Is Facebook necessary?

by Ace24
42 replies
In today's modern media marketing, is having a Facebook page necessary?
I feel like Facebook dumbs down the content too much.

( when it comes to gaining traffic for your website, not selling a product )
#facebook
  • Profile picture of the author CyberAlien
    I wouldn't say you're dependent on having a FaceBook page, but you should look at it as a useful source for traffic generation. I wouldn't ever depend on it because I wouldn't be surprised if they stepped in one day and started making people pay for posting links, but for right now it is a good source for targeted traffic.
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    • Profile picture of the author awesummer
      Originally Posted by Escalate Internet View Post

      I wouldn't say you're dependent on having a FaceBook page, but you should look at it as a useful source for traffic generation. I wouldn't ever depend on it because I wouldn't be surprised if they stepped in one day and started making people pay for posting links, but for right now it is a good source for targeted traffic.
      True. No matter how dumb you think about Facebook, you could still find possible clients/customers there. I think there's no limit when we talk about ads. We should reach out to all kinds of people.
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  • Profile picture of the author FirstSocialApps
    Originally Posted by Ace24 View Post

    In today's modern media marketing, is having a Facebook page necessary?
    I feel like Facebook dumbs down the content too much.

    ( when it comes to gaining traffic for your website, not selling a product )
    Nothing is necessary when you think about it.

    A life vest on a boat is not necessary.
    A helmet for a motorcycle rider is not necessary.
    A parachute in a plane is not necessary.

    None of those things are necessary just like Facebook is not. Hover just like Facebook all those things are a good idea
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  • Profile picture of the author webcosmo
    It depends on what volume of traffic you need, of course it`s not compulsory, but it`s an important source.
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  • Profile picture of the author movemaker
    Foolish to think that bro!

    You just have to know how what your doing...

    Period!
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  • Profile picture of the author movemaker
    Foolish to think that bro!

    You just have to know how what your doing...

    Period!
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  • Profile picture of the author Jennifernk
    I have a Face Book Marketing Free E-Book Download that you can get to help with this marketing. Click Here
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  • Profile picture of the author carcin0genic
    Unnecessary.

    I drive traffic from FB daily and haven't spent a dime out of pocket to do it.

    My FB marketing is done through my profile and I haven't had a lead or customer mind in a year so no, a Fan Page isn't necessary unless you want to run paid traffic.

    -Mike
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  • Profile picture of the author carcin0genic
    Unnecessary.

    I drive traffic from FB daily and haven't spent a dime out of pocket to do it.

    My FB marketing is done through my profile and I haven't had a lead or customer mind in a year so no, a Fan Page isn't necessary unless you want to run paid traffic.

    -Mike
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  • Profile picture of the author askdanyal
    According to me facebook is one of the best way to generate traffic to your websites and I say this of personal experience, I have a funny page with 301k likes, I created a website for it , put some jokes, funny pics , vidz and here I go, I am earning around 300$ from it and its been 3 months only , another page related to fashion , I created a blogspot blog and got so much response that I shifted to paid hosting , custom domain and premium stuff and I had earned 100+$ in amazon affiliate commissions.
    And the point here is that I am getting 90% of my traffic from facebook , from my pages.
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  • Profile picture of the author JCorp
    If you're going to do FB, then I'd advise setting up a Fanpage. It's still worth it, especially in doing Newsfeed ads and building your likes just by advertising through your fanpage.

    You can still build a list through Fanpages and funnel people to your external website, so definitely still worth it.
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  • Profile picture of the author baliharish
    My take is - It is necessary - If someone likes your blog post or your service on your web page, there are two options to express liking - social media like or commenting ( for which FB) is an option and commeting on the web page.

    Both are good idea but people prefer commenting on FB easier, so that way it helps your post popularize for free.
    thanks
    Harish bali
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  • Profile picture of the author himanuzo
    Facebook is the largest social media, so it is a must to be utilized for building good relationship with customers/ clients.
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  • Profile picture of the author selvak
    Facebook not important but everybody wants to increase traffic or becomes a popular website that's why using Facebook. Facebook or social media sites help you to show your website available in online.
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  • Originally Posted by Ace24 View Post

    In today's modern media marketing, is having a Facebook page necessary?
    I feel like Facebook dumbs down the content too much.

    ( when it comes to gaining traffic for your website, not selling a product )
    You're not supposed to duplicate your content on Facebook. And if you feel like you have to "dumb down" your content to get more traffic, maybe your targeting the wrong demographic.
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  • Profile picture of the author shriganeshkrupa
    To promote your business,today Facebook has become an important tool.Facebook page plays an important role in brand building and brand awareness.
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  • Profile picture of the author Riggs
    It's the second most visited website in the world. Regardless of content necessary to develop SMO, it's a platform worth using to source additional traffic and build brand awareness.
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  • Profile picture of the author datingworld
    If you don't have presence on Face Book, you are ignoring 1 Billion Face Book users.
    Think yourself whether it is necessary or not.
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  • Profile picture of the author ConnectVT
    Not a necessary thing. But if you need some targeted traffic then yes you should go for it.
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    • Profile picture of the author amcg
      Originally Posted by ConnectVT View Post

      Not a necessary thing. But if you need some targeted traffic then yes you should go for it.
      This. Setting up and maintaining a FB page isn't a huge or complicated task so it's worthwhile doing.
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  • Profile picture of the author jaintechnosoft
    Facebook is a great tool and in today's competitive world its necessary to have a Facebook page and profile where everyone socialises, posts videos, pictures, Shares latest news but it really depends upon the purpose.
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  • Profile picture of the author Assignmentwriter
    Face book is a source of market to promote your business to get good results, if you know the best for grow your business on Face book then it is necessary.
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  • Profile picture of the author abnerhawkins
    Facebook is not necessary at all but today it becomes the source of traffic without spending much more time. You could go for other social sites as well such as Google+ and lot more.
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  • Profile picture of the author ImLarge
    yes its free you need it for traffic and branding
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  • Profile picture of the author sarah23
    Ofcourse facebook is necessary.
    The way facebook keeps growing, you cannot ignore facebook.
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  • Profile picture of the author techno g33k
    It is one of the best tool for gaining traffic to your site
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  • Profile picture of the author Jomealawuru
    Originally Posted by Ace24 View Post

    In today's modern media marketing, is having a Facebook page necessary?
    I feel like Facebook dumbs down the content too much.

    ( when it comes to gaining traffic for your website, not selling a product )
    Facebook is very necessary and compulsory to have in your overall traffic generation plan. I do not think facebook is going to start charging for posting links because they already making a lot from ads and also their new feature of booting post etc. Doing such a thing will cause a lot of people to reconsider using Facebook and that will leave the possibility of another company coming up to fill that spot. Facebook wouldn't do such a thing. Facebook is a sure way of getting targeted traffic to your websites and offers. It cannot be ignore as Facebook is the biggest social media network on planet earth. ignoring it would be a very bad business decision..
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  • Profile picture of the author martinluther
    Facebook has its own importance as this is the kind of social media site, which helps to connect and communicate with local people. Search Engines give priority to FB pages comparison to other social media site pages; this also makes Facebook different.
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  • Profile picture of the author Johnpa012
    According to me, It's not. If you do have ability to generate traffic from other places you have no need to make a Facebook page. I have created an fb page just to fill the social icons on my website. Other wise there is not any necessity.
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  • Profile picture of the author Roy Jones
    Facebook a social networking site who have maximum traffic among all, and facebook page and sharing with facebook is good to get traffic to site. Its all about how to use it to get traffic otherwise its just formality because there are many pages on facebook.
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    • Profile picture of the author VivekThakur
      Originally Posted by Roy Jones View Post

      Facebook a social networking site who have maximum traffic among all, and facebook page and sharing with facebook is good to get traffic to site. Its all about how to use it to get traffic otherwise its just formality because there are many pages on facebook.

      And many times facebook pages also ranked at a good position on search engine for a keyword. That is also a good source of traffic. You just need to increase Facebook pages quality and popularity.
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  • Profile picture of the author rrembedded
    Ofcourse , facebook usage is must to promote our products at google search page.
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  • Profile picture of the author Pak Voter
    I don't think that its necessary but if you use it for business purpose then it helps a lot.
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  • Profile picture of the author yogiloveable
    Facebook is necessary because all the age group using Facebook
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  • Profile picture of the author Charles Harper
    Perspective is everything and it depends on what your business model is. What most of the posters are saying is correct, in a sense. That being said, there are a number of traffic sources that we all ignore. Can it bring buyers to your offers or is there another more targeted way to do so?
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  • Profile picture of the author Warcrafty
    You are asking a really smart question, ACE24. Just because a social media tool exists doesn’t mean that you need to use it. Facebook can work well for B2B. But you are concerned about resources, which I translate to: We want to do it right but don’t have the manpower to do that. The added opportunity may not be worth the time investment for Facebook for your business.
    I’d advise you to keep looking at Facebook. See what your competitors and peers are doing there. Collect a list of links to their Facebook pages, make a note of things you see them do that you consider to be smart. These things will help you if you decide in the future to include Facebook.
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  • Profile picture of the author artlivemedia
    As per my opinion having business pages or business accounts on Social Media websites like Twitter, Face-Book, Google+ etc.... is important but it is more important to be regular there and share relevant posts, images and information. These Social Sites are good source if we want to gain audience/customers for our business.
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  • Profile picture of the author gurbachan singh
    hi, i would like to say facebook pages are necessary for genrate traffic and meet same business line partners. They help solve your business problems. you are saying Facebook dumbs down the content too much.you are wrong.
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  • Profile picture of the author Copper11
    Facebook page is quite important. After all, it is the largest worldwide social network with lots of your potential customers in it.
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  • Profile picture of the author Repucaution1
    As today FB is one of the most popular sm sites I think that an account there is neccessary , if you want to be engaged in sm sphere of course.
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  • Profile picture of the author ChristinaCa
    I think Facebook necessary for get traffic on your site.So is it necessary.
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  • Profile picture of the author SusanHayden
    Nope. I don't have any social networking site account. I am a very private person. So for me, there is no need to join such sites. It would make me feel way too exposed.
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