A List Building Strategy that's working extremely well for me.

by 494 replies
I have not posted on this forum lately; but today, I'm going to share with you the list building strategy that's working extremely well for me. I'm going to keep this really short and simple. Do not ask me to provide proof of my earnings or links to my squeeze pages as I'm not here to sell you anything.

Here are some of my list building dos and don'ts -

** For the giveaway, I rarely use a report that can be downloaded right after they opt in as a high percentage of subscribers will opt out the minute they get their hands on your report.

I usually buy a high quality plr and turn it into a 7 to 10 day e-course. I do not use the PDF format to deliver the course. Instead, I do so via a wordpress private blog. I create a page for each day of the e-course. As I create these pages, I do some rewriting - such as changing the titles and headlines; and writing a small, one paragraph intro or summary of the page. I do not use a membership site.

If you need to know how to keep your blog private - from being indexed by search engines - the video below will show how.

WordPress Tutorial - How to Block Your Site From Search Engines in WordPress - YouTube

** I never redirect people to an offer the minute they opt in. To me, list building is about developing a relationship with your subscribers; sending them to an offer immediately after subscribing is not the best way to start building that long-lasting relationship. I find that waiting at least until the third day before I make them an offer work best in the long term.

Since I only use high quality giveaways, I give them the option to get immediate access to the rest of the course (on the third day) for at least $7.00 ($17-27 if it includes professional, HD videos). I make this offer on the email that goes out to let them know that day 3 has been added to the blog; and at the bottom of that particular e-course page.

__________________________________________________ ________

Here is a trick I learned from the writer of "The 4 Letter Killer", David Bullock; according to David, this eBook was downloaded over 260,000 times. He was great at keeping his subscribers active, happy and anxiously waiting for his next email. I know this for a fact, I was one of those subscribers for over 5 years.

His offer would be something like this: "Hello Frank, I hope you are having a wonderful day. I found something that can really help you with your online business. This system is so good that I decided to buy the rights to it so I can share it with you. Click the link below for complete details. P.S. Don't forget to click on the elephant at the bottom of the page for a nice surprise."

When you clicked on the elephant (pink, purple, blue; don't remember the color), you would be taken to a Paypal payment page where the price would be $10-$20 less than the advertized price. I found myself clicking on that darn elephant and buying his products every Friday morning; our relationship lasted until he stopped sending emails 6 years later. I suspect that there were thousands of elephant clickers on his list.

Later, I found out that the "exclusive product" he bought just for me were resell rights items from the Unselfish Marketer membership site; but this didn't upset me for they were of high quality and I always learned something from them.
--------------------------------------------------------------------------------------------

** On the squeeze page, I always use two fields - First name and email address. Personally, I think that if you want to develop a relationship with your subscriber, you need to make them feel that they are more than just an email address to you.

** For my squeeze page - I use the one that comes with the product or I develop my own using OptimizePress. Most of the private label rights products I purchase provide excellent marketing material. I also use Presell Crusher to create presell surveys landing pages.

** On day 1, I tell my subscribers how important it is for them to stick with the e-course 'til the very end; they get an introduction to the course; my promise to them; what to expect over the next few days, etc. Day 1 is basically a sales or presell letter to the course. It works great! Sometimes, I get emails asking if they can buy the entire course right after they have read Day 1.

** I keep my promises. On my squeeze page, I promise that I'm not going to share their info with other marketers, and I keep it. I keep this promise by not doing ad swaps or selling solo ads.

** I only email my list two times per week - Freebie Tuesday and Bargain Friday. On Tuesday, I sent them something that is related to the course for free. I make sure the info is good before I send it to them. On Friday, I sent them an offer. It could be my own product or a high quality resell rights products.

** I do promote clickbank products within the e-courses. Especially the ones with rebilling. I tell my subscribers that they will be added to a mailing list once they make a purchase; I also remind them that they can get a refund within 60 day and can opt out from the seller's list any time they wish to do so.

** My favorite niche is online marketing / mmo as it offers so many products you can offer; but there is one that I really enjoy, it's the dog training niche. I recently developed a course from an e-book and mp3 I purchased 6 years ago. It's a 15 day course, but by the third day I give the subscriber the option to pay a small price to have immediate access to the rest of the course; I get a lot of takers to this offer - and of course, I practice that "David Bullock thing". I have a picture of a dog at the bottom of the sales page and tell them.... Click on my doggie for a nice surprise"; two things happen when they click on my doggie, 1 - they get a $10 discount and .... 2 - I hear my cash register going crazy ... ching!-ching!-ching!

** I usually buy a new domain name for each course and install wordpress on the root domain and subdomain. The root domain is for the landing and presell pages; the subdomain is for the private blog I use to deliver the course.

** How I promote my e-courses - For each e-course I develop, I create a fan page, a youtube channel and a slideshare account. My goal per day is to upload at least 5 videos to youtube and facebook and 5 presentations to slideshare for the first 7 days. I upload the same videos to youtube and facebook; the power point presentations is basically the same info as in the videos. After 7 days, I have 35 videos on youtube, 35 on facebook, and 35 presentation on slideshare sending free traffic to my e-course squeeze page. Recently, I started buying bookmarking and blog posting gigs from the Warriors For Hire forum and this has greatly increased my traffic and opt ins.

How long does it take to upload each e-course? In less than a day I can have the e-course, fan page, youtube and slideshare account done. I could do much better - but my love for netflix's sci-fi movies will not let me.

About my video marketing - My videos and presentations are not spammy; I do provide useful information. I never had any of my videos banned or deleted by youtube. I use youtube's creative commons on a daily basis. Youtube cc has some great videos that you can use as your own without worrying about copyright infringements. They even provide you with an online editor so that are able to add an intro and ending with your info to these videos. Below is the link to the youtube creative commons video editor.

https://www.youtube.com/editor

As of today, I have 15 e-courses uploaded and getting me subscribers on a daily basis. My initial goal was to get at least 10 subscribers per e-course - per day. I have achieved that - and more. I have found this to be the best and fastest way to $100 per day online.

To get started, you'll need a hosting account, an autoresponder and a high quality plr product. I stay away from free autoresponders - as they are not really free.

If you have any questions - other than asking me for one of my links - don't hesitate to ask.

I leave you with this.....

** As a marketer, you will always be building a list - whether you want to or not. If you are not building a list of your very own .... then .... you are building the lists of the owners of the products you are promoting. Which list do you want to build?

Best Wishes, Frank
#email marketing #building #extremely #list #strategy #working
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  • Profile picture of the author finesbm
    [DELETED]
  • Profile picture of the author HonWai
    Thank you so much for sharing such great information, Frank

    I really like the idea of creating private blog of ecourse.
    "As a marketer, you will always be building a list"... totally agree with you!
  • Profile picture of the author osamaye360
    Thank you very much. i have never really thought of creating an e-course. I think i will start working on that . I just started building my list. so i wanna get my hands dirty on that before advancing into other things.
  • Profile picture of the author Chaudhary Daniyal
    Can you please tell us the sites which you use to buy these High Quality PLR ?!
    Signature

    Sig in the making ...

    • Profile picture of the author johnbjr
      Awesome information Frank. I love the idea of letting them get the first part free then having to pay for the full course. Maybe another way to do this is give a condenced overview version that covers everything and provides value then have a full course that goes deep into each subject.

      Anyways,
      Thank you
    • Profile picture of the author uwa223
      Hi Chaudhary,

      Most of my private label rights products on online marketing / mmo come from jvzoo and the warriors special offer forum. I look for plr products that can be given away for free in exchange of lead. Most high quality plr sellers don't allow you to use it as web content, but will allow you to use the content on a membership site or private blog. When the plr license does not allow me to use the product as I need to, I contact the seller and offer to purchase better rights. I rarely get turned down when I explain how I'm going to use their product.

      Regards, Frank




      Originally Posted by Chaudhary Daniyal View Post

      Can you please tell us the sites which you use to buy these High Quality PLR ?!
  • Profile picture of the author gcbmark20
    Hi,

    You could create a 7-10 day e-course out of those you just shared!

    Well done this will go down well with your reputation as someone who gives
    real value to his followers.

    Best Regards,
    Gavin

    Your level of optimism is determined by how you explain things to yourself. Think positively all the time.
  • Profile picture of the author Jason Stewart
    Great info! Seems like you build a great relationship with your subscribers and have something very personal and unique to offer them. Keep up the good work
    Signature

    Beat the competition with better long tail keywords:

    http://keywordstreamer.com

    • Profile picture of the author uwa223
      Hey Jason - the best thing about the e-course approach is that you are building a relationship with your subscribers on autopilot. Once you set up your e-course the rest is easy. There is no need to write big follow up emails during the first 7-10 days - or ever for that matter. My follow ups emails are short, personal and to the point.

      ______________________________________________
      Here is an example,,,,

      Hello John -
      I hope you are doing great.
      Just wanted to let you that I just uploaded day 3 of the ____ ____ training.

      Here is the link....

      If you have questions, please post them at the bottom of the page
      and I will answer them as soon as possible.

      Best Regards,
      Frank
      _________________________________________________

      That's it. short and personal.

      I have no time to read or write long a$$ messages.

      Originally Posted by Jason Stewart View Post

      Great info! Seems like you build a great relationship with your subscribers and have something very personal and unique to offer them. Keep up the good work
  • Profile picture of the author parg
    Hi Frank
    Thank you very much for sharing your experience. Just a question your are using cc video's in your PLR course or for opt-in.
    With best wishes.
    Parg
    • Profile picture of the author uwa223
      Hi Parg,
      I use the creative commons videos for my youtube and facebook accts only;
      Some of these videos are really great and it only take a few minutes to edit and add them to my youtube acct. I get plenty of views and traffic to my landing page from them.
      Regards,

      Originally Posted by parg View Post

      Hi Frank
      Thank you very much for sharing your experience. Just a question your are using cc video's in your PLR course or for opt-in.
      With best wishes.
      Parg
  • Profile picture of the author parg
    Hi Frank
    Thank you for your clarification. You have open a new window for me.
    Best of luck.
    Parg
  • Profile picture of the author beasty513
    These are great tips Frank.

    I'm sure that this leads to more responsive, hungry subscribers that anticipate the email that is coming.

    I used to provide the download link to the course right after they opt-in and I paid dearly for it.

    The result was a dead list.

    Now, I've changed to put the content in the email, and since then I've been getting more responsive subs.

    I usually don't give an offer until the15th day.

    List-building is all about the relationship, so build that trust early on!
    • Profile picture of the author mooncheong
      Originally Posted by beasty513 View Post

      These are great tips Frank.

      I'm sure that this leads to more responsive, hungry subscribers that anticipate the email that is coming.

      I used to provide the download link to the course right after they opt-in and I paid dearly for it.

      The result was a dead list.

      Now, I've changed to put the content in the email, and since then I've been getting more responsive subs.

      I usually don't give an offer until the15th day.

      List-building is all about the relationship, so build that trust early on!
      Very Good Tips!
  • Profile picture of the author remodeler
    This comes at a good time as I'm just now working on a new site. I'm going to use this info to help in building my own e-course for it now. Thanks for putting this together Frank! I wish you continued success in your business.
    • Profile picture of the author uwa223
      Thanks remodeler - I wish the same for you.
      Best of luck with your new site.


      Originally Posted by remodeler View Post

      This comes at a good time as I'm just now working on a new site. I'm going to use this info to help in building my own e-course for it now. Thanks for putting this together Frank! I wish you continued success in your business.
  • Profile picture of the author Raelyn Tan
    Originally Posted by uwa223 View Post

    I have not posted on this forum lately; but today, I'm going to share with you the list building strategy that's working extremely well for me. I'm going to keep this really short and simple. Do not ask me to provide proof of my earnings or links to my squeeze pages as I'm not here to sell you anything.

    Here are some of my list building dos and don'ts -

    ** For the giveaway, I rarely use a report that can be downloaded right after they opt in as a high percentage of subscribers will opt out the minute they get their hands on your report.

    I usually buy a high quality plr and turn it into a 7 to 10 day e-course. I do not use the PDF format to deliver the course. Instead, I do so via a wordpress private blog. I create a page for each day of the e-course. As I create these pages, I do some rewriting - such as changing the titles and headlines; and writing a small, one paragraph intro or summary of the page. I do not use a membership site.

    If you need to know how to keep your blog private - from being indexed by search engines - the video below will show how.

    WordPress Tutorial - How to Block Your Site From Search Engines in WordPress - YouTube

    ** I never redirect people to an offer the minute they opt in. To me, list building is about developing a relationship with your subscribers; sending them to an offer immediately after subscribing is not the best way to start building that long-lasting relationship. I find that waiting at least until the third day before I make them an offer work best in the long term.

    Since I only use high quality giveaways, I give them the option to get immediate access to the rest of the course (on the third day) for at least $7.00 ($17-27 if it includes professional, HD videos). I make this offer on the email that goes out to let them know that day 3 has been added to the blog; and at the bottom of that particular e-course page.

    __________________________________________________ ________

    Here is a trick I learned from the writer of "The 4 Letter Killer", David Bullock; according to David, this eBook was downloaded over 260,000 times. He was great at keeping his subscribers active, happy and anxiously waiting for his next email. I know this for a fact, I was one of those subscribers for over 5 years.

    His offer would be something like this: "Hello Frank, I hope you are having a wonderful day. I found something that can really help you with your online business. This system is so good that I decided to buy the rights to it so I can share it with you. Click the link below for complete details. P.S. Don't forget to click on the elephant at the bottom of the page for a nice surprise."

    When you clicked on the elephant (pink, purple, blue; don't remember the color), you would be taken to a Paypal payment page where the price would be $10-$20 less than the advertized price. I found myself clicking on that darn elephant and buying his products every Friday morning; our relationship lasted until he stopped sending emails 6 years later. I suspect that there were thousands of elephant clickers on his list.

    Later, I found out that the "exclusive product" he bought just for me were resell rights items from the Unselfish Marketer membership site; but this didn't upset me for they were of high quality and I always learned something from them.
    --------------------------------------------------------------------------------------------

    ** On the squeeze page, I always use two fields - First name and email address. Personally, I think that if you want to develop a relationship with your subscriber, you need to make them feel that they are more than just an email address to you.

    ** For my squeeze page - I use the one that comes with the product or I develop my own using OptimizePress. Most of the private label rights products I purchase provide excellent marketing material. I also use Presell Crusher to create presell surveys landing pages.

    ** On day 1, I tell my subscribers how important it is for them to stick with the e-course 'til the very end; they get an introduction to the course; my promise to them; what to expect over the next few days, etc. Day 1 is basically a sales or presell letter to the course. It works great! Sometimes, I get emails asking if they can buy the entire course right after they have read Day 1.

    ** I keep my promises. On my squeeze page, I promise that I'm not going to share their info with other marketers, and I keep it. I keep this promise by not doing ad swaps or selling solo ads.

    ** I only email my list two times per week - Freebie Tuesday and Bargain Friday. On Tuesday, I sent them something that is related to the course for free. I make sure the info is good before I send it to them. On Friday, I sent them an offer. It could be my own product or a high quality resell rights products.

    ** I do promote clickbank products within the e-courses. Especially the ones with rebilling. I tell my subscribers that they will be added to a mailing list once they make a purchase; I also remind them that they can get a refund within 60 day and can opt out from the seller's list any time they wish to do so.

    ** My favorite niche is online marketing / mmo as it offers so many products you can offer; but there is one that I really enjoy, it's the dog training niche. I recently developed a course from an e-book and mp3 I purchased 6 years ago. It's a 15 day course, but by the third day I give the subscriber the option to pay a small price to have immediate access to the rest of the course; I get a lot of takers to this offer - and of course, I practice that "David Bullock thing". I have a picture of a dog at the bottom of the sales page and tell them.... Click on my doggie for a nice surprise"; two things happen when they click on my doggie, 1 - they get a $10 discount and .... 2 - I hear my cash register going crazy ... ching!-ching!-ching!

    ** I usually buy a new domain name for each course and install wordpress on the root domain and subdomain. The root domain is for the landing and presell pages; the subdomain is for the private blog I use to deliver the course.

    ** How I promote my e-courses - For each e-course I develop, I create a fan page, a youtube channel and a slideshare account. My goal per day is to upload at least 5 videos to youtube and facebook and 5 presentations to slideshare for the first 7 days. I upload the same videos to youtube and facebook; the power point presentations is basically the same info as in the videos. After 7 days, I have 35 videos on youtube, 35 on facebook, and 35 presentation on slideshare sending free traffic to my e-course squeeze page. Recently, I started buying bookmarking and blog posting gigs from the Warriors For Hire forum and this has greatly increased my traffic and opt ins.

    How long does it take to upload each e-course? In less than a day I can have the e-course, fan page, youtube and slideshare account done. I could do much better - but my love for netflix's sci-fi movies will not let me.

    About my video marketing - My videos and presentations are not spammy; I do provide useful information. I never had any of my videos banned or deleted by youtube. I use youtube's creative commons on a daily basis. Youtube cc has some great videos that you can use as your own without worrying about copyright infringements. They even provide you with an online editor so that are able to add an intro and ending with your info to these videos. Below is the link to the youtube creative commons video editor.

    https://www.youtube.com/editor

    As of today, I have 15 e-courses uploaded and getting me subscribers on a daily basis. My initial goal was to get at least 10 subscribers per e-course - per day. I have achieved that - and more. I have found this to be the best and fastest way to $100 per day online.

    To get started, you'll need a hosting account, an autoresponder and a high quality plr product. I stay away from free autoresponders - as they are not really free.

    If you have any questions - other than asking me for one of my links - don't hesitate to ask.

    I leave you with this.....

    ** As a marketer, you will always be building a list - whether you want to or not. If you are not building a list of your very own .... then .... you are building the lists of the owners of the products you are promoting. Which list do you want to build?

    Best Wishes, Frank
    Hi Frank, any results to share? Sounds great but would like to know if these strategies result in increased revenue (:
    • Profile picture of the author uwa223
      Hi Raelyn -
      My private blogs are really membership sites, but without the monthly subscription fees. Since there are no monthly fees, people don't drop out. I don't push them into buying anything; I let the content do the selling for me. I provide valuable and up-to-date info and get thanked over and over for it. I make sales on a daily basis from these private blogs by inserting links within the content. When you read an online newspaper or magazine, you are going to see blue links leading to related stories. I use the same techniques and they really work.

      Here is an example.....

      "making sales online ...blah...blah...blah... creating your own blog ...blah...blah...blah... (The best converting website ever? See my results!). and more......blah...blah...blah...

      When they click on the link, they are taken to a post that has an image of my cb earnings per hops that are extremely high. I give them a brief overview of the system that can show them how to develop websites that make sales; I add a link for them to click and next thing you know... there are $44 on my cb account - from just one or two hops!

      Free membership sites do work. Do a search on google for "top earning blogs" and you will see. If people would copy what the owners of these blogs are doing, they could be doing just as well if they stick with it for a year or two.

      I have been doing e-courses for many years. My first one (2001-2003) was on network marketing training; it had over 40,000 subscribers. It helped me launch 3 hugely successful inhouse programs that kept me busy and making money for almost 9 years.

      Best Wishes,

      Originally Posted by Raelyn Tan View Post

      Hi Frank, any results to share? Sounds great but would like to know if these strategies result in increased revenue (:
    • Profile picture of the author JOSELARRY
      Banned
      [DELETED]
  • Profile picture of the author niles
    Frank, thanks for sharing. Do you give away half the course for free and then give them the option to buy the rest?
    • Profile picture of the author uwa223
      Hi Niles - They get the entire e-course for free. Most of my money comes from sharing links to cb products (see my post above).

      On day 3, I give them the option to buy the course if they want immediate access to all the pages.

      As the list grows, I get more and more people wanting immediate access to the entire course the same day they join. Because of this, I have been thinking of moving the full access option to day 2.

      Originally Posted by niles View Post

      Frank, thanks for sharing. Do you give away half the course for free and then give them the option to buy the rest?
  • Profile picture of the author jfalxr
    Hi, Frank.. Thanks a lot for your thread..

    Making an e-course is a great thing to keep our subscribers reading followup emails..

    Do you use single or double opt-in??

    I did it it a couple times and the results is my list become more responsive.. Even after the course finished and i started to send broadcast/newsletters, they keep opening and my CTR went to 5-7%..
    I always use single opt-in, (except for buyers list..)

    Just wondering if the CTR can be higher when using double opt-in??
    • Profile picture of the author uwa223
      Hello jfalxr,
      I use double opt-in and let them know that they will be getting their access info to the course by email. When I used single opt-in in the past, I was getting too many spam complains.
      Best Wishes,
      Frank

      Originally Posted by jfalxr View Post

      Hi, Frank.. Thanks a lot for your thread..

      Making an e-course is a great thing to keep our subscribers reading followup emails..

      Do you use single or double opt-in??

      I did it it a couple times and the results is my list become more responsive.. Even after the course finished and i started to send broadcast/newsletters, they keep opening and my CTR went to 5-7%..
      I always use single opt-in, (except for buyers list..)

      Just wondering if the CTR can be higher when using double opt-in??
  • Profile picture of the author tonyclif
    Thanks Frank. I got more value from your post than you can get in a lot of paid products and WSOs!

    Tony
    • Profile picture of the author uwa223
      Hi Tony - Thanks for your kind words. I'm glad you found the post helpful.
      Best Wishes, Frank

      Originally Posted by tonyclif View Post

      Thanks Frank. I got more value from your post than you can get in a lot of paid products and WSOs!

      Tony
    • Profile picture of the author Vincent Denali
      Originally Posted by tonyclif View Post

      Thanks Frank. I got more value from your post than you can get in a lot of paid products and WSOs!

      Tony
      Frank, thanks for the great information. As Tony mentioned I got more valuable information from your thread then I have from some of the products I had paid for. I love your strategies and am grateful that you are willing to share those strategies with your fellow warriors. Thank you.
  • Profile picture of the author mrdoug
    Thanks frank
    You have just inspired me to create my first product an e course relating to all the info on my website
    Cheers
    Doug
    • Profile picture of the author uwa223
      Hello Mrdoug -
      I'm glad you found the information useful. Best wishes with your first e-course. You are on the right track.
      - Frank -

      Originally Posted by mrdoug View Post

      Thanks frank
      You have just inspired me to create my first product an e course relating to all the info on my website
      Cheers
      Doug
  • Profile picture of the author play2win727
    Thanks a lot for the share.

    I picked up 5 different ideas that I can take action on right away.

    I was thinking of changing my follow up anyway and you gave me some good ideas.

    Have you ever thought of adding adsense to your blog to add some extra revenue?

    I started sending all my non T1 subs to blog posts with adsense and the resuts have been very good. Just a thought.

    Well better get to work on this! Thanks again
    • Profile picture of the author uwa223
      Hi - I'm happy you got some good ideas from this thread.

      About adsense - A few years ago I created 50 blogs hoping to make $1-$5 from adsense per day per blog. Only 5 of those blogs went on to reach my desired income goal; and those were the blogs that I updated with a new post at least once a week. The ones that I didn't update -- because I was not interested or didn't know much about the niches -- only made about a buck a month.

      Thanks to adsense, I developed what I call the "Adsense Mentality". In other words, I'm still building a whole bunch of sites every time an ideas comes to mind. No so long ago I wanted to create a cb product reviews site. The adsense metality took over and I went on to built 10 of them. The ones that I worked on once-in-while (3 of them) made money on a regular basis; the rest ... a few sales here and there.

      The same thing happened when I decided to going back to creating e-courses. I went on to create 15 of them and found myself unable to manage all of them. I had to train a part-timer to provide support and answer questions. My first e-course had over 40,000 subscribers and helped me launch 3 fabulous programs - but once again - thanks to my adsense mentality - I forgot that 1 blog could make as much money as 15 of them - if you stay on top of it.

      The way you are using adsense is one of the best ways to do it. But also, don't hesitate to add an affiliate offer to your post. It could be the difference between making $5 a day or $50 per day.

      Don't use banners on your post as most people suffer from "banner blindness". I'm one of them; I don't even read banners any more. Instead do your links like I show on post #18 above.

      Have a great day.

      - Frank -

      Originally Posted by play2win727 View Post

      Thanks a lot for the share.

      I picked up 5 different ideas that I can take action on right away.

      I was thinking of changing my follow up anyway and you gave me some good ideas.

      Have you ever thought of adding adsense to your blog to add some extra revenue?

      I started sending all my non T1 subs to blog posts with adsense and the resuts have been very good. Just a thought.

      Well better get to work on this! Thanks again
  • Profile picture of the author BUFFALOBT
    Awesome share Frank!

    How would you apply this to a postcard marketing for dentists business...where I would be looking for ways to build a dentist list for future postcard mailing opportunities?
    • Profile picture of the author uwa223
      Hi there - As usual, I going to tell you a little story before answering your questions. I do have lots of stories to tell.

      Postcards are my all-time favorite way of building a business. It's also how I met my second wife. To this day, I don't know what impressed her the most about me; my good looks or the fact that I had a big a$$ stack of $1 bill piled up in front of me. hahaha.

      During the mid 80's and late 90's, I built 2 huge mlm downlines (Life Plus and Changes International) mailing two of the most response-getting postcards ever. I was mailing about 60,000 postcards per month myself and asking for $2 to cover the cost of mailing them the package. The $2 request was also a way of separating the good prospects from the freebie-seekers. I was also sending out packets on behalf of my organizations. Every time I went to the post office, the clerk would hand me a box full of letters - each containing 2 bucks. Each packet was costing me about 46 cents for printing and mailing.

      My next thread will be on how I built an offline affiliate program in the early 90's.

      And now to answer your questions. If you are going to be providing a service to dentists, you can contact them by email messages and by postcards. Your email and mailing list can be compiled by doing a google search (dentists in new york , etc.). Google will provide you with a never ending list of prospects.

      Most businesses will not respond to emails, Some get hundreds of spam per day and it's more than likely that your message will be treated as a spam - and deleted with the rest. I for one will never purchase anything from people who send me unsolicited emails - and there are lots of business owners who feel the same way.

      Postcard mailers get treated better. I get a postcards once a while and if the offer can be useful to my business, that postcard will stay at my desk for a while.

      I always used yellow stock paper for my postcards. I tested different headlines and bullet points until I found the pc that was getting the most responses.

      Compiling your mailing list - you can use MS Word's Envelope and Labels tool - which you can find under the mailing tab. Use the 30 per sheet label template. You can find 30 names to mail to within the first 3-5 pages of your search. You can get peel-and-stick labels at walmart or any other supply store in your area. Adding the names to labels and getting ready the postcards to be mailed can be done in 30-45 minutes (maybe less). You are going to find that it might take several mailings before a person order from you; thus, mailing to the same list more than once will work.

      Do one website per niche. Try to sell them a service they would need on a monthly basis. The cost of printing and mailing 1000 postcards can be less than 40 cents per card (.34 cent stamp and about .03 per card). Make sure that one order from your mailing can cover these expenses. Don't order the postcards from your local printer. You can get them for much less online.

      Most off-line wso sellers will tell you that you can get rich by sending 30 unsolicited emails per day; I think that you would probably do much better by sending 30 postcards per day - as postcards will be kept a lot longer than spam emails.

      Take care, Frank

      Originally Posted by BUFFALOBT View Post

      Awesome share Frank!

      How would you apply this to a postcard marketing for dentists business...where I would be looking for ways to build a dentist list for future postcard mailing opportunities?
    • Profile picture of the author jamesfreddyc
      Originally Posted by BUFFALOBT View Post

      Awesome share Frank!

      How would you apply this to a postcard marketing for dentists business...where I would be looking for ways to build a dentist list for future postcard mailing opportunities?
      This is wholly dependent upon the product/service you will be marketing to them in the future. However if you structure your emails to be short, personalized, and inquiring about something (relatable to your product) -- then you will get responses.

      It might take more email exchanges to transition them into your funnel, but this is marketing to business, not consumers --- so you will have to slow things down, take your time to develop a conversation.

      I've had success by simply soliciting a referral for the decision maker there. Pretty straight forward: just ask who the best person is to answer your question about "x". For example, if I were marketing, say some accounting software for dentists that has some unique features that helps them handle past due accoutns, then I'd initially ask for a referral this way:
      "Hi,

      Who would be the best person there to ask a question about delinquent accounts?

      Thanks,
      Jim"
  • Profile picture of the author Stuart Walker
    I love the elephant thing. Will have to try that.
    • Profile picture of the author uwa223
      Hello Stuart - that "elephant thing" works.

      I use a a dog. I didn't add it to my offer last week and didn't have many takers. One lady wrote back and asked, "where is the little pooch?
      I send a second email ... "sorry about my doggie. He is waiting for you now".

      Once you get your subscribers used to something, you need to continue doing it.

      Best Regards, Frank

      Originally Posted by Stuart Walker View Post

      I love the elephant thing. Will have to try that.
  • Profile picture of the author Tonester
    Wow, I say what others are. Fantastic information. I'm building my list now, but didn't think of doing an e-course. Great idea.

    Tony
    • Profile picture of the author uwa223
      Hi Tony - Thanks for your kind words. E-courses are great for keeping people engaged and buying from you. You are able to add offers to each page (see post #18) without looking like a sales mercenary to your subscribers.
      Regards, Frank

      Originally Posted by Tonester View Post

      Wow, I say what others are. Fantastic information. I'm building my list now, but didn't think of doing an e-course. Great idea.

      Tony
  • Profile picture of the author danr62
    I'd be interested to learn more about how you use cc in your videos. If I search for my niche on that youtube editor, I see a lot of "talking head" type videos. Is that something you would use? Or is there something else I should be looking for?
    • Profile picture of the author uwa223
      Hi Dan - Depending on the niche, I always find 10-20 videos that can be added to my channel. For some niches you are going to find less. I created and intro and closing for each e-course using camtasia and add them to each video I edit. For those who don't have camtasia to create the intro, windows moviemaker or power point video templates like the ones sold on the wso forum will work just as well. Also, the youtube editor allows you to add text at the beginning and end of the videos.
      Best Regards, Frank

      Originally Posted by danr62 View Post

      I'd be interested to learn more about how you use cc in your videos. If I search for my niche on that youtube editor, I see a lot of "talking head" type videos. Is that something you would use? Or is there something else I should be looking for?

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