My funnel is up and i'm looking to generate leads through facebook ads, so i would like to learn from your experience.
I'd like to hear from you on how do you manage your lead gen campaigns. let's say you found your winning ads and you're getting a very low CPL ($1 per lead for example).
So how many leads you aim to have in your list before you start making judgement. cauze in this situation may be you spent $500 to get 500 leads but you found that these leads doesn't convert on your backend, in case 500 leads is a sample size to test all your funnel. Even if they are targeted leads may be they will not convert cauze they are already in dozens of other competitor's list who have sent them the same offers that you have!
Anway i would love to hear your advices from different sides!