
Case Study : lot of likes/share/reactions on my Facebook ad but no sales!
I use Facebook ad to sell swear word coloring book. In France ( I am french) I use Facebook to sell. It works great. (exemple post for France )
In France people react and a part of them buy the book
We have launched the book in the United States, I know :this kind of book already exists in this country. So mine is bigger and more pro than others. We created a ad on facebook that worked wonders (lots of people like comment and say they'll buy it)
But no one buys it.
Where is the problem ?
Is it simply the Americans who are very enthusiastic (but do not give a damn about it)
What is your opinion ?
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