Twitter launches initial test of collaborative tweets
A new article on Social Media Today reports that Twitter is trying out collaborate tweets as a means to facilitate more engagement.
The new co-tweeting process, which is now in limited testing, enables users to invite another account to contribute to a single tweet.
That could be handy for influencer collaborations and cross promotions, facilitating reach to the audiences of both users in the app. It could also be a good way to credit original creators. Say you post an image created by an upcoming artist - you could alert them to the share, and ask them to approve it, which would then also add their profile details to the twee
Whether it ends up being as valuable on other platforms remains to be seen, and I can't imagine collaborative Tweets will become a major, transformative addition. But as noted, there are various use cases that could apply, which could make it, at the least, an interesting consideration.
This is however, not widely available as yet. According to Twitter:
So it's not widely available, and Twitter hasn't provided specific info on who has access to the option and who doesn't - so you may be ae to co-tweet now, but maybe not.
And if its initial testing shows promise, it may become a new tweeting option.
The new co-tweeting process, which is now in limited testing, enables users to invite another account to contribute to a single tweet.
That could be handy for influencer collaborations and cross promotions, facilitating reach to the audiences of both users in the app. It could also be a good way to credit original creators. Say you post an image created by an upcoming artist - you could alert them to the share, and ask them to approve it, which would then also add their profile details to the twee
Whether it ends up being as valuable on other platforms remains to be seen, and I can't imagine collaborative Tweets will become a major, transformative addition. But as noted, there are various use cases that could apply, which could make it, at the least, an interesting consideration.
This is however, not widely available as yet. According to Twitter:
| "We're continuously exploring new ways for people to collaborate on Twitter. We're temporarily testing CoTweets to get more insight into how and why people and brands might use a feature like this to collaborate together and learn more about how it could help accounts grow new followers." |
And if its initial testing shows promise, it may become a new tweeting option.
