Here is a list of LinkedIn's most influential users

by WF- Enzo Administrator
3 replies
LinkedIn just published its annual Top Voices listing which summarises members that generated the highest post engagement and interaction on the platform all throughout the year.

For those in the know, Top Voices are based on specific engagement criteria, namely:
  • Engagement generated on posts, including reactions, comments and shares across each member's content)
  • Posting cadence - i.e. how much and how often they're posting to LinkedIn
  • Follower growth over time

However, LinkedIn says engagement is just a start and adds:

"...engagement is just a start. LinkedIn News editors then refine and curate the list by looking at an eligible member's body of work: Are the contributions insightful, conversational and timely? Do they seek to give and get help vs. being self-promotional? Finally, does this list reflect the world we work and live in today?"
And here's the list:

No surprise on Virgin chief Richard Branson leading the pack as he has close to 18 million total followers. LinkedIn also shared Top Voices listing for:
  • Data Science and AI
  • Design
  • Education
  • Entrepreneurship and Small Business
  • Equity in the Workplace
  • Finance and Economy
  • Frontline Health Care
  • Frontline Retail
  • Job Search and Careers
  • Marketing and Advertising
  • Sales
  • Sports
  • Technology

This listing is important for marketers who want to build their presence on LinkedIn. And you can check out the Top Voices 2020 listing here.
#influential #linkedin’s #list #users
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