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PPC/CPA What is going on here?

by Mduck32
15 replies
Hello, I am brand new to this forum and I am basically new to PPC and CPA. I have ran into a road block and cant seem to find my way around it. Any help or advice would be greatly appreciated.

Basically, what I have being trying to learn to do is input CPA ads, specifically email and zip code submits, into PPC ads and play the game.

What I have done so far is:

I put up 2 ads on Revtwt with entries from Peerfly. I got a little over 100 clicks on each ad. However, I got 1 conversion showing on peerfly within the first 5 clicks and then nothing after.

I switched to Bing and put up 2 more ads. This time I used one Peerfly offer and Maxbounty offer. I got about 100 clicks on each ad. However, Peerfly shows 0 conversion and Maxbounty showed 1 conversion in the first 5 clicks and then no more conversions.

I then switched to 7Search. I put up 3 ads. This time, I used one from Peerfly, one from Maxbounty, and one from AscendMedia. I let the ads sit for 24 hrs and hot about 100-175 clicks on each ad. However, once again, 0 conversion on Peerfly, 0 conversion on Maxbounty, and 1 conversion within the 5 clicks on Ascend and then no more.

I have hit this wrong block regardless of mixing it up on the PPC and CPA side. What direction do I go from here? Do I need to be more patient? Am I being scrubbed? If so, how do I avoid being scrubbed in the future?

I know this is a lot to read, but I have to explain the whole situation for it to make since. Thanks in advance to anyone willing to help.
#ppc or cpa
  • Profile picture of the author MilkerFocus
    Hello, Mduck32.
    I think the main problem is,

    you should focus on one specific traffic source and then learn from it. you should not jump from one traffic source to another traffic source. Otherwise you will need to use lots of time to see the result.

    I suggest you choose 1 traffic source out of 3, so you can learn faster because each of source have their interface, data, skills, you are going to learn. Are you sure you know all of them?

    Relax, and claim down, I understand you want to make money right now, but without skills, you just can't make any money. Learn from your mistake.

    If you need a mentor, go for it. They can give you a better suggestions. If you decide to try it yourself, remember don't be greedy, focus on one traffic source until you can handle it.
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    • Profile picture of the author Mduck32
      Hello and thank you for your reply Milker. I do understand that I need to focus on one traffic source.

      So, at this point, I am going to stick with 7search until I have a better understanding of what I am doing. That being said, at this point, do I leave these ads up and see if they convert? Do I try a different ad in hopes of having a better conversion rate? Do I do both? I guess what I am asking is at what number clicks do I conclude that we have the conversion rate established?

      Thank you for your help and thank you to anyone else willing to offer info.
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      • Profile picture of the author MilkerFocus
        Originally Posted by Mduck32 View Post

        Hello and thank you for your reply Milker. I do understand that I need to focus on one traffic source.

        So, at this point, I am going to stick with 7search until I have a better understanding of what I am doing. That being said, at this point, do I leave these ads up and see if they convert? Do I try a different ad in hopes of having a better conversion rate? Do I do both? I guess what I am asking is at what number clicks do I conclude that we have the conversion rate established?

        info.
        Hello, Mduck. I think this website can help you.
        www.lukepeerfly.com
        he is peerfly manager and he writes a lots case study about 7search. I am sure you will gain something there.
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  • Profile picture of the author Greedy
    Don't jump around so much, pick one traffic source and stick to it.

    Learn all the ins and outs of the traffic source.

    You need to optimize your campaigns, re-test and optimize some more. Instead of throwing campaigns against the wall and seeing what hits.
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  • Profile picture of the author trafficmasters
    Keep in mind CPA offers can have a very small payout which makes it difficult to get profitable, especially if you are also new
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  • Profile picture of the author jugnu
    Tyr to stick with one network, promote high payout offer.
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  • Profile picture of the author Greedy
    Do some digging and searching WF, and read some post/guides on 7Search.

    There are a lot of free ones out there.
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    • Profile picture of the author Mduck32
      Hello, thank your to everyone who replied. I have done, what I would call, a huge amount of reading on lukepeerfly.com(I spoke with my rep at peerfly and she recommended this one), blackhatworld.com, and WarriorForum. I work from home in a different field, so I have been able to dedicate about 20-30 hours per week for about 2 weeks.

      I totally understand that I need to stick to one traffic source(7search for now).

      The question that I cant seem to find an answer for is:

      When do I determine an ad is not converting, or at least, not converting on my traffic souce? Is 200 clicks enough to get an idea of the conversion rate....or is 50 or 500?? I cant seam to find this answer and I dont know how to proceed without know unless I just guess.

      Any response or PM would be greatly appreciated. Thanks to everyone who has already responded.
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      • Profile picture of the author Gedeon G
        Originally Posted by Mduck32 View Post

        The question that I cant seem to find an answer for is:

        When do I determine an ad is not converting, or at least, not converting on my traffic souce? Is 200 clicks enough to get an idea of the conversion rate....or is 50 or 500?? I cant seam to find this answer and I dont know how to proceed without know unless I just guess.
        It's not enough mate, not even with free traffic sources. You have to send as much as you can. As an ex-adult webmaster, I sent 20-50k clicks to a sponsor (landing page) to see the real conversion ratio.

        If you're into free leads, I'd say you might want to test your campaign with less traffic because the conversions are more likely, but when selling something I'd go for higher volume of traffic to see what is going on.

        Please note, I'm not an expert, that's just my opinion. If it's an email submit offer, I'd send at least 5-7k clicks to it and than evaluate.
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        Hard work and determination is the key.

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        • Profile picture of the author seregap
          Originally Posted by Gedeon G View Post

          It's not enough mate, not even with free traffic sources. You have to send as much as you can. As an ex-adult webmaster, I sent 20-50k clicks to a sponsor (landing page) to see the real conversion ratio.

          If you're into free leads, I'd say you might want to test your campaign with less traffic because the conversions are more likely, but when selling something I'd go for higher volume of traffic to see what is going on.

          Please note, I'm not an expert, that's just my opinion. If it's an email submit offer, I'd send at least 5-7k clicks to it and than evaluate.
          5-7k clicks is a bit too much for an email submit offer mate even if you are paying 1c per click. 1k is more than enough to evaluate a low paying submit, as long as it's targeted.
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          • Profile picture of the author Gedeon G
            Originally Posted by seregap View Post

            5-7k clicks is a bit too much for an email submit offer mate even if you are paying 1c per click. 1k is more than enough to evaluate a low paying submit, as long as it's targeted.
            Umm, that's why I mentioned I'm not an expert on the topic. Thanks for correcting me, I am memorizing your words!

            So, Mduck32, go with 1k uniqs then
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            Hard work and determination is the key.

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        • Profile picture of the author espresso
          Originally Posted by Gedeon G View Post

          It's not enough mate, not even with free traffic sources. You have to send as much as you can. As an ex-adult webmaster, I sent 20-50k clicks to a sponsor (landing page) to see the real conversion ratio.

          If you're into free leads, I'd say you might want to test your campaign with less traffic because the conversions are more likely, but when selling something I'd go for higher volume of traffic to see what is going on.

          Please note, I'm not an expert, that's just my opinion. If it's an email submit offer, I'd send at least 5-7k clicks to it and than evaluate.
          I keep hearing different things on subject
          Some say you have to send 100s of clicks or 1000's to see if an offer converts
          Others say say spend the amount the offer pays

          Even if only paying 1 or 2 cent a click I think 200 clicks to an email submit offer should be enough to test it
          The first PPC campaign i did got a 5% conversion straight off the bat up to 20 in a week after tweaking
          At 7 search with email submits I also got a good conversion rate on day 1
          If the offer only pays out 1-2$ there is no point spending 20 or 30$ testing if it works with out a single conversion
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  • Profile picture of the author seregap
    it all really depends on complexity and payout of the offer
    1k is more than enough for a simple submit
    more for a 1-2 page form, free dating reg for instance
    more for a complex form like insurance or college quote
    more for a trial offer
    and much more for a cps when the user actually has to splash some cash
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  • Profile picture of the author Jaro Services
    It's not often you'll get a good return on your first campaign settings, you need to fine-tune your traffic source, offer, ad copy, targeting, bidding, landing page, sales funnel, and after much tracking and tweaking you'll have a campaign that shows a healthy return or maybe not, then it's a constant ongoing task of tweaking as all of the above factors eventually go stale...
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