How to create a good and power ads?

9 replies
Hi Warriors,

I need advise on how to create a good and killer ads?

What to take into consideration to create a good ads?

What research need to be done?

Where should I send my ads in order to get a good result?

The product that I would like to promote is Personal Development product.
#ads #create #good #killer
  • Profile picture of the author George Wright
    Hi Vorales,

    One of the most important things you have to think about is the ad for your ad. The ad for your ad is your headline.

    There are only so many words you can get in a headline so you have to choose them very carefully.

    In Internet Marketing there is the popular belief that you MUST use certain powerful words in your headline.

    There are a lot of list of such popular words (You can Google this) however, most all of such lists include the words, you, your, free and a lot of exciting words like, amazing, secret, instant, etc.

    Take for instance the subject line of your post here. "How to create a good and killer ads?"

    Why don't you try changing that (you can edit it in the advanced edit mode) Try to use some of the "power words" without misleading anyone.

    See what happens.

    George Wright
    Signature
    "The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
    {{ DiscussionBoard.errors[148887].message }}
    • Profile picture of the author vorales
      Originally Posted by George Wright View Post

      Hi Vorales,

      One of the most important things you have to think about is the ad for your ad. The ad for your ad is your headline.

      There are only so many words you can get in a headline so you have to choose them very carefully.

      In Internet Marketing there is the popular belief that you MUST use certain powerful words in your headline.

      There are a lot of list of such popular words (You can Google this) however, most all of such lists include the words, you, your, free and a lot of exciting words like, amazing, secret, instant, etc.

      Take for instance the subject line of your post here. "How to create a good and killer ads?"

      Why don't you try changing that (you can edit it in the advanced edit mode) Try to use some of the "power words" without misleading anyone.

      See what happens.

      George Wright
      Hi George,

      Thanks a lot. Ok I will edit now.
      {{ DiscussionBoard.errors[148902].message }}
      • Profile picture of the author Frank Bruno
        Sometimes by integrating a story or curiosity factors in your headline you can get very good click throughs on your ads.

        Of course this depends on how many words you can fit into your ad title depending on where you're advertising.

        Frank Bruno
        {{ DiscussionBoard.errors[148911].message }}
  • Profile picture of the author sparrow
    The other thing to consider is if you have the ability to test, do it

    I once created a product that only got a luke warm response, and from some of the questions I received, how people were seeing the product was so much different than how I was promoting it

    Once I understood what people saw and was able to communicate it clearly to them in the headline, the faucets opened up in sales because I had effectively matched up the headline with the text part of the ad

    Ed
    {{ DiscussionBoard.errors[150576].message }}
    • Profile picture of the author myob
      Targeting you ads to the right market. You should identify the characteristics of your customers, and build your ad campaign with trigger or "power" words around that profile.

      Personal development is a huge market, and there is a lot of competition. Emphasize anything unique about your product, such as goal setting for athletes, speed reading for students, managing stress for mothers, etc.
      {{ DiscussionBoard.errors[150668].message }}
  • Profile picture of the author Takuya Hikichi
    I believe it still against adwords term to use phrases "Click Here" for...

    Believe it or not, the two words "Click Here" work effectively more than people think (to the point adwords bans it).

    If your non-Google ads allow you to do this, why not use it?
    {{ DiscussionBoard.errors[150703].message }}
  • Profile picture of the author Tuzic
    Banned
    hi,

    give them a call to action so you can instigate a click from viewers.
    {{ DiscussionBoard.errors[150768].message }}

Trending Topics