gainerp
    Banned
    Can any one give the basic idea of promoting the business in social media.
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