LinkedIn sees record levels of engagement

by WF- Enzo Administrator

Posted: 2 years ago 3 replies

SOCIAL NETWORKS

Twitter is seeing more users and Facebook posting slower growth and revenues.

Now the third platform here is LinkedIn, again seeing "record levels" of engagement and sessions growth according to Microsoft's most recent performance update.

They've been enjoying consistently good engagement since 2018:

In October 2018, Microsoft reported record levels of engagement and LinkedIn sessions growth of 34%
In January 2019, LinkedIn sessions rose 30% with record levels of engagement
In April 2019, LinkedIn saw 24% sessions growth, with record levels of engagement
July 2019 - sessions up 22%, record levels of engagement
October 2019 - sessions up 22%, record levels of engagement and job postings
January 2020 - sessions up 25%, record levels of engagement
April 2020 - sessions up 26%, with record levels of engagement
July 2020 - LinkedIn sessions grew 20% (no mention of record engagement this time around)
October 2020 - sessions up 31% with record levels of engagement
February 2021 - sessions up 30%, record levels of engagement
April 2021 - sessions up 29%, record engagement
July 2021 - sessions up 30%, record engagement
October 2021 - sessions up 19%, record engagement
January 2022 - sessions up 22%, record engagement
April 2022 - sessions up 22%, record engagement

That translates to a 418% increase in active LinkedIn sessions since 2018. That's massive.

Chime in.

#engagement #levels #linkedin #record #sees

Artkantos 2 years ago

Interesting, I notice that with not too much effort or content I generally get good results in this platform...Maybe I should dive deeper into LinkedIn
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Old Molases

2 years ago

I think LinkedIn now is not serving the purpose it was designed for. Its more like a social media platform now. The reason I am claiming this is because two week back I was approached by the recruiter for a job. I managed to clear the first phase and was only updated about the status when I inquired. Here comes phase two now, I was given a case study to solve, did that in the given time frame and now the recruiter is lost. No replies to my email and no replies to my messages over LinkedIn as well.