kindly explain how PLR works

You can use PLR on an AdSense site.

You can compile it into an eBook and give it away to build a list or sell it.

You can rewrite it and use it as you wish (depending on license)

You can do with it just about anything you can do with original content, it's just a way to save time and money.

George Wright

i've used PLR bought From the Warriorforum and used it to rewrite then submit to article directories.

i have had GREAT success using PLR and,as explained above, it can also be used to monetize adsense sites - which i have not tried yet.

PLR articles, graphics and ebooks speed up the process of articles and are a lot cheaper than outsourcing because they are sold to more than one person - which is why you should rewrite them to get the articles accepted in the article directories

Adsense sites, and other websites, need content. This is the content that gets indexed by search engines, for example, to help send visitors to your website. Maybe you don't have the time or the skills to come up with the content completely from scratch. In this case, you can buy PLR articles on the topic, rewrite it a little to make it unique, and put it on your website. The money then comes when people find your website thanks to that content, and end up clicking on your ads.
~Ruth

I often pile up 10 - 15 PLR e-books and give away to build my list. Having a big list is the biggest asset in the IM buisness.

PLR can be used for several business models however it is important to always check with the seller of the PLR what the rights are that come with the package.

Generally you are able to use the PLR to as mentioned build adsense websites these are usually websites with well placed and well optimised adsense blocks which hover around the PLR articles you purchase.

However PLR is not just in the form of articles sellers also package PLR with ready made adsense websites in small niche markets to large competitive markets.

Other sellers of PLR package it with ready made eBook products, some are high quality but the majority is low re-packaged garbage and finding the high quality products is done through swift research on forums just like this one.

PLR can also be packaged in the form of videos, podcasts, newsletter emails, websites. You can use PLR to sell on affiliate marketing websites, to give away for free (if the seller allows it), to rebrand and repackage, to rewrite, to giveaway in other membership sites.

To be honest used just need to be creative in order to profit with PLR, its a simple game and when you find that high quality PLR everybody is searching for you have cracked it, just as long as the packages your purchasing are largely exclusive.

Hope this helps, if you need anything else give me a shout.