Copywriter Needed

Good copywriting, since it far and away sells more than it costs, is by definition affordable.

You're confusing keyword stuffing generic content pages (sold for pennies per ton) with copywriting. Content is cost. Copy is profit.

A copywriting teamup brings you a different class of customer. A kind of customer you may not be selling to now. So please, please, refrain from the "My customers won't ..."

It's about selling. It's about creating value. It's about persuasion and design. That means customers, by definition, WILL.

And, if, by chance, that's not your personal experience ...then you're doing it wrong. Unfortunately, that may mean a rethink -- moving from web site construction to web design firm. Before you contact anyone. (no, it's not the same thing)

Related:

Never Get Involved in a Land War in Asia (or Build a Website for No Reason) Most construction firms come up with an excuse for a site -- not a reason or purpose.

Calling All Designers: Learn to Write! From A List Apart - for people who make web sites. And little hint: Typing generic filler content is not writing.

Why Your Site Doesn't Need to be Pretty Almost universally the photo picked decreased response. The reason is simple, very few know what direct response graphics look like.

Thanks for the reply and a different look on the situaition. Ill bear that in mind!

So judging from your website you guys provide articles?

So can you explain how can you help my business grow and what would the cost be to myself? Or would this come AFTER when the results are shown? Im slightly confused by your replies and forgive me but youre not exactly talking plain english!

so talking laymen terms?.....

regards,
Simon

I'll show you a different type of design people pay more for, and set you up with a system for exactly what to do to sell at prices higher than the competition.

In other words, the exact opposite of slashing prices by 50%.

Recently, I did a concierge service for physicians to recommend specialists. For just the introduction slideshow introducing the concept for the site, the billable was $250. It had exactly two (2) slides.

In laymen's terms, you posted in the wrong section

Read this:
http://www.warriorforum.com/copywrit...ers-forum.html

Actually it's an unknown -- mostly due to confusion between copy and articles. Most of the end results are sales related.

Some of those looking for article writers don't understand they're really looking for copy.

Interesting really, given the web's focus on writing, so many have so little idea about different types or which to use when.

What he is saying (forgive me John if I'm off base) is that you're providing the wrong service.

You need to use the same skills (web design skills) to build online PROFITS - not online websites.

And you need a copywriter, someone who writes content with the sole purpose of getting people to purchase something or submit their information (as opposed to someone who writes articles, which is for the most part just filler content and search engine juice.)

If you build websites that make money, instead of looking pretty, and hire a copywriter to create the content, instead of an article writer, your clients will see a profit - instead of just a pretty, useless website.

Which of course provides more value, and you can charge more for your services - a fee relative to the increase in profit your clients will see.

Make sense?

- Cherilyn
The Canadian Copywriter