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Leave it to the movers... how having better service than competition can be your USP

by DavidG
2 replies

We all know how time consuming moving from one place to another is. Not to mention the fee and favors you'll owe.

This video shows a service in Japan taking care of ABSOLUTELY EVERYTHING. Their USP is to simply be better at it than the competition.

With all the shitty costumer service out there, sometimes being better is all you need.
#competition #leave #movers #usp
  • Profile picture of the author Steve The Copywriter
    David,

    Just brilliant.

    As copywriters we need our clients to make their product or service as good as it can possibly be.

    And it's not that difficult.

    Because it's 90% plus common sense, a bit of thought with the added "What can we do to make absolutely sure the customers are truly delighted"

    If anyone is stuck for ideas on how it can be done - watch the video and almost instantaneously you'll see how it can all be "translated" to improve anything.


    Steve
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