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Facebook Ads Question

by LaughingCat
4 replies
I have my first FB campaign running right now and I'm getting a lot of views liking my link (as opposed to liking my page or my website). It doesn't appear that the link liking counts towards the insight analysis. Can someone tell me the difference between "liking the link" and liking my page or my website?

Then, my campaign is set up for "clicks to website" and the reporting says over 850 clicks so far. How could I have gotten that many clicks to my website and not gotten a single sale? Hopefully it's something I can fix. Many thanks all!

Susan
TheLaughingCats.com
#ads #facebook #question
  • Profile picture of the author SFPro
    People will like a post on Facebook without even going to the site, they do this in order to share it with their friends.

    If you feel like you should have had a sale from your 850 clicks then try and analyze your campaign.

    Does the ad copy reflect the site content? Are people landing on your site expecting 1 thing, only to find something totally different?
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  • Profile picture of the author sarah23
    Then, my campaign is set up for "clicks to website" and the reporting says over 850 clicks so far. How could I have gotten that many clicks to my website and not gotten a single sale?
    That depends on your product as well. If that doesn't look good then high clicks cannot help However I would suggest you to analyze your campaigns. I am sure you will find your answer there.
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  • Profile picture of the author lukeblower
    Sounds like a lack of congruence (hows that for a flashy word!:-)) between your product and your target audience.
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    • Profile picture of the author pryidevsblog
      Originally Posted by lukeblower View Post

      Sounds like a lack of congruence (hows that for a flashy word!:-)) between your product and your target audience.
      Exactly same thing I want to say
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