How much should I charge for my social media marketing services?
Im launching my own social media marketing mgmt/consulting business & working on my first price quote right now. This guy doesn't have a ton of money but really needs my help & will jump for the right price. I also really need to sign my first customer...so Im nervous I'll quote too high.
My services will be working with Facebook, Google+, Twitter & Pinterest. Whatever network makes the most sense for each business will determine the amount of time/content devoted to each.
Packages:
1. Initial Social Media Potential Assessment & Recommendations.
I will do this for every client in order to determine what platforms they need to be on. Help them identify specific goals, target audience etc. Basically, I will ask them a bunch of relevant questions, then research it all and come back with an overall/general but insightful social marketing recommendation based on targeted customer, industry, geography and competition.
This will vary greatly from business to business. I had not originally planned to charge for this, but it can often require alot of time and effort. But I'd like to have a set fee if possible. (NOTE: I already did this for the person I am quoting right now and didnt charge...the time I spent putting that info together is actually why I decided I should charge for it).
Once the initial assessment & recommendations are given, the client can choose to have me either:
1. Set up & customize (with profile pics/cover photos etc) their social media accounts/pages (if they do not have them).
2. If they already have pages...I can enhance/spruce em up if needed. (SMALLER SET ONE-TIME FEE)
3. If they need to create any tabs..(SET FEE RANGE PER TAB)
If they want to maintain their own postings & updates...then they can stop here OR sign up for
for a full service plan with:
1. Dedicated activity/content maintenance...number of updates/posts/tweets will vary depending on industry and set objectives. (set monthly fee ranging on time required)
2. FB Advertising Campaign- (set monthly fee for placing, creation and design of ads (Seperate fee from their advertising budget).
3. Contests will be a seperate fee as well.
I know that this is a pretty wordy post...but I cannot decide how much to charge.
ANY ADVICE IS WELCOME!!!!!!!!!!!!!!!! I'll gladly accept ballpark figures : )
It would also be very helpful to hear what all ya'll are charging.
please help!!!! Thanks in advance!
Becca
Love microjobs? Work when you want and get paid in cash the same day!