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Old 06-01-2009, 03:26 AM   #1
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Default My First CPA + PPC Experiment

Hi Warriors,

After going through a lot of stuff, I have finally decided to go ahead with my first thrift with CPA. I am not sure I will be able to earn a lot of money with this but, it at least will be a learning experience for me.

So, here is what I plan to do...

CPA Network:

I am currently a member of only one CPA Network i.e., Vcommission.

CPA Offer:

I have chosen to promote the best converting offer at VCommission which is a Free Restaurant Gift Card for those who take the Best Pizza Survey. It converts at 136.36% per lead and pays $1.12 per lead.

Technical, I don't know how anything can convert at 136.36%. That's just too good to be true, but I am going try it anyway

Advertising Method:

PPC on Google

Keywords Chosen:

pizza and cafe
sports bar pizza
pizza and wine bar
pizza and steak
pizza and seafood
pizza and restaurant
pizza and coffee
pizza and bbq
pizza and bar
bistro and pizza

Estimated Avg. CPC

0.05$ But, I will pay $0.07

Global Monthly Search Volume

12950

Global Monthly Daily Search Volume

431.6666667

Estimated Clicks

It depends on how appealing my Ad is. I am myself a beginner so I am not sure, if I will get any clicks at all in the first place.

Keywords Tool:

Google Keywords Tool

Estimated Income

Let's assume, I get 50 clicks from 431.6 impressions, I will lose $3.5.
However, if those clicks actually convert as per the conversion estimate of VCommission i.e., more than %100, I will earn $50.

So, investing $3.5 to earn $50 is not a bad thing. Is it?

But, lets not count the chickens before they hatch.

I still need to prepare my landing page (which I am not so experienced at), setup my domain forwarding. So, there is a lot of work to do. I will update the other things, once my campaign gets started.

OK. Let me go and kick some butt with my Frontpage.

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Old 06-01-2009, 04:42 AM   #2
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Default Re: My First CPA + PPC Experiment

Well! as I said earlier, I am doing an experiment. So, I am telling you everything I am doing. It is up to the individuals to believe me or not. Once I setup everything, I will give you the screenshots. I hope at least then, you will believe me. BTW, I do not know for sure, if everything will work as intended or not.

I collected these keywords using the Google Keywords tool. Just type in any phrase in Google Adwords tool and you will get some good suggestions from Google. I don't know what you mean by dead keywords. They do have search volume but, not competition.


Last edited by SacredWealth; 06-01-2009 at 12:02 PM. Reason: Had not answered completely the first time.
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Old 06-01-2009, 07:01 AM   #3
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Default Re: My First CPA + PPC Experiment

well is it really worked for you ? surely wait for a few weeks, n see the result, if its really work for you then do share with us howz the result surely everyone will be intrested to spending a money if geting more in retrn
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Old 06-01-2009, 07:10 AM   #4
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Default Re: My First CPA + PPC Experiment

Update

Here is an update for everyone:

1. I created a landing page in Microsoft Frontpage just by compiling the resources provided by the Advertiser. I did not use any sales pitch as such.

2. I uploaded the page to my web hosting account using my FTP client Filezilla.

3. I got got a Free domain name and redirected it to my landing page that I had just uploaded via FTP.

The Next Steps:

1. I need to setup a new Google Adwords Account with US Dollar Currency

2. Refine my Keywords

3. Write an attractive Ad

Will update you with the progress soon.

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Old 06-01-2009, 07:13 AM   #5
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Default Re: My First CPA + PPC Experiment

Forgot to mention:

Here is my landing page, in case you want to see.

In case you live in US, I don't mind you taking the survey

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Old 06-01-2009, 07:27 AM   #6
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Default Re: My First CPA + PPC Experiment

I think directing the visitors to CPA product page is more effective..

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Old 06-01-2009, 08:13 AM   #7
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by Solidsnake View Post
I think directing the visitors to CPA product page is more effective..
I think this the big "G" will not allow this? Must have a bridge page, landing page.

So, you want to sell me another way to easily make "X" dollars in "X" days? ROFL too funny !
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Old 06-01-2009, 08:14 AM   #8
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by Solidsnake View Post
I think directing the visitors to CPA product page is more effective..
The CPA tracking URLs are too huge and generally cannot be used with a Free Domain name. In addition, we cannot use tracking URLs with Google Adwords. So, had to go with the landing page option. It's anyway an experiment. Let me see what happens.

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Old 06-01-2009, 08:14 AM   #9
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by SacredWealth View Post
Forgot to mention:

Here is my landing page, in case you want to see.

In case you live in US, I don't mind you taking the survey

You landing page does not look good in Firefox, see attached.
Attached Thumbnails
My First CPA + PPC Experiment-pizza.jpg  

So, you want to sell me another way to easily make "X" dollars in "X" days? ROFL too funny !
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Old 06-01-2009, 08:17 AM   #10
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Default Re: My First CPA + PPC Experiment

A surprise for you guys...my landing page URL has got indexed on Goolge only in a few hours. If you search with my free domain name. You will get the first and only result which my little landing page. If you use a Keyword Phrase "Free $500 Pizza card," you will find it to be the second result out there.

That's cool. Is it not?

Now, let me go and setup my Google Adwords account and sorry for the delay. There was a power cut at my home.

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Old 06-01-2009, 08:22 AM   #11
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by FredFarnes View Post
You landing page does not look good in Firefox, see attached.
Thanks for pointing out. But, I tested it in FF, IE and Chrome. Its working well for me in all browsers. Not sure, why its like that for you.
Attached Thumbnails
My First CPA + PPC Experiment-landingpage.jpg  

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Old 06-01-2009, 08:27 AM   #12
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Default Re: My First CPA + PPC Experiment

I get the same view in IE....I hope you do well with it....your call to action is not very clear....You should know within seconds what the page is about and what you are so supposed to do....I found it too busy to figure it out in seconds...my eyes weren't sure where to go first.....I know you didn't ask for my opinon but I thought I would mention it.....

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Old 06-01-2009, 08:34 AM   #13
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by Kim Davis View Post
I get the same view in IE....I hope you do well with it....your call to action is not very clear....You should know within seconds what the page is about and what you are so supposed to do....I found it too busy to figure it out in seconds...my eyes weren't sure where to go first.....I know you didn't ask for my opinon but I thought I would mention it.....
Kim, thank you so much for your advice. I value it.

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Old 06-01-2009, 09:23 AM   #14
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Default Re: My First CPA + PPC Experiment

If you are going to use G you will have to add a privacy & an "about" page. You may also want to add some type of articles or recipes for pizza - more value to visitor - less cost with G and less chance to have your campaign shut down.

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Old 06-01-2009, 09:39 AM   #15
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Default Re: My First CPA + PPC Experiment

There's a slight problem with firefox but all in all, you have a fantastic landing page..

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Old 06-01-2009, 09:45 AM   #16
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by Solidsnake View Post
There's a slight problem with firefox but all in all, you have a fantastic landing page..
Thank you Solidsnake!

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Old 06-01-2009, 09:52 AM   #17
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Default Re: My First CPA + PPC Experiment

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If you are going to use G you will have to add a privacy & an "about" page. You may also want to add some type of articles or recipes for pizza - more value to visitor - less cost with G and less chance to have your campaign shut down.
always add "contact us", "privacy policy", "terms of service".

Its a little work...but what do we all do for good QS

I usually use their email-templates (if available)...or use a BIG banner and i make some site with it. And i add some "personal stuff" like "look what i found. This site has the best XYZ..you just need to fill out some simple forms and get a FREE XYZ"... also make sure to use title and H1 headlines to get your quality score up.

The other idea is framing the real site (eg ZIP submit)..so people actually get the submit-form right away on your landing page.

WSO 1: ** Affiliate Site Quick ** Create Sites Quickly in No Time! Make Landing Pages for ANY Affil./CPA Product in SECS!! Great Google QS! NEW STEP BY STEP VIDEO!*
---> REVIEW: Autom. Article Submitter <-- Incredible Tool for Article Marketing!!
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-> WSO: ** HOTFEED!! 6000 Visitors/Day!! Google Trends Power for your Site!!
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Old 06-01-2009, 09:52 AM   #18
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Default Re: My First CPA + PPC Experiment

Here's an update

I have setup my add on Google:

© Free $500 Pizza Card
Just Tell Us Your Best Pizza Place
& Get A Free $500 Gift Card Now
www.PizzaSurveyFreeGiftCard.co.nr
Currently, I am using only 10 Keywords:
pizza and cafe
sports bar pizza
pizza and wine bar
pizza and steak
pizza and seafood
pizza and restaurant
pizza and coffee
pizza and bbq
pizza and bar
bistro and pizza
Currently, none of the above Keywords have any sought of Advertiser competition associated with them (unless, my fellow warriors decide to steel some of them ).

I am paying $0.07 per click to Google and hope to convert all clicks. Ofcourse, it all depends on how compelling visitors find my landing page and a lot of other things.
All in all, whether I succeed or not, I am sure, it will be a good learning experience for me and for all those who are following this thread.

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Old 06-01-2009, 09:57 AM   #19
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by GeorgR. View Post
always add "contact us", "privacy policy", "terms of service".

Its a little work...but what do we all do for good QS

I usually use their email-templates (if available)...or use a BIG banner and i make some site with it. And i add some "personal stuff" like "look what i found. This site has the best XYZ..you just need to fill out some simple forms and get a FREE XYZ"... also make sure to use title and H1 headlines to get your quality score up.

The other idea is framing the real site (eg ZIP submit)..so people actually get the submit-form right away on your landing page.
Thanks for your suggestions George. Is there any place where I can find some Generic Privacy Policy and Terms & Conditions Statements which can be used on all Websites?

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Old 06-01-2009, 10:00 AM   #20
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Default Re: My First CPA + PPC Experiment

Good News

I got a OK (7/10) quality score for all my Keywords. I am curious to see how they perform over a day or 2.

BTW, I am working on my Privacy and other pages that some of the other Warriors have recommended. Thank you all for your suggestions. Please keep them coming. I need to learn a lot.


Last edited by SacredWealth; 06-01-2009 at 10:01 AM. Reason: typo
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Old 06-01-2009, 10:18 AM   #21
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Default Re: My First CPA + PPC Experiment

Sandeep, you caught me... I never spent too much time on any single page. Would you believe I have read every single word and line you are doing.

Best of luck, and looking farward positive results from you.
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Old 06-01-2009, 10:28 AM   #22
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Default Re: My First CPA + PPC Experiment

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Sandeep, you caught me... I never spent too much time on any single page. Would you believe I have read every single word and line you are doing.

Best of luck, and looking farward positive results from you.
Thanks a lot Mark for your encouraging words.

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Old 06-01-2009, 10:40 AM   #23
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Default Re: My First CPA + PPC Experiment

Sandeep All the Best,

I am doing IM for last one year and not even accomplished any success.

You have inspired me
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Old 06-01-2009, 10:48 AM   #24
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Default Re: My First CPA + PPC Experiment

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Sandeep All the Best,

I am doing IM for last one year and not even accomplished any success.

You have inspired me
Thanks for your best wishes. If this experiment works for me who is a complete newbie, it will practically prove once and for all that CPA + PPC Works.

I am not going to stop, even if I fail. I will keep trying till and after I succeed.

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Old 06-01-2009, 11:13 AM   #25
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Default Re: My First CPA + PPC Experiment

I have now started getting impressions for my keywords. Only six till now, but I am excited about the possibilities after 24 hours.

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Old 06-01-2009, 11:30 AM   #26
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Default Re: My First CPA + PPC Experiment

I like your landing page. I think your brave sharing this with us but I'm grateful for the opportunity to learn from your experiment as I shall follow it with great interest. I have always wanted to know the nuts & bolts of running a CPA campaign. I wish you great success, (& ROI) Sandeep.

By the way where did you get a free domain from?


Cheers Keren

Have a great day
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Old 06-01-2009, 11:34 AM   #27
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Default Re: My First CPA + PPC Experiment

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I like your landing page. I think your brave sharing this with us but I'm grateful for the opportunity to learn from your experiment as I shall follow it with great interest. I have always wanted to know the nuts & bolts of running a CPA campaign. I wish you great success, (& ROI) Sandeep.

By the way where did you get a free domain from?

Cheers Keren
Hi Keren,

Than you for your compliments and best wishes. I hope I do well too.

I got the free domain name from this website

Just do search on Google with a Keyword "free domain names" and the first result you find should be the Free domain providing website. It's a lovely service they provide.

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Old 06-01-2009, 11:58 AM   #28
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Default Re: My First CPA + PPC Experiment

Ok...I am going to bed now...will post more updates tomorrow morning..hopefully no sad news.


Last edited by SacredWealth; 06-01-2009 at 03:17 PM. Reason: typo
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Old 06-01-2009, 02:01 PM   #29
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Default Re: My First CPA + PPC Experiment

I subscribed to the thread. Great to read I'm also a newb who is starting with ppc and cpa only had a little succes yet.

My best traffic is from SEO.
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Old 06-01-2009, 02:43 PM   #30
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Default Re: My First CPA + PPC Experiment

Wow, that's crazy that you're throwing all your keywords and strategies out there. I wouldn't be so trusting, but anyway...

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Old 06-01-2009, 03:16 PM   #31
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Default Re: My First CPA + PPC Experiment

Good luck with your experiment, it's always nice to see a newbie try something....I'm new at CPA as well, and just finished my 1st month where I made $19 , nothing to write home about, but I'm excited and can't wait to build on it...
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Old 06-01-2009, 03:38 PM   #32
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Default Re: My First CPA + PPC Experiment

Your landing page is down,thats the problem with free domains.
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Old 06-01-2009, 04:22 PM   #33
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Default Re: My First CPA + PPC Experiment

Hey there, keep up with the testing.
Have you tried direct linking???

I use direct linking to find profitable campaigns before i start building pages. could be a waste of your time.
But hey, keep testing.

"I never worry about action, but only inaction."
Words of Sir Winston Churchill.

Losing money on your PPC campaigns??? www.ppc-coach.com/main
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Old 06-01-2009, 07:10 PM   #34
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Default Re: My First CPA + PPC Experiment

Hi man, good luck, hope you succeed on your first attempt.

- you can always find privacy statements and any other statement you need. just search. if you don't find i can send you anything that you need. spreadsheats that you can use.

- could it be that your free domain ending (co.nr) is working against you and damaging your CTR? I'm not sure if i would want to click something that is not *.com . not sure though. also i think that if it start working for you - change your landing page. it's not even semi-professional ( duhhh )

-How did you get an approval to a CPA network without a site? did you talk to them on the phone? did you write an email? what did you say? i understand they can be hard to deal with.

Great work man, thanks for sharing!
Looking forward to updates

-
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Old 06-01-2009, 07:39 PM   #35
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Default Re: My First CPA + PPC Experiment

uhm...what search volume do these KWs have?
Who enters "pizza and coffee"?

As for the privacy policy stuff, yes:

Privacy Policy / Terms Of Service Generator

WSO 1: ** Affiliate Site Quick ** Create Sites Quickly in No Time! Make Landing Pages for ANY Affil./CPA Product in SECS!! Great Google QS! NEW STEP BY STEP VIDEO!*
---> REVIEW: Autom. Article Submitter <-- Incredible Tool for Article Marketing!!
Hot!! -> Affiliate Power Script -->The Most Powerful Marketing Script!
-> WSO: ** HOTFEED!! 6000 Visitors/Day!! Google Trends Power for your Site!!
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Old 06-01-2009, 10:43 PM   #36
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Default Re: My First CPA + PPC Experiment

A Quick Update

I had 82 impressions in the last 12 hours and just one click for the keyword " pizza and seafood." The CTR is 1.22%. It may be disappointing, but again its just a first attempt.

Following can be the reasons for my low CTR:

1. My Ad is not compelling enough to click.
2. Users do not want to click on a .Co.Nr domain.

As far as the conversion ability of the landing page is concerned, can't say much because I just got one click which did not convert. But, I guess I can take a word from some of you warriors according to whom it is bad.

For ow, I have decided to do direct linking for this campaign. In addition, I am thinking of starting a new Adgroup with a different set of keywords.

Here are action items:

1. Buy a generic .Com domain name to promote Free Stuff offers
(Especially for Zip & e-mail submits). I already have web hosting.
2. Create separate Subdomain for each offer.
3. Create better landing pages
4. Create Privacy & TOS pages.

I will get back to you soon with further updates.

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Old 06-01-2009, 10:51 PM   #37
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by amitcor View Post
Hi man, good luck, hope you succeed on your first attempt.

- you can always find privacy statements and any other statement you need. just search. if you don't find i can send you anything that you need. spreadsheats that you can use.

- could it be that your free domain ending (co.nr) is working against you and damaging your CTR? I'm not sure if i would want to click something that is not *.com . not sure though. also i think that if it start working for you - change your landing page. it's not even semi-professional ( duhhh )

-How did you get an approval to a CPA network without a site? did you talk to them on the phone? did you write an email? what did you say? i understand they can be hard to deal with.

Great work man, thanks for sharing!
Looking forward to updates

-
Hi Amitcor,

Yes, my free domain could be working against me. So, I have decided to buy a new generic .Com domain. By the way I do have a decent website of my own. Its called ArtworksManiac.com. Currently, I am approved in only one Network VCommission.com. The offers are not that good, but what can I do. No one else is approving me. Having said that, I have not applied for more than 6 Networks. latest I have applied for is Hydra and had a chat with them last night. The lady sounded pretty rough. I am curious to see the status of my application.

Quote:
Originally Posted by GeorgR. View Post
uhm...what search volume do these KWs have?
Who enters "pizza and coffee"?

As for the privacy policy stuff, yes:

Privacy Policy / Terms Of Service Generator
Thank you for the links to PV and POS Generator. It will surely help me out.

As per Google "pizza and coffee" has a search volume of 240 per month.

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Old 06-01-2009, 11:13 PM   #38
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Default Re: My First CPA + PPC Experiment

Wow, this is so cool of you to do, a lot of us newbies don't have the time and money to experiment with everything at first, now we can learn from your experience...i will be watching closely. P.S. -Too many peopled worry about you getting your (experimental) niche stolen, this is stupid, in sales any niche is as good as the salesman working it, any niche can be a good niche.
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Old 06-01-2009, 11:37 PM   #39
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Default Re: My First CPA + PPC Experiment

Thanks Achilles. I know people are worrying too much about my niche getting stolen. In fact some people cant believe that I am sharing my keywords. I don't mind it because I am just learning. The fact is that I would not know of my mistakes if I do not transparently tell what I did. Since, I showed everything I am doing, Warriors are able to point out my mistakes and that is helping me learn rapidly. This forum is a great learning place for me.


Last edited by SacredWealth; 06-01-2009 at 11:38 PM. Reason: typo and grammar
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Old 06-01-2009, 11:41 PM   #40
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Default Re: My First CPA + PPC Experiment

This sounds great. I can't wait to see the results. I've experimented with PPC to CPA a little bit. I spent about $50 in a day and made about $10. The $40 loss scared me and I went back to my SEO work that actually has been profitable...

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Old 06-02-2009, 03:13 AM   #41
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Sandeep,

It's your start. 82 impressions 1 click and zero conversion is not bad at all. Most of the impressions I guess would be from the warriors to whom you showed the landing page. But I have checked you are expanding your activities too fast...!!! keep it up

Go confidently in the direction of your dreams. Live the life you have imagined.
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Old 06-02-2009, 04:05 AM   #42
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by SacredWealth View Post
A Quick Update
For ow, I have decided to do direct linking for this campaign.
I would like to know if this is working for you, as i'm having difficulties getting any impressions in google with direct linking to the affiliate selling site.
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Old 06-02-2009, 04:14 AM   #43
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Default Re: My First CPA + PPC Experiment

Heres a tip for quality score - when in your adwords acct check wht keywords google finds your landing page relevant for.

Only use those keywords for that page and your QS will be excellent.

Optimize a different page for other keywords and check in adwords for relevancy first. This way you wont get slapped for QS on your keywords.

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Old 06-02-2009, 10:01 AM   #44
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Default Re: My First CPA + PPC Experiment

LoL, 136% conversion rate is not to good to be true.

It's mathematically impossible.
Out of 100 people that enter the site, 136 buy ?
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Old 06-02-2009, 10:08 AM   #45
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by amitcor View Post
I would like to know if this is working for you, as i'm having difficulties getting any impressions in google with direct linking to the affiliate selling site.
Since, I did the direct linking, I did not get a single impression

Also, I created another Ad group with much more popular keywords without any competition as per the Google Adwords tool and I got a quality score of 10/10 this time, but no impressions are showing up yet for this Adgroup.

When I did a diagnosis for each keyword, Google asked to contact supported as the automatic system was not able to give me any suggestions as to why ads were not appearing.

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Old 06-02-2009, 10:12 AM   #46
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Default Re: My First CPA + PPC Experiment

Quote:
Originally Posted by gareth View Post
Heres a tip for quality score - when in your adwords acct check wht keywords google finds your landing page relevant for.

Only use those keywords for that page and your QS will be excellent.

Optimize a different page for other keywords and check in adwords for relevancy first. This way you wont get slapped for QS on your keywords.
Hi Gareth,

In my case, the quality score is excellent. Its 7/10 for one Adgroup an 10/10 for another. Also, the bid amount is not a problem. But, the ads are still not showing up on Google for my second Adgroup.

I have contact Google in this regard. They will take around 24 hours to respond I suppose. Till then, I will go buy a couple of good domain names for Free Stuff kind of offers.

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Old 06-02-2009, 10:40 AM   #47
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Default Re: My First CPA + PPC Experiment

Quote:
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LoL, 136% conversion rate is not to good to be true.

It's mathematically impossible.
Out of 100 people that enter the site, 136 buy ?
Yeah! I know its impossible...but, that's what my CPA Network quotes the conversion rate as.

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Old 06-02-2009, 10:51 AM   #48
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lol 136%.
next time only go for 310% offers
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Old 06-02-2009, 11:51 AM   #49
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Default Re: My First CPA + PPC Experiment

Hey,

I'm not here to burst any bubbles or to discourage anyone from taking action...however, I think some realism is needed to be injected in this thread...

You are probably going to experience around a 5% conversion rate from traffic sent TO your offer. (If you have a landing page, that will drop some).

Second, best of luck direct linking. You most likely will NOT be able to get google to send you any traffic. If you do, it will probably end up costing you.

Third, be sure to have a budget to support this. It's going to be expensive. I almost ALWAYS double my bid to twice the expected CPC. I start high, then I lower it down. This gives me super high CTR. When the quality score hits 10, I then lower it down. I take a huge hit at first, but by the time I have a 10, I can lower it down to 25% my initial cost and my spot only drops from 1 to 3. The CTR drops some, but not much.

After that, I keep dropping until I can't anymore. I aim for spot 4 to 6.

This whole process takes about a week and I end up spending almost 500 bucks. However, by the time it's done, I'm paying about 15 cents a click, in spot 4 to 6.

I then send them to an opt-in page, where I can send emails every day for 14 days, sending them to my offer. This gets about a 10% sign up with the CPA and after 2 weeks, I'm in profit.

You can find out a different method, of course, but realistically, you will NOT experience any higher than a 15% sign up rate at the CPA. So, I would adjust your math a lot:

100 clicks to CPA at 30 cents a click is 30 bucks. Expect 5 to sign up. If you get paid 3 dollars a sign up, thats 15 bucks. In the hole by 15(This is with direct linking..) If you do a pre-sell page inbetween, expect about 50% to click to the actual site. So, 50 click through, and you still might get 5 people (so a 10%) due to your pre-sell. But more likely it will be 1 to 3 that actually sign up.

So, you have several options:

1. Get a squeeze page going and start capturing their info. Then you can sell to them over and over again, offering related offers. You will have a powerful backend funnel and you will make more money.

2. Obviously, focus on getting a higher CTR on your landing page.

3. Focus on getting lower bid prices.

Or, the smartest,

All three.

Once you do this, then you'll be making WAY more money, for a lot cheaper.

Hope this helps,

Rob
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Old 06-02-2009, 01:51 PM   #50
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Default Re: My First CPA + PPC Experiment

Nice landing page, but i had a hard time reading the "summary of program requirements" because it was transparent, also i was thinking...do your stats (CTR etc.) take into account the traffic from this thread visiting your site?
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