Why are my FB ads so expensive?
I'm new to FB ads. I just launched some single image ads and have noticed that my CPMs are ridiculously high (one of them is over £42!).
What factors must I work on to bring the CPM down?
My ads' CTRs are between 3% and 5%. My daily budget is only $5 per campaign. My audience consists of approximately 800,000 people.
Any tips from you pros will be appreciated.
What factors must I work on to bring the CPM down?
My ads' CTRs are between 3% and 5%. My daily budget is only $5 per campaign. My audience consists of approximately 800,000 people.
Any tips from you pros will be appreciated.
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noobz -
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michaelkoehler92 -
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