Tips for selling page from Ukrainian copywriter

9 replies
Hello, friends!

My name is Andrew Make, I'm direct-respons copywriter from Ukraine.

I am glad that peoples on this forum discusses many advanced things in marketing, because in the former Soviet Union not yet so many peoples, who are advanced in internet marketing and selling texts.

I propose to share the best chips, which can improve the conversion of text on your mini-site in this thread. If it's interesting for you, i'm ready to start.

P.S. sorry for my English
#copywriter #page #selling #tips #ukrainian
  • Profile picture of the author The Copy Nazi
    Banned
    The best chips? Yes please Andrew. Send some my way.
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  • Profile picture of the author V12
    I think he means 'tips'.

    But in this case I'll take the chips too.
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  • Profile picture of the author andrewmake
    I'm sorry ))

    By the way, I am constantly testing the headlines and noticed that the numbers in headlines do not work well. I recently tested two headlines:

    "a list of useful tips to attract customers"
    "6 useful tips to attract customers"

    First won. I do not know why.

    I would like to know what features you notice in the headlines.

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    • Profile picture of the author max5ty
      Originally Posted by andrewmake View Post

      I'm sorry ))

      By the way, I am constantly testing the headlines and noticed that the numbers in headlines do not work well. I recently tested two headlines:

      "a list of useful tips to attract customers"
      "6 useful tips to attract customers"

      First won. I do not know why.

      I would like to know what features you notice in the headlines.

      I'd have to see your data on this one because it flies in the face of just about any test that's been done.

      First, I'd never use 6 as a number in a headline. It's not a number that has been shown to build curiosity. It's a number that causes a pause in mental thinking. Some things people don't know why they subconsciously like or don't like...but it goes more to the evolutionary process of the human brain. I'm not using evolutionary to mean how man originated, I mean it as the process people learn while growing based on outside influences.

      There's only 1 other single word that can get more attention than a number. Have only seen a few people use it.

      Anyways, have you heard of Buzzfeed?

      Peretti, the guy who started it built it into a multi million dollar company. The majority of the headlines all have a number.

      Guy claims he knows the secret to making something go viral.

      Here's more...it's a boring, poorly written article (in my opinion), but if you can force yourself through it, there's a couple good gems you can pick up.

      Does Buzzfeed Know the Secret? -- New York Magazine
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  • Profile picture of the author andrewmake
    Okay, thank you for meanings.
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  • Profile picture of the author max5ty
    Originally Posted by Ken_Caudill View Post

    Yeah, don't read that article. It's boring.
    Lol...that's why I added the disclaimer.

    I thought it was tedious and boring...but I did discover the secret to making things go viral buried in the whole thing.
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  • Profile picture of the author The Copy Nazi
    Banned
    odd numbers had a 20% higher click-through rate than headlines with even numbers.

    Thats just one reference - its well known. Works the same with bullet-points. Been tested.
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