Twitter vs Facebook on marketing

16 replies
:confused:
I heard some people comment actually marketing is good on Twitter than on Facebook?

any comments?
#facebook #marketing #twitter
  • Profile picture of the author darkc0de1
    I'm not even sure how. I'm using Facebook + Social Lead Freak. All I want is a targeted audience.

    But for Twitter, I still have questions.

    - How to target correct people for your product from Twitter?
    - Every time I login to Twitter, I all see are blog links, links here links that.. I don't see any engagement. But Facebook does. Can someone confirm or am I looking on Twitter in a different wrong way?
    - #hashtag this @mention that. I'm not even sure if that's gathering traffic. Can anyone share...

    Can anyone share why Twitter is Better than Facebook?

    Thanks.
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  • Profile picture of the author shuvoimtiaz
    For social marketing, Twitter is much better than Facebook. Facebook just kills time, couldn't drive potential customer into you money site. But for me Pinterest is better than any other social media platform for driving potential customers into your money site.
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  • Profile picture of the author kaufenpreis
    Banned
    First of all, Twitter is famous for only allowing you 140 characters to write with, which can be a little bit limiting when you’re trying to drive traffic to a post. Facebook, on the other hand, allows you 420 and I usually write a few sentences about my post so that it stands out a little bit more in someone’s news feed and adds a personal touch to my readers. Facebook also posts a small except from your link and a photo to match it, which helps it to stand out more.
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    • Profile picture of the author UnkwnUsr
      Originally Posted by kaufenpreis View Post

      First of all, Twitter is famous for only allowing you 140 characters to write with, which can be a little bit limiting when you're trying to drive traffic to a post. Facebook, on the other hand, allows you 420 and I usually write a few sentences about my post so that it stands out a little bit more in someone's news feed and adds a personal touch to my readers. Facebook also posts a small except from your link and a photo to match it, which helps it to stand out more.
      That's true but it's much easier to get a twitter follower than it is to get someone to like a facebook page. On twitter you can reach out to people in your niche easily on facebook you have to buy ads to do that.
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  • Profile picture of the author wentzco
    Well I know I'm under-utilizing Twitter but have generated sales/traffic from posts. I can say the same thing about Facebook but am doing some changes as target-marketing can be done well via page/group posts.

    As far as paid advertising between those 2 - Facebook ads can be done with extreme targeting which I like.

    I haven't done it myself yet but as mentioned Pinterest produces results for some people & I've heard the same thing stated for Instagram.
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    • Profile picture of the author darkc0de1
      Originally Posted by wentzco View Post

      Well I know I'm under-utilizing Twitter but have generated sales/traffic from posts. I can say the same thing about Facebook but am doing some changes as target-marketing can be done well via page/group posts.

      As far as paid advertising between those 2 - Facebook ads can be done with extreme targeting which I like.

      I haven't done it myself yet but as mentioned Pinterest produces results for some people & I've heard the same thing stated for Instagram.
      I agree!

      Paid Advertising = $$$.

      I'm also using Facebook Ads + Social Lead Freak! Still getting $$$.
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  • Profile picture of the author Anticsz
    Facebook can be a really powerful platform but is highly dependent on your niche, your goals for the site and how you have/haven't gone about building your community. It can be amazing in 'Lifestyle' niches but falls pretty flat on it's face in others, like most technical niches.

    If you start to think about Facebook as more a PPC platform than a social media one there are some pretty neat things you can do with it.

    I mean, what other PPC platform allows you to narrow your range so much? Shit, you can even advertise directly to individual people on FB.

    Twitter is one of my favorite ways to stay 'front of mind' with my audience although I haven't seen the best conversion rates from it. I think of it as a great way to reach large amounts of people with a relatively low investment.

    I like to think of Twitter as a branding/authority establishment platform than anything else.

    You can also genuinely interact with people heavily invested in your niche through Twitter, which I love. Many of my best business relationships have sprung from a conversation on Twitter.

    It's already been mentioned here but I feel like I should reiterate...if you're doing anything that involves marketing to Women Pintrest is a ******* monster of a conversion/social signals channel. Post the right stuff and the repins just go off like you wouldn't believe.
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  • Profile picture of the author karenfisher252
    It is not just the medium but also how well do you know how to use it. Everyone has different targets in mind and one platform might not necessarily work for other. So using the platform efficiently is more important.
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  • Profile picture of the author himanuzo
    I prefer Facebook than Twitter in marketing purpose. Because the Twitter is limited 160 characters per tweet.
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  • Profile picture of the author rozearman
    I think for marketing & for business Facebook is the best.For business, Facebook gives you the opportunity to purchase ads which you can target specific niches, age or segmentation.
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  • Profile picture of the author sarah maegan
    I personally prefer twitter for marketing. Because whenever I use hashtags while promoting my post, I find engagement like re-shares and favorites which I could not get that easy on facebook!!
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    • Profile picture of the author selvak
      Twitter is the best way for marketing or product sales.
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  • Profile picture of the author austria
    Banned
    realistically speaking, Twitter is well known for being mostly spam and spammers, from its 200 millions users, while Facebook has real people using it, and there are more than 1 250 millions active users
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  • Profile picture of the author Bemmax50
    I have read all the comments on this issue, and I can conclude that neither of the two is better than the other. That being said, I think using BOTH concurrently will yield better results.
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    Not here.

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  • Profile picture of the author dejaone
    For organic or free traffic, Twitter beats Facebook.

    1) There're more professionals (%) on Twitter than on Facebook
    2) You could build target audience by building followers. With organic reach is so low on Facebook, there's not much value in Facebook fans.
    3) Twitter is a broadcast system. It makes sense to schedule a tweets every 15 - 20 minutes using 5 - 10 different messages a day. I know some people generate hundreds of visits a day without doing anything once they have built a large follower base (around 50k quality followers).
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