Offline Client needs a Creative Commercial, Please Help

xDennis · 09-29-2009, 09:24 AM

Hello, I don't focus heavily on offline..however I do have several clients and one of my clients owns a Credit Repair Company.

I told him I could do a Video package that would include a commercial placed on the top video sites and what not.

I can make a Basic commercial with the standard: Who We Are, What We Do, Testimonials..

but I was wondering of a good way to make this creative so it's not so bland.. or boring.

Thanks!!

AmyBrown · 09-29-2009, 10:49 AM

Credit repair clients are typically looking to improve their credit so they can buy a house or car. The freecreditreport.com commercials basically show this is what you have, this is what you want, and imply that if you buy their product or service you'll be able to have what you want.

Images could include an apartment for rent sign to a home sold sign, clunker car to sports car etc. It can be a sketchy industry and I'd be extremely cautious about making any claims.

JohnMcCabe · 09-29-2009, 12:08 PM

Another approach I've seen is somewhat similar. It shows the poor victim of bad credit going from store to bank to wherever, leaving a string of 'credit denied' signs behind them. Then they find the loan company. Next scene is a beaming person gazing at the big red 'Approved' stamp on the loan application.

Maybe you could adapt that...

xDennis · 09-29-2009, 02:13 PM

Interesting Approaches guys, I will see about implementing these ideas.

Thanks!

09-29-2009, 09:24 AM	#1
xDennis HyperActive Warrior War Room Member Join Date: Oct 2008 Location: OH , FL Posts: 382 Thanks: 61 Thanked 36 Times in 13 Posts	Offline Client needs a Creative Commercial, Please Help Hello, I don't focus heavily on offline..however I do have several clients and one of my clients owns a Credit Repair Company. I told him I could do a Video package that would include a commercial placed on the top video sites and what not. I can make a Basic commercial with the standard: Who We Are, What We Do, Testimonials.. but I was wondering of a good way to make this creative so it's not so bland.. or boring. Thanks!!

09-29-2009, 10:49 AM	#2
AmyBrown HyperActive Warrior War Room Member Join Date: Jun 2009 Location: The Left Coast, USA Posts: 477 Thanks: 250 Thanked 165 Times in 112 Posts	Re: Offline Client needs a Creative Commercial, Please Help Credit repair clients are typically looking to improve their credit so they can buy a house or car. The freecreditreport.com commercials basically show this is what you have, this is what you want, and imply that if you buy their product or service you'll be able to have what you want. Images could include an apartment for rent sign to a home sold sign, clunker car to sports car etc. It can be a sketchy industry and I'd be extremely cautious about making any claims.
	"Test fast, fail fast, adjust fast." Tom Peters

09-29-2009, 12:08 PM	#3
JohnMcCabe Happy Hooker War Room Member Join Date: Jun 2007 Location: North of the Peace River, Southwest Florida, USA. Posts: 7,626 Thanks: 2,687 Thanked 4,397 Times in 2,394 Posts Social Networking	Re: Offline Client needs a Creative Commercial, Please Help Another approach I've seen is somewhat similar. It shows the poor victim of bad credit going from store to bank to wherever, leaving a string of 'credit denied' signs behind them. Then they find the loan company. Next scene is a beaming person gazing at the big red 'Approved' stamp on the loan application. Maybe you could adapt that...
	Salad is not food. Salad is what food eats... -- The REAL PETA, People for Eating Tasty Animals "I did not fight my way to the top of the food chain to eat tofu!"

09-29-2009, 02:13 PM	#4
xDennis HyperActive Warrior War Room Member Join Date: Oct 2008 Location: OH , FL Posts: 382 Thanks: 61 Thanked 36 Times in 13 Posts	Re: Offline Client needs a Creative Commercial, Please Help Interesting Approaches guys, I will see about implementing these ideas. Thanks!