by atbq
2 replies
I'm starting to have some success with the Amazon affiliate program, with a review site for a specific set of products within a niche. I'm using a keyword-rich domain name which reflects these products (i.e bluewidgets.com).

Now, I would like to expand the range of products I am reviewing. These products will have no relation to the domain name.

My question is: should I stick with my existing domain name (which is a year old), even though it will have no relation to the new products I am reviewing, or should I change to a new, more generic name, and use redirects from my old domain? Is there any advantage one way or the other?

Looking forward to hearing your suggestions.
#change #domain

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