Videos on Google page 1?

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It's usually pretty straightforward to get videos on to page 1 of Google if you follow the rules, BUT ONLY when Google wants videos on page 1. For some search terms Google doesn't return ANY videos, and oftentimes they seem to be connected with searches for local businesses (which ordinarily would be good prospects for short promo videos)
Does anyone if there is a way (or a workaround) to get videos on page 1 when Google *doesn't* want them?
#google #page #videos

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