I've been around the forum for a while, mainly the offline forum. I have a background in insurance sales, working in a car dealership, print sales, small JV's, direct mail, etc. But now I am out of all of those things and I am focusing on bringing the business model that I worked within for life insurance and bringing it to another industry; home improvement, starting with flooring since that is what I know the most about by far.
I won't bog down this post with all the details but suffice it to say that I have paid my dues in this industry and now I am ready to make a difference in the industry and greatly improve the lives of many people. This isn't going to be a lifestyle business.
In order to get this thing off the ground properly I am proving how this new model will work by doing it myself to an extent where I can make a healthy living doing this alone and make a better living than all but a few people in this industry.
A major part of this is generating online leads for residential flooring sales.
My goal is to generate $50,000 dollars of sales from online leads in the next 90 days.
My method is local search. I live in a town of 70,000 and I am located in a metro area of over a million. My thought is to have two websites; one for the metro area and one for my town.
My Next steps are
1. Buy a domain and get hosting - biggest thing here is choosing a domain name that can help me rank locally. The point of this site is purely to generate leads and not branding since this is not at all about building a brand. So probably looking for something in the www.keywordlocation.com realm.
2.Building the actual site - Since this is just about lead gen I am thinking about keeping the site stupid simple. I am not looking for this site to serve the purpose starting a long funnel. I have ideas for that down the road and how to do that but I want to keep a razor sharp focus on lead generation.
3. Doing the things that I need to do to get the site to rank - this is where I don't know a whole lot. I got my site in the number 1 spot for life insurance in a slightly larger town about 5 years ago so I have a little experience in this but by no means am I an expert in this.