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Unread 28th Nov 2011, 07:34 AM   #1
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Conversuasion Copywriting: Copy that aims to hook your prospects to give you money [3 spots only!]
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You could be making these 2 “Money-Costing” mistakes when hiring a copywriter …

And the worst thing is, you might not even realize it



Dear Warrior,

Since you're looking to hire a copywriter, I'm sure you want to make sure your money is well spent.

You want to make sure that you get a good return on investment.


Thus it's in my best interest to inform you of these 2 common yet extremely deadly mistakes you might be making when hiring a copywriter in the warrior forum.

These 2 mistakes can result in LOTS of money lost.

No, I'm not kidding.

If you don’t want to throw your money away or leave money on the table, then I encourage you to find out these 2 mistakes as I explain them below.


Mistake #1: Looking for the CHEAPEST copywriting service available


This, my friend, is one of the deadliest mistakes you can ever make. And yet I see so many warriors committing it.

If you’re looking to hire a copywriter, you’ve got to understand that…


Hiring a copywriter is an INVESTMENT not an expense


You’re making an effort to get the best copywriter to make you profits i.e a return on your investment.

The last thing you should do is hunt for the cheapest one so that the money spent will be lost forever.


Do you see big publishing companies hunting for the cheapest copywriters?

Of course not.

These big companies spend several thousands of dollars hiring the copywriter whom they think can help them make a good return on investment. And I can guarantee you, good copywriters will not come cheap.

If you’ve spent some time searching for a copywriter in this forum, I’m sure you’ve noticed a disturbing trend – copywriting services offered for ridiculously cheap prices.

You know the prices - $297, $197, sometimes even $97!

Have you ever wondered WHY a professional and highly sought after skill such as copywriting can be sold at such a low price?

Well, a legitimate reason could be that the copywriter is new and is trying to build his portfolio by getting some testimonials.

But even so, the new copywriter would surely limit his discounted service to a limited number of clients. When he gets enough testimonials, he’ll raise his fee for sure.

Now what if the cheap copywriting service is NOT offered by a new copywriter for limited time but by a service for the long term?

There can be 5 possible reasons for these ridiculously cheap prices:

  • They skip a lot of work required to write copy that REALLY puts cash into your pocket
  • The way they write copy is by swiping other people’s ads
  • They aren’t real copywriters – just a bunch of people who string sentences of over-the-top, hyped-up words and label it as “sales-pulling copy” or “hot sizzling copy”
  • They outsource the copywriting to some article writer
  • They know that they’re not good enough and so they devalue their work.

Disclaimer: I want to make it clear that I haven’t hired any of these copywriters before. So these are reasons that I’ve came up with using some common sense.

But they make sense don’t they?


Think about it - why else would someone who CLAIMS he has “sales-pulling” copywriting skills offer his service for $297?


There’s simply no good reason.

The amount of time and craft required to write persuasive copy simply doesn’t make earning $297 worth while in the long run.

Even if the copywriter can high quality copy fast, why would he want to offer it for cheap? He’d be leaving LOADS of money on the table.

Doesn’t make sense my friend. It just doesn’t make any sense.

So if I see a $297 sales letter service, I’d be very wary.


Mistake #2: Judging if the copywriter is good by the amount of hype he uses


If you’ve been in internet marketing for a while, you’ll know that most sales letters are filled with crazy, over-the-top sentences (you know, the kind that has exclamation marks in every 5 sentences or so and uses hyped up words in every sentence).

That’s the kind of copy that most “copywriters” write.

That’s the kind of copy that most copywriters think of as “sales-pulling copy,” or “hot sizzling copy.”

What a load of rubbish.

Let me ask you a question.

How do YOU feel when you read a sales letter about the latest Clickbank product launch that promises you can make $10k in by using this secret software?

How do YOU feel when you read about this average guy who accidentally stumbled upon a secret system and made $20, 8476 in 4 hours?

Sure, that kind of copy might attract (read: scam) some desperate newbies who aren’t familiar with making money online and are still chasing the magic bullet.

The problem is that over time, people grow tired of hype and immediately have the thought of “it’s too good to be true.”

Their sales resistance goes up, they’re immediately skeptical about the product, they say to themselves “not again,” and they click away from the page.

Now that’s not to say that hype doesn’t work. It does and that’s why people still use it. But merely filling up a page with hyped up words is NOT copywiting.

My point is - there’re many “copywriters” around. But…


REAL copywriters who know how to use REAL persuasion techniques that communicate with EMPATHY are RARE


After all, everyone and their mother can string a few bombastic words together, use exclamation marks in every sentence, then deem it as “sales-pulling copy” and sell it for $297.

Just look at most other copywriting services that are offered in this forum and you’ll see what I mean. I rest my case.

That’s not copywriting folks. That’s just bombastic word stringing.

So please don’t judge how good a copywriter is by his ability to string hyped up sentences together or swipe a couple of headlines here and there.

And that sums that the 2 costly mistakes you might make.

The reason I’ve told you these 2 mistakes is so that you can make a smarter decision when hiring a copywriter.

But there’s also another reason for revealing these 2 mistakes – showing you what fake copywriters do.

Fake copywriters charge pennies for their services and think filling up a page with hype is copywriting.


Let me tell you what real copywriters do


Real copywriters know that their service is too valuable to be worth $297.

Real copywriters know that they’re professionals, NOT desperate service providers.

No good copywriter would devalue himself by charging $297 for the long term. If a copywriter is good, there’s no way he wouldn’t get clients. He doesn’t need to be desperate and compete for low prices.

Real copywriters spend most of the time LISTENING and then translating what he’s learned into persuasive copy, not merely writing useless sentences filled with hype.

The foundation of good copy is RESEARCH.

Real copywriting involves a whole lot of research so that the copy written can show EMPATHY towards the prospect, not bombard them with crazy hyped words for no reason.

We listen and uncover the real needs of the prospects. We uncover the hidden emotional triggers we need to push. Then we present your product as an irresistible solution to their problems so that they’ll take out their wallet and hit that “Add to Cart” button.

If what I’ve said so far makes sense to you and you’re looking to hire a real copywriter,


I invite you to find out if I’m the right fit for your copywriting needs


Hi, my name is Kean and for a strictly limited time, I’m offering my copywriting service to 3 special warriors.

I have no intention of being a freelance copywriter for the long term because I have other businesses to run, hence the limited time service.

So why am I doing this?

I’m doing this for 2 reasons:

  • To create some extra cash to invest in a big future project (which I prefer not to reveal).
  • To obtain proof of my copywriting skills in the form of 3 results-based testimonials.

So for now,

This special offer will only be available to 3 warriors


To qualify, you must agree to the 2 following criteria:

1. You must have a good and honest product that helps others

I won’t help you sell a scam or something that you don’t fully believe in. It simply goes against my ethics.

For example, I won't help you write an email series for an affiliate offer that you've never bought and reviewed or tested. I also won't help you sell a crap product that was put together by gathering some articles from ezine articles.

You have to verify that the product was put together because you know what you are talking about. You have to walk the walk and talk the talk.

2. You must have a good budget

No, I’m not Gary Halbert or some hot-shot copywriter so I’m not in the position to charge extravagant fees. But you won’t get a $297 for a sales letter from me.

Not that there’s anything wrong with offering a sales letter for $297 for a limited time, (especially if a new copywriter is getting testimonials), but that’s not what I plan to do right now.

I know that my work is more valuable than that and there’s no real reason for me to offer my services at that kind of price.

So if you have a decent budget and are willing to INVEST in your business, you’re my kind of guy.

If you agree to the above criteria, then…


Here are 4 things you need to know about me to make an informed decision


1. I have an elaborate research system I call Covert Mind Reader

I’m a research fanatic. I love doing research.

Covert Mind Reader is a system where I use to uncover the hidden needs of your prospects and tie them back to your product.

So when prospects read your copy, they’ll go “oh my god this guy is talking to me and this product is EXACTLY what I need!”


2. I write in a style I call Conversuasion

My copy style is always in a conversational tone so that prospects feel comfortable and not “sold to.” But in between the lines, I’m secretly persuading them to buy your product, hence the name Conversuasion.

My copy communicates with EMPATHY not excessive hype. It aims to engage the prospect, make them hooked on every word you say, and lead them to click on the “Add to Cart” button seamlessly.

3. I demand high standards

I have very high standards and this trait follows through in everything I do. When you hire me to write your copy, rest assured that I’m 100% dedicated to helping you succeed. You’ll only receive copy that I am proud of – copy that I would use in my own sales letter.

Quality is everything to me. That’s just how I do things.

I don’t compromise on quality for speed. I’ll work as fast as I can, but I’ll make sure it’s done right.

4. I specialize in 3 niches

  • Internet Marketing
  • Weight Loss
  • Education

I am very familiar with these 3 markets.

Why?

Because these 3 markets are things I do in my own life.

I’m doing internet marketing, I’m a fitness enthusiast (I work out 5 days a week and have 6 pack abs that everyone wants), and I’m working on a product in the education niche with a partner.

I’m living in these niches.

If you have a product in any of these niches, hiring me is almost a no brainer.

If your product is not in these 3 niches, you can still contact me if you wish.


Here are the 4 types of services I offer


  • Sales letter copy
  • Email autoresponder copy (can be for affiliate promotions or your own product)
  • Squeeze page / landing page copy
  • Ad critique (this is for you if you already have copy written but it’s not doing well and you don’t know why)


Now I’m sure there’s one last question on your mind:


How much?


I’d love to give you a flat fee for my service but unfortunately, I simply can’t. Every project has a different scope. Every project is unique.

Thus, I only work on a quote basis.

Don’t worry. I won’t be charging anywhere near what expensive copywriters charge. I will take into account that this is the first time I’m offering my service and quote accordingly.

But I also won’t be working for pennies. I know the value of my work and I won’t devalue it. If you’re looking for a $297 sales letter, close this window now and look somewhere else. There’re plenty of them in the warrior forum. Good luck.

The bottom line is that my fees will be reasonable and fair.


Let me remove some of the risk for you

If you decide to hire me, I'll write you 50% of the copy, and you can judge if it's good enough.

If it's not good enough for you, you don't have to pay me. You can walk away and tell me to stuff it up my behind.

You only pay me if you think my copy is up to standard.

Pretty fair don't you think?

You get a free sample of what I can do for you, and if you don't like it, don't pay. Simple as that.


2 Free Bonuses


  • All my services come with 2 revisions included. If you’re not happy with the copy you received, I’ll edit it for free up to 2 times.

  • I will also write extra headlines or subject lines or bullets for you to split test.

Here’s My Guarantee to You

You’re not just hiring an average copywriter. You’re hiring a savvy marketing partner.

I possess quite a vast amount of knowledge in marketing. You’re hiring a savvy marketing partner who wants you to succeed. I don’t just write copy for you. I’ll also help you strategize your marketing funnel and suggest improvements if you’ll allow me to.

Fast Communication

If you decide to hire me, I promise that you’ll receive fast and prompt communication.

No waiting for days to hear back from me.

100% dedication to your success

Here's the thing to remember - YOUR success is my success.

If I do a good job, you make money, and I get a swell testimonial. It’s win-win for us.

So the bottom line is that I want YOU to earn money as quickly as possible.


How to contact me


There’re 3 ways to contact me:

  • PM me right here on the warrior forum
  • Send me an email at livewithpurpose.tm@gmail.com with the subject line Warrior Forum Copy
  • Add me on Skype. My Skype name is thekeanman

If you decide that I’m the right guy for your copywriting needs, I’ll send you a questionnaire with some questions for you to answer. These questions are very specialized. Not the generic kind that other copywriters might use.

Then I’ll get in touch with you via Skype and we’ll proceed from there.

I’m looking forward to helping you make more money.

Regards,
Kean

PS: Below are some samples of my work

Email Marketing Sales Letter

Weight Loss Squeeze Page

SAT Test Sales Letter

Email Samples for the Education Niche

PPS: Because this is the first time I’m offering my copywriting service to, my fees will be discounted. When I get 3 results-based testimonials, you’ll NEVER be able to hire me at this discounted price ever. My fees will increase DRASTICALLY and the current price range will be gone forever.

PPPS: Think this is false scarcity? Try waiting a few days before you contact me. If I reject your project because I’m totally booked, you’ll know I’m dead serious with my limited time offer.
Rylynn is offline  
Unread 30th Nov 2011, 04:20 AM   #2
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Re: Conversuasion Copywriting: Copy that aims to hook your prospects to give you money [3 spots only
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New update on the offer:

Let me remove some of the risk for you

If you decide to hire me, I'll write you 50% of the copy, and you can judge if it's good enough.

If it's not good enough for you, you don't have to pay me. You can walk away and tell me to stuff it up my behind.

You only pay me if you think my copy is up to standard.

Pretty fair don't you think?

You get a free sample of what I can do for you, and if you don't like it, don't pay. Simple as that.




If there are any questions don't hesitate to ask me.

Rylynn is offline  
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aims, conversuasion, copy, copywriter, copywriting, email autoresponder, high, mind, prospects, quality, read, sales letter, spots, squeeze page


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