Critique requesters: help us help you
It's in the stickies, but I'll link to it here too.
That's my handy hint for the day.
That checklist is a GREAT way to start off on the right foot in here, and persuade experienced copywriters to give you valuable, profit-increasing insight for FREE.
But you gotta do the work. You gotta make it interesting.
Frankly, a lot of you simply aren't trying hard enough and expect a quick critique to fix all your problems. Good luck. Don't just throw together a first draft and toss it in here to be ripped up. Some of the commentary's even making ME cringe, and I can be pretty damn harsh.
If you're not sure if you're ready to share, let it rest a couple days, run it through this check list, rework if necessary, THEN share.
Two or more cents from your not-so-friendly redheaded troublemaker.
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.
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