Best way to make a good Landing page

Landing page with killer headlines
Landing page that persuade them to take action
Landing that look natural with useful information (not ugly page, a simple image with optin form)
Landing page with testimonials

A landing page is the page a visitor arrives at on your website after clicking an ad. A good landing page is consider following things which I follow to design and develop landing page

1. Use a One-Click Sign-Up Process
2. Don't Use Copy
3. Repeat Yourself
4. Give Prospects Something for Free
5. Make (and Keep) Promises
6. Use Facts and Figures
7. Include Video
8. Ask (and Answer) Questions
9. Use Directional Cues
10. Use Images of Real People
11. Think About Color
12. Don't Be Afraid of White Space
13. Appeal to Prospects' Emotions
14. Include Trust Signals
Brand Logos and Partnership Badges
Reviews and Testimonials
Security Emblems
15. Try Different Calls-To-Action

Are short, sweet, and uncluttered.
Provide high-quality content that inspires confidence.
Have a clear call to action.
Create eye catching headlines.
Contain engaging copy.
Make use of video where appropriate.
Have an awesome offer.
Are easy to scan at a quick glance.
Contain relevant, quality images.
Look gorgeous and act classy.
Match the corresponding ad text.
Only ask for the information they need.
Use color to their advantage.
Follow-up with a thank you page.
Broadcast their trust signals.
Have been through many rounds of A/B testing.

https://blog.hubspot.com/blog/tabid/...ing-pages.aspx
you can use this link.

Whats a good landing page WP theme?

A landing page is the page a visitor arrive at on your website after clicking an ad. There are some tips to make an effective landing page:-
1. Make your page mobile friendly
2. Keeps your forms short
3. Tailor your landing page for individual audiences
4. Make clean and organized design
5. Be a minimalist
6. Use header to broadcast offer value

10 Best Ways to Optimize Your PPC Landing Pages

A professional-looking website that packs a lot of relevant and interesting content is statistically more likely to increase conversion rates and sales than "ordinary" websites. Because as with other mass media channels, websites must be credible to the eyes of users to earn their trust and loyalty.

Well-designed landing pages, in particular, have the potential for increased conversion not only through SEO but also in PPC campaigns. PPC landing pages that are optimized improves Quality Score and bring ad positioning benefits.

Lead generation through optimized PPC landing pages is very much possible with these 10 clever and common-sense tips:

1. Quick-loading pages

Slow-loading pages affect your website's image negatively, ensuring non-return of visitors. Avoid using too many graphic images or animation in your PPC landing pages. Google's AdWords Quality Score is also influenced by the speed of page loading.

2. Tons of images are so uncool!

Keep images on your landing pages to a minimum of two. More than that causes the page to load slowly, and does not convey a high degree of professionalism. A couple of images of your team in action, for instance, will convey the needed degree of professionalism to inspire confidence.

3. Ease of Navigation

The pages must not overwhelm the user with unnecessary links. Remove excess navigation links or buttons in your landing page. Your company logo and a simple link to the homepage will suffice.

4. Attention-grabbing Action Buttons

Make calls to action on your pages be as prominently as possible. A little bit of guidance on what to do while in your website is very helpful to users. Large buttons or a stand-out links in your pages are more likely to be clicked by users.

5. Display information on the fold

Internet users who are in a hurry in their search for information will not wait for the entire landing page to unfold in front of their eyes. Be sure to place calls to action buttons and relevant teasers and information above the page fold before the users can hurry away.

6. Embed PPC keywords in landing pages

Keyword embedding may be effective for SEO and it is also very relevant to PPC campaigns, to improve Quality Scores and improve your ad performance.

7. Clutter-Free PPC landing pages

Keep PPC landing pages clutter free by removing any unnecessary content, images, or links. They are the first glimpse to your business, make a good impression with an uncluttered page.

8. Readable copy

Break up the content of your pages into short paragraphs that are easy on the eyes and mind to comprehend. They should tell visitors what your site is all about, in a clear and concise manner.

9. Search-targeted Headlines

Pages that intelligently display interesting headlines depending on what the user typed in his or her search is good for sales conversion. Users who searched for a keyword will be more likely to continue browsing your PPC landing pages that brought them directly to related topics based on the keyword they searched.

10. Hassle-free Contact Forms

Pages with contact forms that take a long time to fill up can drive potential leads away. A rule of thumb is that the 'submit' button of the form should be visible in the fold of your page, otherwise users may just simply give up and leave.

You can leverage your pages to generate traffic through SEO, but landing pages are also strategically powerful tools for your PPC campaign, if optimized correctly.

Since you have only one page to convince the user, the flow should start with awareness, i.e. your products, services, or solutions, gradually moving towards convincing data like testimonials, clients, etc. and then your lead magnet (form/subscription). Remember to keep your message clear and be ready for the A/B testing.

The following link is an example of a landing page that has been A/B split tested over and over again: https://learn.onthegridnow.com/free-online-workshop/.

Apparently, the lady that made it has managed to increased her conversion rate tremendously by using that very page.

Perhaps you could extract some important elements out of it and draw your own conclusions.

Hope this helps!

A landing page should contain:

Catchy headlines
Briefly described content with attractive images
Contact form

Your Headline Should be catchy. Since you have only one page to convince the user, you must provide awareness for your topic. You can provide some testimonial and to get subscriptions you should you subscription form. Contain yourself with good amount of information and do not provide any information that confuses the user.

the most important factors you need to consider:
1. Headline
2. Sapo
3. Key messages
4. Hero image
5. Button CTA
6. Form

Run an A/B testing on your landing page with these factors to optimize your conversion.

Alvin


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o2o online to offline | omnichannel fulfillment | omnichannel customer experience | omnichannel retailers | omnichannel retail

Yes, done a few of those, and l would suggest...

Use the word "free" as often as you can.
And then put a large arrow graphic in the video when it ends, pointing at the signup form.

And have the arrow stay for a least a minute or more.

Obviously don't put "free" up 100 times, but up to 5 times, should be ok.

Oh, that's an easy one.

The page you split test with best results.

Here i have 9 simple tips for you to create a best landing page. If you follow these tips surely you will able to make a good landing page.
The tips are:
1: Clean, Organized Design
2: Be a Minimalist
3: Use Header to Broadcast Offer Value
4: Trust Signals
5: Make Your Page Mobile Friendly
6: Keep Your Forms Short
7: Tailor Your Landing Pages for Individual Audiences
8: Match Landing Page Copy With PPC Ads
9: Test!