Reddit Has Reportedly Started to Develop its Own Audio Rooms Feature, Similar to Clubhouse

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Social Media Today reveals that, with audio social still gaining traction and providing more ways for users to stay connected, it seems that almost every platform is now considering their own version of the function. Reddit may be the latest to join this trend. According to fresh reports, the platform is currently testing its own take on audio social, creating audio rooms within subreddits.

This story was originally broken by <i>Mashable:

"Reddit is quietly exploring a new feature that would enable moderator-run voice chats, possibly similar to Clubhouse, according to a source familiar with the company's plan. Development is still in the early stages and was described as confidential."
Mashable has sought clarification from Reddit on the project, but there's no official confirmation of the project as of yet. However, such a project does seem to fit with Reddit's recent activities. The platform has been working on more options to boost real-time engagement and interaction over the past few years, adding tools like live-streaming and in-app messaging to better connect users with similar interests.

Reddit has also trialed random group discussions, which take a similar approach to audio social. The idea was inspired by Reddit's existing chat features, which got more use amid COVID-19 lockdowns. That pointed to demand for more options for connection. Audio social rooms might just be a perfect avenue for the same, providing a means for Redditors to enhance their community connection and engagement by dropping into real-time chats around their favorite topics.

Reddit already has the infrastructure to support audio streaming, similar to how Twitter has used Periscope's back-end for its own audio Spaces feature. It seems likely then that the platform will at least explore the possibility - and it wouldn't be the first. Twitter, Facebook, LinkedIn, Slack, Discord, and many other separate apps have similar tools in place.
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