Winning Teespring Campaigns
First, if you're not doing the Facebook / Teespring thing, you should be. It's one of the best models I've ever come across, for a lot of reasons.
If you are doing anything with Teespring, and you're having trouble coming up with winning campaigns, here's some help:
Teeview | Teespring campaign viewer
This site 'scrapes' Teespring campaigns and makes them searchable.
Best of all, you can use the "Best selling by numbers" button to see ended campaigns with the highest numbers sold - almost like a treasure map showing where the buried treasure is!
One word of caution: don't simply copy the highest-selling campaigns as-is. You'll be the umpteen-zillionth person to do so, and you probably won't get very good results.
Instead, use these to stimulate your own ideas.
For instance, one of the recurring designs that consistently sells a zillion shirts is "This Girl Loves (sports team)!".
Modify those known-winners with different specialization and/or targeting tactics like these:
Robert
If you are doing anything with Teespring, and you're having trouble coming up with winning campaigns, here's some help:
Teeview | Teespring campaign viewer
This site 'scrapes' Teespring campaigns and makes them searchable.
Best of all, you can use the "Best selling by numbers" button to see ended campaigns with the highest numbers sold - almost like a treasure map showing where the buried treasure is!
One word of caution: don't simply copy the highest-selling campaigns as-is. You'll be the umpteen-zillionth person to do so, and you probably won't get very good results.
Instead, use these to stimulate your own ideas.
For instance, one of the recurring designs that consistently sells a zillion shirts is "This Girl Loves (sports team)!".
Modify those known-winners with different specialization and/or targeting tactics like these:
- Look for 'big' game opportunities (big/classic college rivalries, etc.)
- 'Specialize' the shirts by geography i.e. "This Jersey Girl Loves xxxxx"
- Find groups you can laser-target such as alumni groups for college teams
- Combine multiple target interests i.e. "This Girl Loves Country Music And Kansas State"
Robert
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wesleywinter -
Thanks
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