[zonkis]

I hope this request is appropriate on WF.

I operate a new e-commerce website sellling customised home goods we make. Not drop ship or similar. Our products are not available on any other website.

We operated a website for a couple of years purely as online advertising. In Feb 2012 we reworked the site completely introducing e-commerce for first time. The domain name remained the same but most page urls changed.

After Feb rework we rapidly re-climbed google's organic listings. Prior to Feb rework we were easily mid-page 1 for a long time without a huge SEO effort. By March 2012 we were regularly & stably in top 3 for our main keyword.

On April 22 we were suddenly hit by Penguin. Initially we instantly disappeared completely and in subsequent weeks have oscillated between position 18 & 60 in organic listings. In contrast we are still ranked consistently #1 in Bing/Yahoo

Our web designer has made some suggestions to remedy situation but I'm not 100% convinced they are best idea (or indeed best investment).

I have tested our site extensively for user experience, W3C, keyword, metadata, etc etc. I contacted Google who say we have not had a deliberate "slap".

In recent weeks I've worked on on-page SEO to see if it helped, but to no obvious effect.

As far as I can tell we have been penalised as part of the Penguin algorithm changes, but I cannot be sure why.

Before I commit to major work on/off site (which might not work!), I'd welcome a 2nd/3rd opinion.

I'd welcome well thought out suggestions for on site and off site changes that we should make to restore our top 5 organic listing.

Willing to reward appropriately.

Thanks

[StevenUK]

Originally Posted by DavidTiger

Hello friend,
Hire SEO expert for your site. so that they will perform analysis for your site. What is actually happening with your site. Is it penalize or block or suffering from reindexing.. you need a seo expert.

To the OP. Be very careful with that term: "SEO expert". Because there are now thousands, up on thousands of websites out there that have been punished by Google on the advice of a so-called 'SEO expert"...

[zonkis]

Originally Posted by StevenUK

To the OP. Be very careful with that term: "SEO expert". Because there are now thousands, up on thousands of websites out there that have been punished by Google on the advice of a so-called 'SEO expert"...

Thanks StevenUK. That's why I thought I'd ask around on WF. I'm specifically looking for a sustainable (white hat) ideas/solution with real up to date thinking for our website to thrive in a post-penguin world.

Thanks to those who have PM'd me. I will reply with the necessary info

[zonkis]

Sorry about this - I forgot that I can't use the PM facility yet.
If you PM'd me please do so again and please include an e-mail address at which I can reach you.
Thanks

[dave_hermansen]

I offer detailed website reviews on my site. I'll give you a detailed review for a pretty darn reasonable price.

[semstar]

Originally Posted by zonkis

I hope this request is appropriate on WF.

I operate a new e-commerce website sellling customised home goods we make. Not drop ship or similar. Our products are not available on any other website.

We operated a website for a couple of years purely as online advertising. In Feb 2012 we reworked the site completely introducing e-commerce for first time. The domain name remained the same but most page urls changed.

After Feb rework we rapidly re-climbed google's organic listings. Prior to Feb rework we were easily mid-page 1 for a long time without a huge SEO effort. By March 2012 we were regularly & stably in top 3 for our main keyword.

On April 22 we were suddenly hit by Penguin. Initially we instantly disappeared completely and in subsequent weeks have oscillated between position 18 & 60 in organic listings. In contrast we are still ranked consistently #1 in Bing/Yahoo

Our web designer has made some suggestions to remedy situation but I'm not 100% convinced they are best idea (or indeed best investment).

I have tested our site extensively for user experience, W3C, keyword, metadata, etc etc. I contacted Google who say we have not had a deliberate "slap".

In recent weeks I've worked on on-page SEO to see if it helped, but to no obvious effect.

As far as I can tell we have been penalised as part of the Penguin algorithm changes, but I cannot be sure why.

Before I commit to major work on/off site (which might not work!), I'd welcome a 2nd/3rd opinion.

I'd welcome well thought out suggestions for on site and off site changes that we should make to restore our top 5 organic listing.

Willing to reward appropriately.

Thanks

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