Give give give! Message them with your name and what your are doing and ask them if how can you help them with their business. That works most of the time. You don't need a course to be honest.

Facebook ads
Post content really useful or interesting to your audience

You can also get some ebooks from Hubspot, hope helpful.

Hello,

If you want to start a business in facebook, it is better if you make a like page instead of a profile. There you can create your small business. What is great about it is you can advertise at the same time make new friends. if you do not know how to make a like page you can search it online and start familiarizing.

You can message all day and all night businesses on Facebook.

About 99% will never read your messages ever. The amount of spam is too big.

And the response rate is lower than 0.1 %

It depends on the niche you are targetting and what all you can offer to the business.

Before approaching a business you should have your own credentials and a presence online preferably a portfolio or a website so that you can show what all you can do for their business.

Then , I strongly suggest to analyze the competitors of the business and point out the mistakes that the business you are targetting isn't doin.

It might take you a couple of hours but the chances of getting success is huge if you do your proper analysis and research + have a online presence.

All this is something which is not mentioned in any PDF but it is based on my personal experience.

PS: I am a social media consultant so if you need any other assistance, just let me know.

Will be happy to help.

I have had huge success growing my client base of Facebook advertisers that need help using direct messages. This seems to be the only method that is effective but you must make a message that immediately stands out. Think about what they would want to hear and say it immediately. For example, one of my messages that has been most successful begins with: how would you feel if you could get better results out of your Facebook ads? The point is clear and the response rate is around 5% to 15%.

You have to target specific things or people will shrug you off.

Create a Facebook page for your business. Put all the important information people need to know about it and what you can do for them. Update it with useful posts and links to your website. Posts that come with a tease to leave them hanging and interested will work when you offer promotions.

You can always go for facebook ads. They are effective especially for local businesses.