How To Do Keyword Research

Keyword Research. Root of Success.

When it comes to going down any IM Road, I think that the root emphasis should be based on keyword research. This is what will set you up for the traffic; if you get this right, everything else should just fall into place.

Your ideal outcome is to go for those keywords that have some decent searches, but carry competition that can easily be dominated!

Most of us all know that once we have the keyword, we have to go on a back-linking adventure, along with some unique content. This is the easiest strategy to get ranked, for what you are chasing after.

So this is not new information, everyone knows we should pick up keywords that fit these variables?

But, most people do not know how to carry this out.

Remember, this tutorial is going to be for people who do not have the money to buy tools that will do it for them.

Step 1.

You need to look at your niche you have chosen. Now get the root keyword of your niche, and head over to Google Keyword Tool, and put it in. In this example, I have entered 'weight loss pills'.

{Please check attached Image 1}

In this example, I am looking to promote a CPA offer (usually the trial kind, that get you $30-$40 per lead).

From this I can straight away see a potential keyword:

"herbal weight loss pills".

Ignore the bar that shows how much competitor volume there is. What we are going to do, is take that keyword, and do a Google search for it, in quotes:

"herbal weight loss pills"

{Please check attached Image 2}

This will subsequently bring up the competing pages.

A good rule of thumb is to say that any keyword that carries 50,000 or less competition, can easily be dominated in a few days of link building. I have tried this strategy many times, and it works like a charm for less than 50,000 comp!

This particular keyword has around 36,000 competing pages.

Ok, so this keyword gets around 100 searches a day. (You can work this out from the global search volume number). It's not the most, but you will get some traffic. If you keep doing this, then you can build up a mini army of keywords.

Note: I have double checked the keyword 'herbal weight loss pills' with software too, and it gives the figures we want. It shows that it is easily competable.

Step 2.

Now you have a solid foundation, create a Wordpress blog. Buy a suitable domain. See if you can get the keyword in it, if not, something generic will do.

Install Wordpress using the fantastico function on your cPanel.

At this stage, I would personally use a premium wordpress theme. However, you can use whatever you want! I would also customise the theme using photoshop, but once again it is not essential.

Once you have the blog up and running, you would want some unique content on it, some with your keywords! i.e. at least one article named: 'Herbal Weight Loss Pills'. On your site, make sure you have relevant CPA offers.

I would now carry out a back-linking process along with article submissions to directories. You need to target your keyword(s) here.

You should hopefully see your site ranking in a few days now!

Now it's time to enjoy the traffic, and build more of these assets..

Summary.

If you have software, it will do it for you. If not, then do it this way, it works!

Isha