Advice on FB Ad Testing?

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So i could use you guys' advice on something. So i'm preparing to test mutiple methods but i was wondering what you think the best way to go about it would be.

So say for each product (1-5) i have 6 ways of getting the person to a landing page (A-F). For each product, method A is unique, but methods B-F are generally the same for each, the only difference between them is the landing page they go to and the audience they're targeting.

So my question is, would it be best to test each method and product against each audience, 1a-f, 2a-f, etc. or would it be smarter to just test the methods themselves, (1a-f, 2a, 3a, etc.) and assume that a working method will most likely work with all audiences? The latter would be more cost effective but my concern is that what works for 1 group may not work for another?

#advice #facebook #fb ads

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