Please give me some concrete tips
Hi everyone,
I recently posted a thread about a product I am marketing (link above).
I got a few reviews from fellow warriors and some of them sort of pointed out what the main issues on the sales page may be.
The product is an e-course on how to learn the British accent, written by a dialect coach. Just for technicality's sake: the term British accent is used for SEO purposes, as that is what a lot of potential customer search for.
Now, the main point that was made, is that the concept/ headline appears 'unrealistic'. The headline reads:'Give Me Just 13 Minutes a Day and I Will Give You a British Accent'.
It says 13 minutes a day, which implies that it is enough to spend a few minutes a day, every day, to work on the accent. This study rule goes for just about anything one wants to learn.
The headline is meant to show that you can break down the learning process into an easily manageable 'daily task', rather than having to dedicate hours and hours every day.
It could therefore just as well say 15, 20, 30 minutes or 1 hour a day.
Now, my question is: Would you agree that the current concept makes it look to unrealistic, so much so, that people actually interested in buying this course are put off by how 'easy' it is made to look?
Do you think that people would much rather see that perhaps more work than 13 minutes a day is required- as that is what they expect.
If so, I will change the headline and general concept.
Which one of the following headlines do you think would be better?
Do you have any other suggestions?
Possible head lines:
Learn the British accent- FAST!
Master a British Accent in as little as 3 days.
Master a British Accent in as little as 7 days.
Master a British Accent in as little as 2 weeks.
Learn the British accent in as little as (any of the above)
How I taught a complete novice a British accent in 2 weeks.
I look forward to some healthy constructive criticism.
Michael
Learn to speak with a British accent FAST!
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