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Becoming an Advertiser...owning your own CPA product

by endpoint
4 replies
There seems to be countless amounts of information on promoting CPA offers.

Everyone talks about the methods.
Products get released, eBooks, videos and coaching packages seem to pop up every week.

However, It seems really hard to find information on how to create and release your own CPA product. Whether it is a book or health product.

Is anyone willing to share information...if not point me in the right direction?

Products I can buy that will help?

I am aware it will cost over 10k to get accepted into networks, and I plan to have over 100k ready to pay affiliates/cover production costs
#advertiserowning #cpa #product
  • Profile picture of the author pa2phoenix
    Generally cpa advertisers fall into two categories

    - Rebill merchants who pay the cpa with the hope that the user does not cancel before the trial period ends. Resulting in a profit for the advertiser.

    - Lead brokers. For example an advertiser who pays 3 dollars for a two page submit on biz opp seekers. They then turn around and sell this lead over and over again to different biz opp companies who call these leads and try to sell products. That is just one example of many.

    Obviously there are others as well, but these are the main two. So I'm not sure what you mean when you talk about "creating" a CPA product. If your making an ebook or info product this would something you would put on clickbank and share profits.

    Best thing to do is create a website that captures leads in an industry that you have contacts in. Example: you know of a bunch of loan modification/foreclosure consult companys, so you figure out how much they pay for a lead and then create a site that captures a lead for people who need help with foreclosures. Your cost per lead is 12.50. You can then sell this lead to one company exclusively for 20 bucks or sell it to ten companies for 5 dollars.

    This is just one example.... Hope it helps

    If you need an industry to break into I used to be in the lead brokerage industry, you can pm me if you want some help, ideas etc....
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    • Profile picture of the author endpoint
      Thanks for that.

      I would be looking in the Rebill merchants category, but I will PM you about lead brokerage
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      • Profile picture of the author pa2phoenix
        No prob. I would be carefull about joining the rebill merchant category unless you have a lot of knowledge about merchant accounts/chargeback protection etc.... that stuff can get very tricky.

        However, you can still sell the lists and remarket to the list of trial offer users so there is that potential
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  • Profile picture of the author Kenster
    Check out Mike Hill's CPA tsunami, I believe its re-opening soon. Met him a few times and he knows his stuff!
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