How to Quote a Website?

12 replies
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I'm really interested to know how everyone does their website design and development quotes. I have up until now been quoting very low to build up a client list. Now that I have done this I am ready to be competitive while charging what websites are worth.

Thank you all in advance.
  • Profile picture of the author Ken Durham
    didn't you just ask how to hyperlink an image?

    good luck on that

    yes, I am....

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  • Profile picture of the author elizakirsten
    I usually have a worksheet ready to send to a potential client. In it are questions such as - Color Scheme, Purpose of Website etc... So I can better assess what tasks are involved - and then I can figure out how much of my time will the work take up, and how much resources it will eat up. With that information I can come up with a formal proposal with a list of responsibilities, the time frame, and the cost.

    Hope this helps even a tad bit.
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  • Profile picture of the author fusiongenesis
    A creative brief is definitely a great thing to start and based your quote on the answers of the client. Here's a sample of a creative brief, Graphic Design Worksheet.
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  • Profile picture of the author Mutiny
    A good barometer is to research how much your competitors are charging, then adjust accordingly given your quality of work, customer service, timeliness, etc. Just make sure not to sell yourself short. Decide what your time is worth given the market, and go for it. You can make adjustments as you go along.
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  • Profile picture of the author cherryberry
    As you have build up the client list, i would suggest you that quote higher prices to new clients by showing the work you have done for your existing clients.
    To get higher price, don't let your existing clients go
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  • Profile picture of the author nthmarketing
    Here is the basic guidelines for what we charge. We send out an initial questionnaire that we have them fill out. Once we get that information back we submit a proposal based on the number of pages both static and dynamic and any database integration or custom application development. Also we will layout what deliverables to expect along with any legal mumbo jumbo that they need to know. Once they accept the offer we send out another sheet on what to expect (This tells them timelines, login information to the project management system, and what deliverables they will be receiving at what time.)

    If there is an application / database involved at this point we will begin the UML diagrams. We will never no matter how big or small the project is DEVELOP anything without a UML diagram. This is charged to the client on an hourly basis and no coding will begin until client has signed off on the design. Once this is done we will begin through the rest of the process. Having a UML diagram in place does cost the client more up front but down the road for both us and the client saves an enormous amount of time and money.

    Base Pricing
    Static Sites $200/page
    WordPressAdd $200 for implementation
    Shopping Cart $1000
    Application Development $75/Hour
    Hosting $20/month base price
    Copy $.25/Word

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  • Profile picture of the author ussher
    ask them for their requirements, then for each of their requirements give them a time estimate.

    Charge by the hour.

    I find this way I seam to end up getting better lists of requirements from my clients.

    I can only quote on what I think im going to be doing. They only pay for the time I spend doing it.

    Everything doesn't have to be fixed in stone at the beginning. The client can change their mind as we go.

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  • Profile picture of the author KenW3
    I do my quotes on reasonable-length contracts that lists everything to be done. It is a business-like way to approach a customer, and most have appreciated it. (I have scared a couple off, though.) The sales process can be easier, as it then involves finding out what they want to add to the basic packages.

    If you need well-written contracts, Nolo Press has an excellent book titled: Legal Guide to Web & Software Development. The level of professionalism portrayed by use of documents designed to protect them (and you, of course :~) allow you to charge more for your work.
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  • Profile picture of the author Deadly Designs
    didn't you just ask how to hyperlink an image?

    good luck on that

    lol come on now, be nice
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  • Profile picture of the author AndrewKlyO
    Just make sure you do not run short. Decide what your time is worth given the market and go for it. You can make adjustments on the fly along.A good barometer is to research how much your competitors are charging, then adjust accordingly because of their work quality, customer service, punctuality, etc.
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