Tim O'Keefe and I are excited to share with you a Q&A session we had with the Godfather of Growth Hacking, Sean Ellis.
For those who don't know who Sean Ellis is, Sean is the digital entrepreneur who coined 'growth hacking' and pioneered many of the popular data-driven methodologies in marketing that we see today.
In a nutshell, Growth Hacking is the proverbial lovechild of User Experience, Product and Marketing. The biggest focus is the replicable actions and results from split testing.
Many of the big companies like UBER, AirBNB, Dropbox, Twitter, LinkedIn and Pinterest all use these 'hacks' to create a significant gain to their growth.
Later today, at 4PM California Time - Sean will be joining us online in a forum WAMA session (meaning he'll be answering you directly on the Forum) on this thread.
Please reserve your best questions in a single post, as I will try to keep the thread nice and tidy so we can digest it all easily.
Enjoy the Q&A session! Tim leads the conversation as we go through questions on product, marketing, team management, and his new book co-authored by Morgan Brown - 'Hacking Growth'. You can grab your copy today at 35% discount here:
Happy (Growth) Hacking,
Marcus W K Wong