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When to promote CPA product?

by tjm2788
4 replies
Hi

I have a microniche website where I am building a list through giving away a free ebook. I have sourced an excellent CPA offer to promote which is highly targeted.

At the moment my auto-responder looks something like this:

Day 1>Thank you email with download link.
Day 4>Email asking if they enjoyed the ebook and reminding them about the new blog posts we have on the site.
Day 7> Pointing them to 3 related videos
Day 10> Short article

I have the email written to promote the CPA offer but where should I slot it in? I want my list to have enough trust in me but don't want to wait so long that they wont be interested.

Is this the best method to promote to a list I would love some advice!

Thanks!
#cpa #product #promote
  • Profile picture of the author Kenster
    Its hard to know without seeing your copy, but what I like to do is to first give the download link as promised (like you did), then an email or two with pure content/value and no selling at all.

    Then in the 3rd or maybe 4th, try and creatively suggest the CPA offer without actually selling it or letting yoru subscribers know you will be promoting it. Then an email with more value, but letting them know they will be seeing the offer in the next email.

    Then the promo.

    Then another email with more value and the promo mentioned at the end "for those that missed the last email"

    If its an easier offer to convert and less payout, you can shorten this funnel.

    Just something to think about.
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  • Profile picture of the author the_velvet
    Banned
    Most important is to build a relationship with your possible customer, remember this is all virtual, you are not standing in front of the customer to explain this all to him, that is why you need to have a strategic plan when using email marketing.

    Stay focused! Dont try rushing your sales!

    Good luck!
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  • Profile picture of the author surgematrix
    Just don't use pressure-selling method. Make them to believe you are actually giving them information that will help them.
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  • Profile picture of the author Jsez
    Maybe Put it in between day 4 and day 7.... or maybe you should give it a slight mention it on days 4 and 10. (or just 10) then on day 12, add another message that is a personal recommendation to the cpa....
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