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[Question] Converting Landing Page

by sladex
23 replies
Hello Guys,
I started yesterday one campaign in POF, for the dating offer in PF.
Only 1 creative is running and it has high targeting, maybe because of that I have low ratio of clicks and impressions.
I'm in process of making more banners, as most of them been rejected because of big women breast or something similar.
I redirect people straight to the offer as I haven't made a landing page.
But I see in stats that is not converting without LP.


Here is the stats from POF:


I know is not much clicks to decide something, but I think It would be better to make a landing page instead of waist my money. I read that all people are having better conversation rates with LP.
If anyone could help me with dating landing page, show me some examples or give me some advice, that would be nice

I checked competitors LP, I have some idea what I can do, but because of my week english knowledge I can't add catchy headers, texts in my landing page, probably this is the biggest problem.

P.S I see peerfly haven't missed a single click in they tracking, AMAZING


Thank You for Your Help
#converting #landing #page #question
  • Profile picture of the author mcmcmcmc5
    Hire someone on elancer / odesk.

    Show them examples of the pages other people are running on the traffic source / targetting, and tell them to make something similar, but better.

    Shouldn't cost more than $50.

    Keep them on Skype so you can tell them what revisions you need making.

    Alternatively, do what everyone else does and just rip the competitors lander exactly as it is.
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  • Profile picture of the author sladex
    I don't think so that to hire someone will work, because I will pay for one LP let say(50$ or 20$)
    But if the LP is not converting?
    I have to ask to make a new one and pay again.
    I'm in testing at the moment, so I prefer to spend this money for AD's.

    I don't want to rip someone LP, that would harm his campaigns and won't convert so good for my ones
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  • Profile picture of the author JustinDupre
    Test different offers. Mate1 isn't exactly a strong dating offer. Split test multiple different offers on one link.
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  • Profile picture of the author Greedy
    You have a good CTR, a landing page could help a lot with dating.

    I would create a POF account and look what your competition is doing for ideas.

    I wouldn't copy them, but I would implement their sales tactics on a landing page that fits your offer. I wouldn't recommend eLance, because this could be pricey and they're usually not too skilled.

    If you are struggling with English, I would recommend using a translator, getting input from someone in the states (you build it, they fix the english sort of thing), or learning better english. Because it does seem like you are on the right track with things. At the end of the day, pretty much just 'get the job done.'

    Lastly I would test different offers like Justin said. This could fix things without a LP.
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    • Profile picture of the author LukePeerFly
      Originally Posted by Greedy View Post

      You have a good CTR, a landing page could help a lot with dating.

      I would create a POF account and look what your competition is doing for ideas.

      I wouldn't copy them, but I would implement their sales tactics on a landing page that fits your offer. I wouldn't recommend eLance, because this could be pricey and they're usually not too skilled.

      If you are struggling with English, I would recommend using a translator, getting input from someone in the states (you build it, they fix the english sort of thing), or learning better english. Because it does seem like you are on the right track with things. At the end of the day, pretty much just 'get the job done.'

      Lastly I would test different offers like Justin said. This could fix things without a LP.
      I agree with what Greedy has said. You have a great CTR and you're right on track. The conversion issue typically improves with the use of a lander or you could try testing other offers with your current traffic. I'd be happy to help fix any English errors in your creatives
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    • Profile picture of the author Anthony W
      I have no problem ripping a lander from someone else.

      I never copy it exactly as is, because I have my own copy/image ideas I want to test out.

      But since I'm not a developer and I only know basic HTML, swiping someone's landing page code, saves me lots of time, money and headaches

      Here's a lander structure I personally use that doubled my conversions compared to direct linking.



      I'm sure if you click around ads long enough, you'll be able to find one that is similar to this. Just save the HTML and edit in your info.

      1. Offiical logo the offer

      2. Attention grabbing headline that's congruent with your ad angle

      3. Call out demographic- if you're targeting divorced men 50+, call them out (example: "Wanted: Divorced men over 50 in {geotargeted city}. The geotargeting script is a simple javascript that displays the visitor's city. Let me know if you need a good one and I'll post where I found mine.

      4. Sample profile images, comprised of your highest CTR ads

      5. Call to action with bullet points of why they should join

      6. I include a script that displays something like "Hurry, offer ends at 12:00pm on {today's date}. Again, let me know if you want the javascript for this.

      7. Testimonials - taken from the offer website. Ask your affiliate manager and they should hook you up.

      8. Social proof icons- again, taken from the offer. If you can't find where else they've been featured in, you can always create one that's says "featured on: Bing, Yahoo, Google, etc." Kinda stupid but still gives the perception of social proof haha.

      Good luck!
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  • Profile picture of the author sladex
    Ok,
    Now I'm going to stop my campaigns.
    And won't start them until everything is set up right, with landing pages, prosper tracking, and good CTR banners.

    Can't just waist money without even trying my best.
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  • Profile picture of the author sladex
    Damn, my laptop charger broke i had like 7hours of free time and the damn charger not working
    Omg, I'll hope I can get one tomorrow,
    Luke, thank you, I'll contact you when I sort the problem woth laptop.
    Thank you for help and support guys
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  • Profile picture of the author sladex
    Thank you for examples Luke, now I have more ideas about LP for dating offers.
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  • Profile picture of the author sladex
    To be honest when you read all inspiring stories, and then you take action, and you succed(even just bit) you feel so goood and you know that you can make it, just just have to read more, learn, test and do your best to make it work for you
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  • Profile picture of the author mraudi
    Maybe you can get optimizepress for your landing pages. It makes making/customizing your landing pages SO simple!

    http://www.optimizepress.com/
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  • Profile picture of the author sladex
    Ohh, thank you. At the moment I can't spend 100$ for something like that. Have to save more money for my campaigns testing.
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  • Profile picture of the author sladex
    Should I use exit POP UP's, show the LOCATION AND CITY of person in LP?
    I'm not sure but it may help for conversations.
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  • Profile picture of the author Michael71
    Are those ads shown on mobiles/tablets?

    If so you could also do a responsive landing page, would maybe help.
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    HTML/CSS/jQuery/ZURB Foundation/Twitter Bootstrap/Wordpress/Frontend Performance Optimizing
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  • Profile picture of the author Michael71
    Check out geoplugin, it's free.

    Or you can use jquery and smart-ip.net... I've done that several times.

    You can also use free maxmind JS or a PHP script with maxmind GeoLite.

    I have all that code lying around on my HDD's.
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    HTML/CSS/jQuery/ZURB Foundation/Twitter Bootstrap/Wordpress/Frontend Performance Optimizing
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  • Profile picture of the author sladex
    Thank You for advice guys
    I have LP ready, with geo targeting.
    Just have to try few different angles for LP.
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