How To Increase Enagagement On Linkedin:
LinkedIn is a professional network and very good social tool.
Here are four steps to increase engagement on Linkedin:
1. Welcome Note:
Don't just accept their request. Offer them a simple "Welcome to the group" note.
People want to know they're talking to a person, so give it a personal touch of communication.
For the people who request to join your group(s) must be provided with an opportunity to ask questions about the group , its's member and relevannt question related to the industry.
2. Relevancy of content:
In social media "content is king" but the content posted on linkedin should be of relevance and of value to the peers connected.The marketer should try to connect with the online publications and share the content or articles that are relevant and providing some important facts or updates in the industry.
3. Get engaged with the existing posts:
Adding new discussions, promos or job posts to your LinkedIn groups is great.The better way to engage with others on LinkedIn is to offer your expertise or professional advice(skills) .
Go through older posts and connect with peers that have posted a question. You may have the answer or you can refer them to someone else/a company that does. Also you can use the "Reply privately" option. It's there for a reason.
4. Getting connected:
Getting connected doesn't mean just increasing the number of connections.The value of connecting on Linkedin lies in making meaningful connections.
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