[WAMA] Chris Goward, Author of You Should Test That! - March 19th 6pm EST | Warrior Forum - The #1 Digital Marketing Forum & Marketplace

Alaister

9 years ago

The event with Chris Goward from WiderFunnel is over.

Watch the Chris Goward WAMA Replay Here

Thanks

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hamzaghani

9 years ago

Hi Chris,

I wanted to say you Hi

How are you?

I am a web designer and part time affiliate marketer, but I never had much success with affiliate marketing. I am willing to make it my full time job. Do you have any suggestions?

Regarding niche that I am focusing is web hosting. Is that okay or should I find a better niche instead?

Cheers,
Hamza

Thanks
1 reply

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Chris Goward 9 years ago

Hi Hamza,
At WiderFunnel, we have lots of experience optimizing revenue for affiliate marketers on the niche they've chosen. We don't specialize in selecting niches and the strategies for doing so are as unique as any business.

If I were you, I'd start with the blogs of consultants who specialize in how to pick an affiliate niche, like:
Sugar Rae: Finding a (Good) Niche in Affiliate Marketing
Pat Flynn: Tips to Help You Pick a Niche

Once you've got a general idea, look for more specific, step-by-step guides like this one for using ClickBank: 7 Steps to Finding Profitable Affiliate Niches
- Thanks
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YourBizAid

Banned 9 years ago

Hey Chris,

Thank you for this WAMA. I'm a Conversion Rate Expert and want to know if you are aware of the latest lead generation strategy in the industry.

Thank you Alaister for all these great guys you and your team are bringing into the community.
I'm blown away! Just keep them coming...

- Ken

Thanks
1 reply

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Chris Goward

9 years ago

Originally Posted by YourBizAid

Hey Chris,

Thank you for this WAMA. I'm a Conversion Rate Expert and want to know if you are aware of the latest lead generation strategy in the industry.

Thank you Alaister for all these great guys you and your team are bringing into the community.
I'm blown away! Just keep them coming...

- Ken

Hi Ken,
I'm not sure which strategy you're referring to. Are you looking for input on something specific?

Thanks

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heyglenns

9 years ago

Chris,
Thanks for your personal passion for CRO. You have gone from being a sole CRO service provider to running an agency of people who deliver WiderFunnel's services at scale. My question is - as you were building the agency, what were the first few positions you hired and what kind of milestones acted as triggers for adding to headcount?
Thanks,
Glenn

Thanks
1 reply

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Chris Goward

9 years ago

Originally Posted by heyglenns

Chris,
Thanks for your personal passion for CRO. You have gone from being a sole CRO service provider to running an agency of people who deliver WiderFunnel's services at scale. My question is - as you were building the agency, what were the first few positions you hired and what kind of milestones acted as triggers for adding to headcount?
Thanks,
Glenn

When we began at WiderFunnel, I did all the CRO strategy, design, copywriting, client management, operations, bookkeeping, marketing and html myself. That didn't last long, though. I started by hiring freelance designers, copywriters and developers who I could train in the systems I was developing and test out on a part-time basis.

Those freelancers eventually were working full time with us until we had enough client work to hire a full time developer and project coordinator to support me. From there, it was a balance of adding production, account management, marketing support and administration as we could afford to.

I never took on outside investment and always ran it at a profitable level. Sometimes, we didn't know where our next client would come from in those early days, and that was stressful, but we rode the roller coaster to the point where we reached a stable level.

No matter how hard it was, though, I couldn't give up. This is what I always wanted to do. I can't imagine anything more fulfilling for me, personally. I love it!

Thanks

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Kimistry411

9 years ago

Hi Chris,
If you were starting your online business, today, with the knowledge the you have, now, "Where" would you start generating traffic? (i.e. social media, email, ads) The best place for newly beginning marketers...

Thanks for everything...
~Kimistry

Thanks
1 reply

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Chris Goward

9 years ago

Originally Posted by Kimistry411

Hi Chris,
If you were starting your online business, today, with the knowledge the you have, now, "Where" would you start generating traffic? (i.e. social media, email, ads) The best place for newly beginning marketers...

Thanks for everything...
~Kimistry

The approach I'd take depends on the business. At WiderFunnel, I'd do exactly what we did all over again. We focused on building our thought-leadership expertise and credibility by publishing our blog, case studies, the book, and speaking at conferences.

But, I wouldn't do that for every business.

For a purely online business, I believe the most defensible strategy is building a large list of subscribers or followers. You could do that through various methods: a valuable blog, a hard-hitting PPC-to-landing-page offer, a newsletter, from an SEO-focused content site. It all depends on what assets you have as a strength. But, I'd focus on building the list to sell to.

Thanks

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csthomp2171

9 years ago

Hi Chris,
My question is basically the same as Kimistry411's question. I'm trying to get started in internet marketing and am lost. I can't seem to wrap my head around the whole Idea. Is there information somewhere set up in a step by step process, ie. Step one: Watch such and such videos, step two: find a niche, step 3 set up paypal or whatever, etc. I'm trying to watch videos about this business but cant seem to get it together. Any help would be appreciated.

Thanks again,
Curry

Thanks
1 reply

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Chris Goward

9 years ago

Originally Posted by csthomp2171

Hi Chris,
My question is basically the same as Kimistry411's question. I'm trying to get started in internet marketing and am lost. I can't seem to wrap my head around the whole Idea. Is there information somewhere set up in a step by step process, ie. Step one: Watch such and such videos, step two: find a niche, step 3 set up paypal or whatever, etc. I'm trying to watch videos about this business but cant seem to get it together. Any help would be appreciated.

Thanks again,
Curry

You're at the right place, asking questions, Curry.

The first step is to read all you can, identify your knowledge gaps and teach yourself what you need to know. There are no step-by-step guides to online success.

So, fire up your browser and read away!

The key is to learn, learn, learn.