Facebook ads : optimization

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What's, usually, your optimization strategy?
May you share what you prefer to use in your Facebook ads?

1. Your bid will be optimised to get more Likes on your Page

2. Optimise for clicks
2.1 Automatically optimise my budget to get more clicks
2.2 Manually bid for clicks

3. Optimise for impressions
#social media #ads #facebook #optimization
  • Optimized for Likes with advanced targetting to get the most impressions set on a budget that I put down. The amount of clicks you get depends on how good your targetting is and how good your ad looks. If your ad looks great with great targetting, you don't need to spend lot of money.
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