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Unread 3rd Oct 2016, 08:50 PM   #1
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The Best Video Animation Creator - VideoMakerFX Vs. Explaindio Video Creator Vs. VideoScribe
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Need a whiteboard animation or video animation software? We’ve taken a detailed look at three options to find the best for you. Here’s a lengthy comparison between three industry leading video creator software, VideoMakerFX, Explaindio, and Video Scribe. The following takes over 3 pages of reading but if you want to skip the reading, jump to our recommendation here. (Evaluated on value, features, video output, available functions and overall usability.)

If you want to skip the lengthy reading, reasoning, and explanation, here’s the BEST video creator software between the three options we explored.
=> Best Video Creator Software

So you’re looking for a video creator software; there’s been many options available recently to consumers looking to create their own whiteboard videos. We’re going to be comparing three explainer video software to see which would be best for you.

These videos allow you to communicate your message more effectively with visuals that complement rather than distract from your message. A whiteboard or explainer video as it’s otherwise known can help keep your audience trailing along which a slideshow will not do. The viewer is actively following your video rather than being disengaged between slides. This means that they’ll be more responsive to your message. It’s also an excellent tool to explain matters to viewers. Hence, these videos are excellent option for (1) sales or lead capture videos (2) tutorial videos (3) informational/educational entertainment videos.

As mentioned, with the rise in competition among explainer video creator it seems consumers have more options. As customary of competition, consumers benefit from lower prices and better features (innovations) as each video scribe tool tries to outdo the other for retaining their customers.

While these video scribe software are fairly similar there are still some points of differentiation between the three. Hence we’ve picked three whiteboard video creator to compare. Each review of the video scribe software will underline the pros, cons, unique features, and summary recommendations for each video scribe software. We’re going to take a very detailed look at each of these three video creator software however our content will be condensed for your reading interest. If you have any questions, feel free to comment bellow as we likely have the answer.

VideoMakerFX: VideoMakerFX was first introduced as early as July 2013. It was one of the first software that enabled small and medium business owners, marketers, and everyday people to create impressive videos for (1) product sales (2) tutorials or (3) entertainment. Peter Roszak, the founder of VideoMakerFX, emphasizes on the simplicity of the software. It was designed to minimize any learning curve while still enabling it’s users to create complex and professional explainer or animation videos. Peter Roszak succeeded on that mission and I am personally a huge fan of VideoMakerFX. Not only as one of the original video creator software but also because it continues to work effectively to this day. It’s a simple to use tool that does what it’s suppose to you and enable you to create powerful videos that communicate your point more effectively.

- Tested and proven software. VideoMakerFX has been downloaded by 10,000+ users and have been on the market for over three years. It’s proven its market worthiness and there are minimal bugs on the software.
- Unlimited usage of the videos. VideoMakerFX does not put any restrictions on the videos you create. The one time purchase allows you to create as many videos as you want.
- Easy to use. There is a small learning curve and the software is designed to be stupidly simple to use. You can literally download the software today and get started with your first videos within 30 minutes. Huge time saver that allows you to create impressive videos that helps your bottom line with lesser time and lesser complexities.
- One updated version. Unlike Explaindio Video Creator, VideoMakerFX doesn’t categorize their product 1, 2, 3, or pro. It’s confusing and it’s simply designed to get people who purchased Explaindio 1 to repurchase Expalindio 3. You have one updated VideoMakerFX.
- Creative videos. VideoMakerFX is the first of its kind but it’s also been updated with the times. Peter Roszak and the VideoMakerFX team have added more slides, stock images, and features to make VideoMakerFX up to date with similar tools.

- It’s a one-time fee. If you don’t have to keep creating videos, then a better alternative may be VideoScribe.
- Slightly lesser features. For increased simplicity and ease of use, it has slightly fewer bells and whistles but you still have everything you need to make a professional sales video. It also does not have as many animations available as some other video creator software. This is a very small trade-off however. Peter Roszak and the team have added a lot since the inception of VideoMakerFX.

- VideoMakerFX was one of the first video creator software of its kind. Go for the original and not the copy-cats right?
- Quicker videos. You can create video quicker with VideoMakerFX. It combines video templates with the ability to customize allowing for quick video creation with minimal technical skill requirements. I really like the small learning curve allowing you to create great videos in a very short amount of time. You can even just enter your message and spit out a video with their pre-made video templates.

Price: One Time Payment $67 (Special Discount)

VideoMakerFX review: Overall, we are really impressed with VideoMakerFX and can confidently recommend this video creator software. I’ve used it myself and am very impressed with the intuitive interface and how easy it is to create powerful sales videos, instructional videos, animation videos, white board videos, tutorial videos, or just about any video messages you want to communicate without your face on the camera. It really simplifies things and present a functioning video creator software that works great and is easy to use. VideoMakerFX does the job well, is affordable, and importantly saves you time. Skip the hassle of waiting for a freelancer to do the work for you and skip the confusion of an over complicated software, and skip the disappointment of not getting things precisely how you want it – you can create your own videos with VideoMakerFX.

Explaindio Video Creator: Explaindio Video Creator followed suite very quickly after VideoMakerFX’s success. They did have a few more features that VideoMakerFX upon the launch but it was clear, the creators of Explaindio took their ideas from VideoMakerFX.

Explaindio as its name implies also emphasizes on explainer videos, specifically whiteboard explainer videos. It’s relatively good and it does what it says it does but we have a few gripes about Explaindio and we would not recommend it today.

Firstly, Explaindio is notorious for up-sells. I get the impression, they’re primary objective is not to help their customers, as products should – products should be made to create value, fill a gap, and help their customers. Rather, Explaindio I find seems to be interested in squeezing as many dollars out of their customers as they can. This I get for two reasons (1) They have a whole lot of upsells and their support/refund is generally bad base on customer feedback. (2) They launch Explaindio 1.0, Explaindio 2.0, Explaindio Pro, Explaindio Pro 2.0, Explaindio Local, as different products. They are effectively evolutions of the original Explaindio product but packaged differently so people who purchase Explaindio 1 have to purchase Explaindio 2 instead of getting an update for their initial purchase.

It’s not all bad however. It is a good software and it does produce very impressive videos. It also works well. Overall I would say the product itself is solid but the support/people behind the product have had a bad rep in the internet marketing space and product development for being a little scam-like in their practices. A quick search will show a lot of unhappy customers for this product and their past products. In summary, Explaindio is more like a traditional internet marketing products (launch, and dump) than an actual business product. It’s not good for small business owners who want continuity of support and product quality. I’d guess as soon as the product stops being profitable for the Explaindio team, they’ll look for an exit (sell it) or dump it.

- Many features. Explaindio 2.0, the latest version available, has integrated various new features you may need with creating a business video. You will find the option to fully “animated” objects, sketch to animation, sketch to video, and green-screen support. Realistically however, aside from the sales pitch, you won’t likely be using many of these so-called features because they aren’t typical or professional in a business video. Their image animation is just your typical image slide through or flip which any basic software can do. It’s a whole lot of hype for nothing that’s valuable for your business. They do however have a green screen support feature which can be useful but other than that, most of it simply hype you won’t actually use – I don’t see the value with those features. Another case in point of their fluff and marketing gimmicks, using the word “Dynamic Zoom” instead of “Zoom” to make it seem something unique.
There are a few real features that was in Explaindio 1.0 – before they cheaply repackaged it to Explaindio 2.0 and add a bunch of fluff to make it look justifiable for Explaindio 1.0 users to repurchase and pay them again on a yearly rate. The real features they have are video animation and white-board sketch images – as mentioned, what was already found in Explaindio 1.0 and what VideoMakerFX had all the while. The biggest value in Explaindio 2.0 vs Explaindio 1.0 would likely be the green screen video – but then again, there are free software that does the exact same thing. Isn’t it like scammers to take something that’s freely available and re-sell it as something new – tech is a complicated space and many small and medium business owners unfamiliar with the tech space see value in a product but don’t know it’s common place and free in other parts of the internet. So the lack of perfect information provides an inefficiency in the market and allows for these almost scam practices to exist.
- They have a lot of stock photos and slides. They do have over 300 stock images that you can use. A slight tip however, you can get stock images for as cheap as $1/image that will suite your project better than these generic stock images. They also have a lot of pre-made slides but I think VideoMakerFX is on par with Explaindio for this. Another thing as well, with regards to their stock images and slides and SVG (the graphics that can be used with whiteboard explainer video software), Explaindio as I will mention bellow likes to upsell their customers a lot – you’ll be asked to subscribe to a monthly program to get more stock images and slides.
- Simple Interface. Explaindio 2.0 does have an easy to use interface that allows you to create videos relatively quickly with minimal tech skills.
- Excellent bull-shit. Well, if you consider this a pro. You should really give them the credit for their ability to make shoddy business practice seem legitimate to most (until you see them on the inside). Words like “Hollywood Like Studio Video Creation Capability”. Do you seriously think a Hollywood video production, would be created with a $57/year software? Hollywood producers who spend their entire life on video production, would make a video similar to what a non-tech business owner who wish to promote their own business would make? Let’s be realistic. I’ve been to Hollywood several times and seen their studio tours…it’s not. The Explaindio videos you make are far from the amount of process and work that goes into a “Hollywood Like” studio-made video.
Let’s face the facts, you can create an excellent video to effectively communicate your message with a good quality software that will impress your friends and customers but it won’t be “Hollywood Like Studio” videos. The kind of Michael Bay productions. So Explaindio Video Creator are good at hyping up your expectation, producing a false expectation, and setting you up for disappointment. It’s a positive point that they can make such bull-shit to make you think it’s real. That deserves credit.
- Alright for some real positives to Explaindio, Explaindio does have quite a few point and click features that can help you make business videos with their software. It’s a drag and drop editing feature that allows a non-technical individual to create business videos with the help of a software. However with that said, all the video creator software mentioned does it too. Explaindio 2.0 is basically a rip off of VideoMakerFX. They even have redone their user interface to make it like VideoMakerFX – which they say is done to (1) re-do the software architecture and make it more efficient; (2) to simplify the process and put it all on one page. I’d guess this smooth looking guy does not have a clue about software architecture.

- Bad business model. It’s good business model for Explaindio Video Creator but not so good for their customers; it also speaks about their priorities. Explaindio has created various versions instead of updating their current version, even marketing to their current customers to buy the latter versions (I know because I’m on their customer email list.) They’ll pitch you as typical spam-y email marketers with fake sales and urgency. Don’t fall for the bait, if you have to purchase another, better version of an explainer video creator then it’s better to jump to VideoMakerFX or VideoScribe for a similar price. Get out of their profit churning funnel; you’re like a rat that’s running on a treadmill for the Explaindio machine profits.
- Bad support. The support from the Explaindio team have not been great either base on customer feedback. I’ve not personally required their support team however many feedback online I’ve seen noted their support team are not very helpful. It’s also good to note, the team is not actually US-based and hence many of their personnel are English as a Second Language individuals.
- Too many upsells. If you get Explaindio, be ready to get sold a myriad of other products. I find this a little like trying to squeeze every dollar they can from their customer base. Many businesses do this but good businesses look at delivering good value to their customers. They tend to come up with a lot of other tangents of product and will keep trying to sell you their other tangents of products.
- High Price Point. Relative to VideoMakerFX, Explaindio charges you a yearly fee of $57. Compared to VideoScribe’s yearly rate of $140+, this is a fair price point however you get more for less with VideoMakerFX…VideoScribe justifies the higher price point as a professionally supported business video creator.
- It’s a con hence there are many cons.

- Double talk. Explaindio is unique as a video creator. They say thing on their sales video about themselves that is directly contrary to what their customers have experienced with Explaindio. For example the sales video mentions that “integrity embodies the Explaindio brand” while customers have noted their refusal to honor a refund policy. If you purchase a subscription for $57/year and it automatically renews before you’re able to cancel, don’t bet on getting a refund.
- Loads of B.S. I have honestly never seen such sly and made-up terms as I’ve seen on Explaindio new sales page. They are very good at mimicking what big business does with their sales page; using a simple and clean sales video that is intended to build trust with the audience. However, while the outside can be shiny, the inside is a mess.
- Many versions. One thing unique about Explaindio as mentioned is their consistent twists. The team behind the Explaindio brand is always trying to think of new ways to sell you more products/software. Hence you’ll find that Explaindio has various versions of their products just for increasing their sales…Explaindio 1.0 (they use this as a bonus gift for other products they sell now), Explaindio 2.0, Explaindio Pro, Explaindio 2.0 Pro, Explaindio Local. But Wait. That’s not all. For a limited time, you can also get Sync Videos, Website Notification plugin, Skype messenger plugin and more…all for individual prices ranging around $37-$57. So instead of focusing on how they can add more value to their customers, taking feedback to improve their product for their customers, they focus their efforts on how to create new things they can sell you. Products you likely don’t even need; products that distract you from your original mission more than help you achieve your original goal. These are typically very minor pain points that they pitch well to make it think you need it for a sale.

Price: $57/Year

Explaindio Review: Overall Explaindio is a good video creator and whiteboard explainer video creator however there are some faults in the system and support of Explaindio. The software is good but the value for customers can be questionable. They’re not as bad as it sounds; I was writing this in the wrong mood, however VideoMakerFX may be a better option.

I don’t know. I find Explaindio 2.0 has really fallen short of what it could be. I don’t think it reaches the target market sufficiently or adds value sufficiently to be sustained. I think they use some very smart and sly marketing gimmicks to milk their customers. I find also that their product presentation, much like Explaindio product and culture is about fillers and fluff rather than real value. They fill Explaindio 2.0 with a whole lot of useless feature to overwhelm the viewer/prospective customers and make it seem like it’s loaded with value but when you think about it and take a closer look, you’ll question how in the world can that feature help your business?

I find the biggest irony. In review of Explaindio 2.0 (I have Explaindio 1.0 but not 2.0), I think it doesn’t reach the target market they are saying they target – small business owners, marketers, and trainers/educators. It certainly falls short of the quality these individuals need however it can suite for video consultants who want to create some small, simple, low-quality animations. (As a simple freebie or value-added video for their clients – a foot in the door of sorts.)

Sorry about the overall negative impression on Explaindio. As mentioned, it can be a good software and there are some good points about it but I got to their sales video and sales page; knowing what Explaindio really is like and seeing customer feedback first hand, it irritates me about their lack of integrity and scam-like practices. Explaindio 1.0 was good.

I’ve followed Explaindio from the inception, they launched as a one-time fee software like VideoMakerFX…this was intended to increase conversion rate since many people look at the benefit of a one time pay-off for returning benefits. After the launch was over, they then released Explaindio 2.0 with the yearly rate a little while later and tried to get their old customers to repurchase on the yearly rate for updates. Seems like a bait and switch to me.

Another case in point, the Explaindio sales video B.S. tells you “we have more video features than any other software in the world…” Seriously? I mean seriously? Who believes that? You have more fluff in Explaindio than any video software, possibly. However, with the amount of professional industry grade software, do you really think Explaindio, which was created as a copy of VideoMakerFX, really has the most video features in the world? The world is a big place ain’t it? Well, maybe if you have a pile of dunk, it’ll weigh heavier than a pile of diamonds? I’m surprise this “Chief Video Creator” of Explaindio, could say this with a straight face.

VideoScribe: VideoScribe is a product of Sparkol. VideoScribe was one of the first whiteboard animation software created; first released in 2012. As indicated on Wikipedia, VideoScribe had amassed 250,000 users by April 2014. It has notably been used by UK Chancellor, George Osborne, as well as It has many users’ endorsement but how does the product itself stack up as a whiteboard animation software when compared to VideoMakerFX or Explaindio Video Creator?

VideoScribe does many things that you can do with VideoMakerFX. Actually, it appears VideoMakerFX allows more flexibility, bells and whistles, than VideoScribe. Notably VideoMakerFX incorporates video animation with your whiteboard scribe video function. VideoMakerFX also has pre-created templates that allows you to simplify the process of communicating your message. Effectively, you can take a video already professionally designed and add in your text to share your story. The purpose of this is the save you time.

Yet while VideoMakerFX is a phenomenal video animation and whiteboard animation software; VideoScribe by Sparkol specifically focuses on the whiteboard animation aspect. They have better business continuity (meaning you can expect updates yearly – especially since you’d be paying a monthly or yearly fee.). Besides the benefit of having a centralized focus, if you’re looking for a versatile video creator then VideoMakerFX would fare better than Sparkol’s VideoScribe because you have a more powerful software with additional features. If whiteboard animation is all you care about then VideoScribe may be a good solution.

Effectively, in terms of overall value and user experience, VideoMakerFX will serve you better than VideoScribe. VideoMakerFX provides you more flexibility with the type of video you create. VideoMakerFX also adds ease to your video creation process by providing you templated options for your quick fix communication tool. In view of these factors, we would recommend VideoMakerFX over VideoScribe as VideoMakerFX provides the same benefits and functions you find with VideoScribe with more options and simplicity of use.

- The only whiteboard animation software that has a supporting mobile and iPad app. Their iPad app was rated as the Best Mobile/Tablet B2B App at 2013 MOMA Awards. This may be helpful and useful feature for people on the go or those that may want to demo the whiteboard videos created to their clients on their iPad (of course you can simply upload any videos to your iPad but this may provide you the slight additional convenience of showing the draft and then editing it accordingly to request on the spot although perhaps it may not be a good idea to show then how easy it was for you to create it.)
- Very easy to use software: much like VideoMakerFX you will find that VideoScribe is very user friendly. You can drag and drop your images and have the software sketch out your animation in the order you like with the speed you like to match with your voice over. It makes it a very simple process.
- Good software design: I really like the simple whiteboard interface that mimics a real whiteboard that VideoScribe uses. VideoScribe has one of the more cleaner and simpler user interface available.
- Consistent updates: With over 250,000 individuals using the VideoScribe software, you can be assured that Sparkol will invest sufficiently to ensure that VideoScribe is kept up to date. The 250,000 individuals also includes a lot of world class education institutions such as University of British Columbia (where students and faculty have free access to Sparkol’s VideoScribe – that’s actually how I got the copy to test it out.) Personally I still prefer VideoMakerFX if I were having to pay for the software.
- Real video scribe: The VideoScribe software is able to speed up your VideoScribe As much or as slow as you’d like. The faster you make your VideoScribe, the more realistic it will seem to be real style drawing. I also like the varying different hands you can choose to make it seem more realistic matching to your brand. VideoScribe allows you to create whiteboard animation videos that’s realistic. Hence it’s a powerful software.s

- High monthly price: The price of VideoScribe for one month is equal to half of the one-time fee you would pay for VideoMakerFX which then gives you unlimited uses to the software to create unlimited videos hence overall VideoMakerFX serves a better value than VideoScribe while VideoScribe is a respectable software in itself.
- Limited functions: VideoScribe is a nice software but it isn’t as useful as VideoMakerFX in my opinion. You can only make whiteboard videos with VideoScribe. While this may be enough for some, it may not be the best medium to communicate your message. Whiteboard videos are very versatile and can fit almost any message you might want to share. However, that is if you’re using the manual whiteboard sketch; while the software is good, you can still tell that the video is software generated and this will affect the user experience. Hence sometimes you want an animation video that VideoMakerFX has to fit the style.

Unique: As mentioned VideoScribe by Sparkol is the only whiteboard animation software that you can install as an app. You’d be able to make these video scribes on the go with your iPad wherever you may find your travels. This can also be much more easier and convenient.

Price: $29/Month on monthly term or $8/Month on yearly term.

You can create unlimited videos with your VideoScribe subscription license validity. You still will be able to use the videos you created after your license expired.

VideoScribe Review: Overall VideoScribe is a viable whiteboard animation creator. It is a tool that is used in many academic institutions which means you can expect for the developers of VideoScribe, namely Sparkol, to keep up with updates and improvements for VideoScribe. Furthermore VideoScribe is one of the early developers of whiteboard video animation software; they have a solid and proven software used by many small business owners and professional marketers. This volume of customers over time ensures that VideoScribe has fine tune their user experience; the product is not a beta product with various bugs to be sorted out, it’s not something that has come in the recent years. With VideoScribe, you have a proven whiteboard video animation software that has already been tweaked over the years benefiting from feedback of their large customer base – you have a proven and useful whiteboard video animation software available to you. Lastly, VideoScribe is also the only whiteboard animation software we are familiar with that provides support on iOS and Android apps for your accessibility on tablets; it can be useful for working on the go with your tablet and increases the accessibility just a little more.

With all these said and done however, we have a few gripes about VideoScribe which brings it bellow VideoMakerFX in our opinion. Firstly VideoScribe only does whiteboard video animation. While it does a good job at whiteboard video animation, you do not have access to Sparkol which is a separate video animation software similar to VideoMakerFX. If you’re looking only to create whiteboard animation then VideoScribe would be useful however compared to VideoMakerFX, you cannot create the templated animation videos for those quick video message you want to share. Effectively, the versatility of VideoScribe is lower than VideoMakerFX where you are able to create whiteboard videos as well as a host of simple animation videos and done-for-you video templates to save you time. Secondly, VideoScribe charges a high monthly fee. While not as high as having someone create a whiteboard animation video for you (this would cost you easily $150/minute of video for amateurs and at least $350/minute of video when engaging video creation firms like YDraw.) Nonetheless, while doing it yourself with these powerful video creation software will save you a lot of money, pound for pound, you still get more value from VideoMakerFX than you do with VideoScribe. With VideoScribe, you have to pay $27/month whereas VideoMakerFX charges a one-time fee of $67. Three months of VideoScribe will buy you full license to VideoMakeFX.

In conclusion, while VideoScribe is an excellent tool for its purpose as a whiteboard video software, we would still recommend VideoMakeFX over VideoScribe. You will find more versatility and value with VideoMakerFX…getting the same outcomes but with more options available to you in the longer scheme of things. You may especially appreciate the video animation and video templates found with VideoMakerFX. If you require strictly whiteboard videos then VideoScribe would still do better than Explaindio nonetheless, if you would like the option of creating simple video animation as well as whiteboard videos then VideoMakerFX would do better for you. If you want the option to save time in your video creation and create unique varieties of stunning and professional videos then VideoMakerFX could be the better choice for you.

Conclusion on the Best Video Creator:
We’ve hope you’ve enjoyed this detailed analysis as we look for the best video animation maker.

In conclusion between VideoMakerFX, Explaindio, or VideoScribe, we would pick VideoMakerFX for its value, functionality, and support.

Here’s the quantified rankings for our pick of the best video animation creator (the easy to use tools that any non-tech individuals can use to create great values for communication):
1) VideoMakerFX
2) VideoScribe
3) Explaindio

Thank you for reading our article as we identify the best video animation software for non-technical individuals. These are excellent software you can begin using to creating impressive whiteboard or animation videos for your business or organization in minutes. These whiteboard animation software will save you time and money. Hope you also found the VideoMakerFX review, VideoScribe review, and Explaindio review useful. If you have any questions or comments, please post them bellow.

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Last edited on 5th Oct 2016 at 02:59 AM. Reason: Video Comparison edits.
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Unread 7th Oct 2016, 08:41 PM   #2
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Re: The Best Video Animation Creator - VideoMakerFX Vs. Explaindio Video Creator Vs. VideoScribe
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I would say that i really like the videos that Easy sketch pro can create. Of course, it depends on what exactly u wanna do with it.
I create videos on altogether different niche and it works best.

Anyways, I really liked your review..
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Unread 9th Oct 2016, 09:32 AM   #3
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Re: The Best Video Animation Creator - VideoMakerFX Vs. Explaindio Video Creator Vs. VideoScribe
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Sparkol VS is still the best for beginners and masters.

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I want to sell my drawing later on!
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Unread 26th Aug 2017, 03:57 AM   #4
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Re: The Best Video Animation Creator - VideoMakerFX Vs. Explaindio Video Creator Vs. VideoScribe
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Here are some updates to the video creator mentioned...
VideoMakerFX should be releasing an updated version of their video creator within a year! Another benefit that stands out with VideoMakerFX is that billing is a one time cost rather than a recurring monthly plan.

Explaindio is pushing Explaindio One (the initial version of Explaindio) as the low cost alternative to Explaindio 2 - being a one time fee instead of monthly billing.

VideoScribe by Sparkol per usual is maintain top notch with consistent and regular updates and feature improvements. It is a great option if you require a specifically catered whiteboard video creator however it doesn't do much else unfortunately (unless you get Sparkol animation software along with VideoScribe)

EasySketchPro is another notable alternative to consider as far as whiteboard video creators are concerned.

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