Facebook Advertising Tips - 1,700 Likes for $1,70 per DAY? [MUST READ]

Hey everyone,

I have written a few short tips for everyone how is using Facebook Advertising to expand their business, or generate facebook likes. I have generated the following result for myself on Jan-9-2014:


CREATING A CAMPAIGN:
Structure campaigns based on the audience you're targeting or the goal you have in mind. You should create a new campaign each time you target a new audience or have a new goal. When your target audience or ads are identical with the exception of one variable in a campaign, it's easier to identify which of your ads is most successful. The system automatically optimizes the ad with the best performance in a given campaign, so it's important that ads that have unrelated goals aren't competing with one another for impressions.

TESTING ADS IN THE SAME CAMPAIGN:
Use A/B testing to determine which of your ads are performing the best for your objectives. For example, keeping all targeting consistent within a campaign and testing one single piece of the ad component (header, body copy or image). Alternatively, you could keep all ad components the same within one campaign while testing the target audience (age, gender or interest testing). The system will automatically begin to optimize the ad that has the best performance within each campaign, so maintaining this organization makes reporting and determining success much easier.

NUMBER OF ADS IN A CAMPAIGN:
Have 3-6 ads in each campaign so you can test the ads against one another, and so the system has the ability to optimize the performance of your strongest ads. If you do have a greater number of ads in your campaign, you may find that some ads tend to emerge as top performers while others may receive low distribution in comparison. If this happens in your campaign you may want to consider pausing the ads that aren't performing as well as the top performing ads.

Typically I will run 3 ads within a campaign that are very similar with one unique variable for a couple of days. One ad will usually perform better over this time frame. I then pause the two lower performing ads, and create to similar ads from the best one and again modify them slightly. You can track the performance of your ads in your Ads Manager: https://www.facebook.com/ads/manage/

Anyway, I hope these Facebook Advertising Tips help. Shoot me a PM or send a message on my visitors wall if you have any questions.