Infographic: The Best Times to Post on Social Media During 2021 and Beyond

by Administrator
9 replies
Social Media Today illustrates that if you want to make the most of social media posts and promote maximum engagement, it helps when you know the ideal posting times for each platform - and this helpful infographic should help!

The feature was created by the team at Oberlo, and they're calling it a guide to success on social media. The advice covers these popular social networks:
  • Instagram
  • Facebook
  • LinkedIn
  • Twitter
  • Pinterest
  • YouTube

According to Oberlo:

Knowing what to post on social media is just half the battle. When is the best time to share it with the world? The best times to post on social media are when your customers and followers are online. Of course, there are actual times that work best for your brand, and we'll dive into that in this article. Each social platform will have a different time that works best for the audience.

For example, the best time to post on Facebook is different than the best time to post on Instagram. Plus, when you start accounting for different time zones, it starts to get complicated.

The more popular your brand, the more time zones you'll likely need to take into account. Some influencers and brands send out the same message at different times to hit all time zones. Ideally, you want to reach the majority of time zones without sending the same message. Aim to send no more than four of the same message in a single day, but scatter them at different times to reach as many time zones as possible.

Where are your customers located? If you're targeting the United States and Canada, you want to hit the EST time zone as that time zone has the highest number of people, thanks to cities like New York and Toronto. However, if your target audience is in London, you want to post within the GMT time zone. You can use social media analytics tools to find data about where your customers are located. Using this data, you can better plan which times work best for your audience based on their specific location.
The best time to post on Social Media Platforms in 2021

#2021 #infographic #media #post #social #times
Avatar of Unregistered
  • Profile picture of the author Michele Douglas
    Very well. Such a service had to be created for a long time. After all, now the Internet society will flourish and need a high-quality service.
    {{ DiscussionBoard.errors[11645869].message }}
  • Profile picture of the author Naheed
    I have really liked the article The best time to post on Social Media Platforms in 2021. Thanks for sharing such an informative article. I will just add a single point that the best time to post on social media depends on your target audience and when they're the most active.
    {{ DiscussionBoard.errors[11645903].message }}
  • Profile picture of the author Jamell
    Different time zones work different people correct and also post when your audience is online .Correct .

    So it's a matter of testing to see when you get the most engagement .

    It's all about finding the times when your audience is likely to be online .

    This is a very good Article.
    {{ DiscussionBoard.errors[11645920].message }}
  • Profile picture of the author DWolfe
    Just goes to show you that most people at work. Waste part of the afternoons on facebook
    {{ DiscussionBoard.errors[11645921].message }}
  • Profile picture of the author Matthew Stanley
    One measurement note: it appears as though this data was actually mostly based on Sprout Social data ( from their own, ~20k customer base's usage trends. Not to say it's not a useful reference, but as others have said, YOUR audience may behave differently...
    {{ DiscussionBoard.errors[11645965].message }}
  • Profile picture of the author dmitrytech
    Thank you for the information about infographics.
    {{ DiscussionBoard.errors[11647477].message }}
  • Profile picture of the author TobiMDD
    what time zone do they refer to here in this graphic?
    {{ DiscussionBoard.errors[11647870].message }}
  • {{ DiscussionBoard.errors[11647893].message }}
  • Profile picture of the author Shaun michael
    That's great, but yes time zone also matters in different countries, not always this pattern works, also age factors in social media platforms
    {{ DiscussionBoard.errors[11651803].message }}
Avatar of Unregistered

Trending Topics